In the beginning, there was the word. It wasn't content managed. There was no HTML. There were no templates, no workflows, and no CMSs. Things were easy. But then there was a paragraph, a heading; there were links, images, and interactive content. Before long, things got complicated. Updating words, webpages, and websites became hard work.
See how brands like Shape, Men's Fitness and Muscle & Fitness increased revenue per app download, annual mobile subscriptions and customer engagement by focusing on three specific initiatives.