March 2014 Issue


News Features

Remember print books, those antiquated relics of a bygone age that pundits and prognosticators had forsaken and buried a long time ago? Apparently, they're back in vogue and not going away anytime soon, which should make digital publishers and authors sit up and take notice.
By - Posted Mar 10, 2014
With Newsweek's December 2013 announcement that it is reintroducing a print publication and many continuing to stand behind print as a viable option, even in the internet era, content providers are beginning to reconsider their distribution strategies. While the race has been on to "go digital" over the past few years, many are realizing that print is still relevant-particularly in certain niche markets and with certain target audiences.
By - Posted Mar 31, 2014

Featured Stories

Some folks wear their hearts on their sleeves. But before long, it's more likely they'll wear their hard drives. Welcome to the age of wearable tech, where everyday attire from wristbands and eyeglasses to shirts and shoes are transformed into cutting-edge computers designed to receive, transmit, and display information in ways never before imagined.
By - Posted Mar 03, 2014
The overarching trajectory in the evolution of web content management (WCM) that emerged in 2013 largely reflected the trends that have been defining nearly every other corner of the technology sector in the last several years. The equalizing principle of ease of use for nonexpert users, a drive toward mobile functionality, a preference for a solution that integrates well with other systems, and a strong inclination toward user-driven or social content creation-these tenets are now the new normal for the creation, management, and distribution of enterprise content, particularly web-based content, and they drive expectations of technological functionality for both internal and external stakeholders in any enterprise.
By - Posted Mar 24, 2014
With mobile devices outselling traditional computers, mobility has clearly become an enterprise concern. Whether customer-facing or employee-facing, converting key services and information to mobile-friendly experiences is no longer optional. The marketplace offers a wide variety of tools that can help you go mobile. These range from simpler tools that help you quickly "mobilize" existing sites to more sophisticated tools that allow you to create complex mobile apps, including specialized native apps for specific mobile devices.
By - Posted Mar 05, 2014

Columns

In the old days, you published an article and maybe you got a handful of letters to the editor-of which only a couple were likely to be printed. Your editor would sort through the mail and hold letter writers accountable for their words. In today's connected world, after a journalist publishes an article, the comments section allows anyone to air his opinions without the filter of the old editorial desk. This has resulted in more two-way communication between writers and readers, but it can also lead to some rude, and even crude, responses.
By - Posted Mar 04, 2014
You're responsible for procuring and implementing a new software technology project within your organization. Maybe, it's a new ECM, WCM, or DAM system. You identified your stakeholders, got the budget in your pocket, and lined up a technology selection consultant. Missing anything? Some organizations tend to overlook or underestimate internal change management issues. And any new software being introduced is a major change for any organization, small or big. Here are some helpful tips on how to manage change in enterprise technology projects.
By - Posted Mar 11, 2014
There is a whiff of desperation to the web these days. You detect hints of it when you see click-bait headlines occur with more frequency higher up the online content tail. You can sniff it when increasingly weird and off-topic "recommended for you" articles occupy the sidebar to major news sites. Did that "secret to vanquishing belly fat" article/ad really have anything to do with the news piece on National Security Agency (NSA) security breaches? What algorithm sees the contextual relevance in that? If targeting technology has become as complex and sophisticated as we have all been reporting, then why is recommendation spam more the rule than the exception?
By - Posted Mar 18, 2014
I got to wondering what purpose Glass was serving for this man as he squeezed ripe fruit and inspected heads of lettuce. Was Whole Foods feeding coupons directly to his field of vision? Is that why he headed over to check out the soap? Was there a sale I didn't know was going on because I'm a schmuck who stills relies on the tiny computer in my pocket (aka my iPhone) to get my information?
By - Posted Mar 25, 2014

Faces of EContent

Jennifer is the production operations manager for the hosted data services team at Connotate, which provides web data monitoring and extraction services for its customers. "My team writes all the processes to automate the reading, collection, publishing, and pushing of data to our customers," Beach says, noting that her group oversees 450 servers. That means working closely with Connotate's sales and professional services web harvesting teams to make sure the company delivers exactly what customers expect. "We're technologists and engineers, but with strong business analyst skills."
By - Posted Mar 07, 2014

Case Studies

The e-reading space is a hot one, and when your company is competing with the likes of giants such as Apple and Amazon, it's imperative that you stay on the cutting edge. Kobo's chief content officer Michael Tamblyn says his company needed a "best-in-class" digital magazine retail and conversion experience. "We needed something that could compete with, and even be better than, the offerings that were out from Apple and from Amazon," he adds.
By - Posted Mar 17, 2014