HubPages is launching its HubPages Ad Program, which will give its writers access to premium ad rates. The offering will help users get access to advertising revenues while retaining all rights to their own content. The HubPages Ad Program will also give digital advertisers and brands access to over a million pages of content via ad networks and exchanges, as well as through the direct sales team that HubPages is currently building.
HubPages will continue to offer a 60% impression share policy with its 220,000 writers. The writers will continue to own their articles and will be able to edit or delete the articles as they wish. HubPages runs ads on the 1.2 million articles created by its writers, and shares the revenue with the writer.