Introduction to Fast Tracking Content Globalization

Introduction to Fast Tracking Content Globalization
 

NOW AVAILABLE - ON DEMAND
 
 
ORACLE
 
Globalizing content effectively is more critical and challenging than ever in the digital age. Making content ready for global expansion and adapting it to diverse and demanding customers locally are paramount. Along the way it requires:

Change Alignment Agility Simplicity



These factors allow globalization to remain a growth enabler instead of being an afterthought.


This session will cover major content internationalization and localization steps to deliver engaging content and experiences globally such as:
  • Processes, practices, and standards that matter to global content designers, developers, and owners who are driven by factors such as cost and time effectiveness, productivity, sustainability, and relevance
  • Rational and logical considerations that allow brands to go above and beyond the comfort zone and avoid risky assumptions



Join us for this thought-provoking session with Bruno Herrmann, director of globalization and localization at The Nielsen Company. He will also host the "Taking the Fast Track of Digital Globalization to Deliver Digital Experiences Globally" at the Gilbane Digital Content Conference in November 2016.



REGISTER NOW
to reserve your seat for this special webinar event.
   
SPEAKER
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Bruno Herrmann
Director of Globalization & Localization
The Nielsen Company
 
MODERATOR
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Theresa Cramer
Editor
EContent
 
 
Audio is streamed over the internet, so turn up your computer speakers!