Freedom Interactive has announced a strategic arrangement with Pluck to allow its audience to share content and create communities of interest among Freedom’s network of news and information web sites. This relationship is intended to offer Freedom’s audience the ability to create, share, and exchange content through an integrated social media platform. Freedom Interactive plans to launch the Pluck SiteLife technology across its network of newspaper, television, and magazine websites in August. With Pluck SiteLife, Freedom Interactive will allow its audience to interact with content and each other via tools designed to allow users to comment on local news, create blogs, share photos, create profiles, and participate in community discussions. Once deployed, Freedom Interactive will support social media activities through advertising opportunities and sponsorships.