Big data is a huge "hype" subject. In fact, the term is rather misleading because it seems to relate to data quantity only, while ignoring the heterogeneous nature of data. Accordingly, the general definition of "big data", as suggested by Gartner, also considers the complexity and variability of data, and the relevance of highly heterogeneous and unstructured information and how it can be analyzed in various forms.
By Martina Tomaschowski
Posted Nov 18, 2013
Machines are a large part of our world, just not in the post-apocalyptic sense. Don't believe me? Take a quick count of how many iDevices, Android, handheld, or other systems you own. I bet it's more than you thought. I myself own two laptops, a smartphone, a tablet, and an "intelligent" thermostat. The first thing machines need is advanced speech-to-text, what we humans like to call "ears". Machines need to be able to recognize the sounds coming at them, and differentiate between human sounds and other sounds. Then they need to understand the words themselves, and transcribe them to text with extreme accuracy. There's a ton of software out there like Apple's Siri, Nuance, Voci, and more, that already do this very well.
By George Kozlov
Posted Nov 11, 2013
One of the biggest challenges publishers face today is finding the ideal approach to transforming traditional publishing methods into a modern, customer-oriented, multi-channel publishing system, in order to survive in tomorrow's publishing world. Rapidly changing technologies and media are pushing publishers to decide quickly on their digital publishing strategy. Yet, how do they know that their approach will consistently deliver outstanding content quality in the future, thereby guaranteeing profitable business?
By Martina Tomaschowski
Posted Oct 14, 2013
There is no question that consumers love their mobile devices and are willing to pay for quality mobile content. App downloads continue to skyrocket with more than 800 apps being downloaded per second at a rate of over 2 billion apps per month in the App Store. And according to the latest forecast by PQ Media, consumer spending on digital media content and technology is expected to grow nearly 12 percent to $1 trillion this year. But it's a congested space, and today's consumers are distracted. If your brand wants a piece of the pie it's crucial to stop thinking like a brand, and instead think like a consumer.
By Paige Lester
Posted Oct 07, 2013