Yaga, Inc., a provider of payment technology and services for digital content and online businesses, has announced the opening of its newest office in London. Yaga's London office will provide sales support specifically for publishers in Europe who need complete commerce and merchandizing technology for their Web sites. Publishing and commerce technology veteran Andrew Grant will lead the new office. Grant has prior experience at EMAP and Dialog Corporation and recently held key business development roles at Izodia and eMeta, where he leveraged his publishing background to help online businesses with their content commerce needs. European Web publishers now have local access to Yaga's suite of commerce services including content access control, merchandizing tools, micropayments and subscription management tools. Demonstrations may be arranged by contacting the London office directly.