AOL Purchases Rally Up Mobile Social Service

Sep 02, 2010


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AOL is purchasing locational social networking service Rally Up for an undisclosed amount. Rally Up, which was founded in 2009, develops mobile applications for the iPad and iPhone that allow users to check in to various locations, send messages, and locate friends. The service features a friend feed that lets users share their location or upload text and photos. The service also features integration with Facebook.

In addition to the acquisition of Rally Up, co-founder Sol Lipman will be joining AOL as its new senior director of mobile, according to technology blog TechCrunch. The remainder of the company's employees will also be joining AOL's Palo Alto office.

(www.aol.com, www.getupandrally.com)