The EContent 100 list of companies that matter most in the digital content industry is now in its 15th year. We added new judges and new categories. As a result, there are many new companies on the list. Among other changes this year, we thought it was important to recognize digital marketing technologies in their own category.
See how brands like Shape, Men's Fitness and Muscle & Fitness increased revenue per app download, annual mobile subscriptions and customer engagement by focusing on three specific initiatives.