Ask Jeeves, Inc., a provider of information retrieval technologies, brands, and Internet advertising services, has acquired Trustic, Inc., the company that owns and operates Bloglines. Bloglines is a free online service for searching, subscribing, publishing, and sharing RSS feeds, blogs, and rich Web content. Bloglines will continue to operate uninterrupted as an independent brand in the Ask Jeeves portfolio and retain its name and unique URL: www.bloglines.com.
The acquisition is expected to bring together complimentary technology assets, including Bloglines' RSS aggregation capabilities and Ask Jeeves' Teoma algorithmic search technology. Ask Jeeves plans to leverage these technologies across its search and portal brands. Mark Fletcher, CEO of Bloglines, will join Ask Jeeves as vice president and general manager of Bloglines. Financial terms were not disclosed.
Founded in 2003, Bloglines brings RSS feeds and rich content to mainstream Internet users. Bloglines indexes more than 280 million live Web content elements—news feed and blog articles, images, audio, and video—and is available in English, Chinese, French, German, Japanese, Portuguese and Spanish.