Is AllThingsD Up for Grabs?

Feb 19, 2013

It seems that 2013 is turning out to be a big year for blogs. First, Andrew Sullivan announced he was taking The Dish and leaving The Daily Beast behind to go it alone. Now, Reuters is reporting that tech blog AllThingsD -- run by Kara Swisher and Walt Mossberg -- is in talks with NewsCorp, Inc. about leaving the media giant when AllThingsD's contract is up.

According to Reuters, in this case, AllThingsD isn't likely to go it alone, as there has been plenty of interest from companies like Conde Nast, Guggenheim Digital Media, and AOL. Reuters writes:

"While AllThingsD is recognized as the brainchild of Swisher and Mossberg, News Corp actually owns the website and its name. However, according to provisions in their contract, Swisher and Mossberg have approval authority over any sale, the first source said."