Emmis Communications launched the Loud Digital Network, a vertically integrated digital entertainment network for the 18-35 year old audience. Loud Digital Network will produce and distribute premium digital branded entertainment content across a variety of media platforms, including online, on air, print and mobile. At launch the network expects to host more than 20 million unique monthly visitors, more than 10 million social media followers, and 50 million video views per month.
These numbers are achieved by aggregating audiences from premium entertainment and lifestyle destinations such as www.hot97.com, www.power106.com, www.myfabolouslife.com, www.collegecandy.com, www.gossipcenter.com, www.NationalLampoon.com, and others.
The Loud Digital Network will launch an initial slate of premium digital TV web series ready for brand sponsorship this fall, including Inside the Interview with Angie Martinez, the rock-focused Festival Revolution with Allison Hagendorf of Fuse TV, and My Fabolous Life, which will star rapper Fabolous.