With passionate basketball fans gearing up for an exciting tournament season, it's an ideal time for brands to capitalize on these events to reach massive audiences through strategic campaigns. With that in mind, here are three key tips to help marketers win big and engage fans this season.
Jun 23, 2009
Newser, a news aggregation site, has raised $2.5 million in its first official round of funding. The new investment is from HighBeam Research and Hoover’s. Newser now has about 2 million visitors a month.