Atex announced its new Tablet Publishing solution, which is designed to help media companies produce tablet editions without the need to add staff or upgrade skillsets or systems. Atex Tablet Publishing combines app-like navigation with support for scrolling and tapping gestures with a user experience built around HTML5. This combination allows media companies to quickly design editions with hyperlinks, videos, and social media sharing, without the need for PDF files or other specialized formats.
Atex Tablet Publishing integrates with existing editorial infrastructures, making it easier to multi-purpose content across print and digital products. Article templates are designed for automatic placement on tablet pages, and support for layout-driven workflow and streamlines the content creation and revision process. Editors can also review their tablet pages and layouts from a browser to preview the look-and-feel of the tablet edition.