Publishers Marketing Association Chooses E-Book Systems

Apr 16, 2004


Publishers Marketing Association (PMA), a trade association of independent publishers, has selected E-Book System‚s Digital Flip Technology for their online newsletters. E-Book Systems creates dynamic 3-D page-turning digital "FlipBooks" out of documents.

Founded in 1983, PMA serves book, audio, and video publishers. Its mission is to advance the professional interests of independent publishers. To this end, PMA provides cooperative marketing programs, education, and advocacy within the publishing industry. Now, with the Digital Flip technology, visitors who go to can click on a link to download the newsletters and install FlipViewer, which allows visitors to view the newsletters as they appear in the printed version. Once the program is downloaded and for all subsequent visits, the reader needs only to click on the newsletter link on the site and the FlipBook version will open.                    

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