On June 11, Flipboard introduced the ability for users to collaboratively build a magazine. With interesting implications-especially for the content marketing community-- in a post on the company blog, Flipboard wrote:
"Starting today, Flipboard curators can invite others to contribute to their magazines. So if there are people who share your passions or have expertise about your topic of interest, invite a bunch of your friends to be co-curators. Once they accept, they'll be able to easily flip content into the magazine via the + button on Flipboard and the "Flip It" Web bookmarklet. The magazine will be added to their dashboard, as well."