IBM Collaborates With the Film Foundation and the UCLA Film and Television Archive

Jun 20, 2003


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IBM has announced a collaboration with The Film Foundation and the UCLA Film and Television Archive to launch its involvement in two separate projects to help create an educational curriculum and provide online public access to almost 60 years of previously unavailable historic newsreel footage to the general public.

The Film Foundation, chaired by director Martin Scorsese, has developed an educational middle school curriculum called "The Story of Movies" designed to expose young people to classic cinema and help them understand the social and cultural significance of film, and think critically about film as an expression of American history and culture. The project will include online access for middle school teachers to lesson plans, discussion groups, and collaboration and communications tools for discussing the best possible teaching practices for The Story of Movies curriculum. As part of the partnership with The Film Foundation, IBM will create an online portal, based on WebSphere Portal software, that will provide educators with access to a teachers manual, lesson plans, and tools that will enable teachers nationwide to communicate with their peers on the best teaching practices for The Story of Movies curriculum. Lotus Sametime and Quickplace will provide the collaboration and instant messaging capabilities.

IBM is assisting UCLA in its efforts to digitize large portions of the Hearst newsreel collection, including plans to assist in the digitizing of all the released newsreels, approximately 850 hours. IBM's middleware--infrastructure software including DB2 Universal Database, DB2 Content Manager, WebSphere Portal, and Lotus Sametime and Quickplace--as well as IBM eServer pSeries systems, will play a role in this process, providing the storage, management, and collaboration technology. The first phase of the UCLA/IBM project will include the digitization of Hearst newsreel documentation, currently a deteriorating paper-based system, and the creation of a searchable online index. The new database, initially implemented in April 2003, will allow users to search the newsreel holdings by subject, description, or date. A planned second phase of the collaboration will relate digitized film and video to the digitized newsreel documentation. As part of its collaboration with the UCLA Film and Television Archive, IBM will provide research expertise and software -- including DB2 Universal Database, DB2 Content Manager, WebSphere Portal and Lotus Sametime and Quickplace -- as well as hardware, specifically IBM eServer pSeries systems.

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