Bowker Launches International Ebook Survey

Oct 12, 2011


Bowker, a provider of market research information and business intelligence on book markets in the U.S., through BML Bowker, in the U.K., will launch a study that will assess and track device adoption, attitudes, and purchasing habits of e-book consumers in Europe, Asia, Australia, and North and South America. The study, starting in January 2012 and repeating annually, will enable comparisons between ebook markets in countries experiencing different growth patterns.