October 2007 Issue


News Features

There was a lot of buzz online since last spring about The Secret Diary of Steven Jobs, a blog that contains the musings of an individual openly portraying Apple’s chief executive.
By - Posted Sep 28, 2007
Social networking is all the rage online, and businesses are trying to get into on the action. In response, Generate has introduced a new technology designed to provide enterprise class social networking.
By - Posted Oct 02, 2007
While the internet and its contents are more accessible now than ever before, search tools remain somewhat archaic by comparison. One company tackling the problem, Collarity, Inc. was founded in 2005 by CEO Levy Cohen as a response to typical search frustrations.
By - Posted Sep 28, 2007
Firms offering large scale search capabilities were on the prowl for online advertisers earlier in the year as Google acquired Double Click, Yahoo! purchased Right Media, Microsoft bought AdECN, and AOL acquired Tacoda. At press time, all of these deals were expected to close by the end of the summer.
By - Posted Sep 25, 2007

Featured Stories

We offer a strategic look at some of the latest tools and trends in the content management melee.
By - Posted Oct 02, 2007
Managing content and measuring results have been two distinct domains. Increasingly, the two are converging, as site publishers and marketers seek to take action based on measurable results.
By - Posted Oct 02, 2007
Companies are only as good as the content they deliver, so it pays to go past thinking globally and start structuring content that can play as well in Pakistan and Paris as it does in Peoria.
By - Posted Oct 02, 2007
Customer relationship management and content management have traveled parallel paths inside the enterprise. Though the two systems have a great deal in common, they rarely interacted, until now.
By - Posted Oct 02, 2007
As companies seek to create stickier, more interactive online experiences, they look to Web 2.0 approaches, creating new CM challenges.
By - Posted Oct 02, 2007
Insights into the difficult process of ECM purchase and implementation from industry experts.
By - Posted Oct 02, 2007

Columns

Less is not a bad thing. In fact, for those creating the reusable multilingual user-oriented content of today's websites and structuring the writing of today's corporate documents, the cry should be "Less is less."
By - Posted Oct 02, 2007
Vendors are coming out of the woodwork with all of these hosted and plug-in solutions that promise to build community on a site. Bosh. Community is not a commodity that can be manufactured, and it is not a technical issue in need of a solution.
By - Posted Sep 28, 2007
The long awaited use of XML in office suites has arrived. OpenOffice was the first to migrate to XML, StarOffice 8 provides an extra layer of support for OpenOffice, Corel WordPerfect was an early XML adopter and will soon import/export to other XML office suites, and Microsoft Office 2007 is built on XML. OK, the future has arrived. Now what?
By - Posted Oct 09, 2007
We old-timey publishing folks think in terms of lead time: We always think a couple of months in advance. I'm more likely to have trouble remembering what month it actually is than the fact that I'm working on my October column right now, just finished editing October news, am editing November features, and am voting on the December EContent 100 list.
By - Posted Sep 25, 2007
As people use search engines to find the information that interests them on the web and browse from one site to another via links, I'm struck by how arbitrary the fences that many organizations build around their content are. The various parts of a typical corporate site or online news portal need to be broken down for the sake of visitors and potential customers.
By - Posted Oct 02, 2007

Faces of EContent

"I like to be out in front of costumers as much as possible."
By - Posted Oct 05, 2007

Case Studies

One Economy is a multi-national nonprofit organization that brings broadband to the homes of low-income people and provides a multilingual web portal called The Beehive, which connects people with information and services ranging from education and health to employment. To date more than 9 million people have used the Beehive, 20% of whom accessed the content in Spanish, and over 200,000 low-income people have broadband at home through the work of One Economy.
By - Posted Oct 05, 2007