Adobe Systems Incorporated and Internet provider Yahoo! have announced a strategic relationship aimed at providing consumer services to Internet users. The two companies plan to introduce integrated products that feature Adobe services, increase the reach of Yahoo! Search, and expand the online utility of Adobe Reader.
Adobe will first introduce a co-branded Yahoo! Toolbar that is designed to provide users with access to Yahoo! products including AntiSpy, Pop-Up Blocker, and Yahoo! Search, as well as Adobe products such as Create Adobe PDF Online, a Web-based service that provides consumers and small businesses access to creating documents in PDF. Over time, the co-branded toolbar will launch additional functionality, such as the ability to convert Web-based content into Adobe PDF files. A future release of Adobe Reader, Adobe's client software for viewing and interacting with Adobe PDF files, will feature Yahoo! Search as the default Internet search.