Digital globalization may sound like a fairly obvious process to content leaders and owners who may therefore define it in a too narrow fashion, i.e. pushing content out to the world. Like for other business processes they should mind the gap between quick assumptions and fast execution. Digital globalization entails the deployment of content across multiple markets and a multitude of steps. So it must be managed holistically and precisely to be truly efficient.
Jul 27, 2007
Superpages.com has launched a beta trial of local video advertising. Superpages.com is trialing 30- and 60-second local merchant video advertising in the Seattle, Los Angeles, and San Francisco Bay areas.