Many marketers are working with digital agencies to create effective global marketing programs. While creative agencies can help to design campaigns that reach customers across a wide array of digital and traditional channels, they often lack localization and translation expertise to ensure that campaigns resonate from region to region. But savvy digital marketing agencies are partnering with language service providers and localization experts to further expand their capabilities.
In "A Guide to Web Content Management" you will learn about various software platforms and products to support your specific design and experience management efforts. Additional information from Crafter Software will follow to help you even more!