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Copyright Clearance Center, Inc. (CCC), a provider of content management, licensing, discovery and delivery solutions, announced enhancements to RightFind, a content workflow solution that provides secure, cloud-based access to scientific, technical, and medical (STM) information and other categories of high-value content.

Posted Aug 15, 2017

News publishers must wrestle with the same conundrum that organizers of resistance movements such as the Women's March and the March for Science face: how to harness that heightened post-election energy and engagement for the long haul. The challenge is to smooth and manage the Trump Bump into a Trump Trajectory.

Posted Aug 07, 2017

Media outlets that have been seeking a fairer deal from Facebook for years may soon be getting their wish. That's because the social media giant recently confirmed that publisher paywalls are coming soon to its Instant Articles platform. But be careful what you wish for, say the experts, as questions still linger about how this paid subscription model would work, why it's taken so long, and who really stands to benefit.

Posted Aug 02, 2017

It's like replacing the pipes while the water is still running," said a CIO of a national utility company at a tech conference I attended not long ago. He was referring to the process of managing a complex technology project at his organization, in which he had to balance keeping existing business processes running while making major technology infrastructure changes.

Posted Aug 01, 2017

According to an announcement on the Source3 website, Facebook has acquired the content rights management startup. "At Source3, we set out to recognize, organize and analyze branded intellectual property in user-generated content, and we are proud to have identified products across a variety of areas including sports, music, entertainment and fashion," the company wrote in the announcement. "Along the way, we built an end-to-end platform to manage online IP and establish relationships with brands."

Posted Jul 27, 2017

While affiliate marketing's popularity is on the uptick, it's more important than ever to recognize that there are certain guidelines for publishers to follow to maintain their unique voice while promoting the products they love. To find success with affiliate links, they must blend seamlessly and naturally into your content. Here are six strategies to implement affiliate marketing links into your content while still maintaining your integrity as an author.

Posted Jul 14, 2017

PostUp, a digital and email marketing solution company, has announced the launch of their new "Dynamic Content Wall" solution which allows publishers to implement pay and registration walls.

Posted Jul 13, 2017

Providing great customer experiences requires blending information, design, and operations. In addition to being a purchaser, a customer is a collection of emotions, activities, and attitudes that come into play around purchasing decisions. In practice, this means the content-related parts of a business—websites, promotions, and physical stores—need to be integrated with the commerce parts—product catalogs, transactions, logistics, and fulfillment.

Posted Jun 12, 2017

Awhile back, I quipped that the best thing that can happen to a print news publication these days is for President Donald Trump to call it out by name in a Twitter tirade. It wasn't an original thought. The "Trump Bump" was a phenomenon many media watchers already noticed.

Posted May 02, 2017

Posted May 01, 2017

Earlier this year, RiskIQ, a provider of digital threat management, reported an eight-fold increase in internet scam incidents that deny the $83 billion digital advertising industry millions of dollars. Now, researchers at RiskIQ have identified NoTrove, a newly discovered and major threat actor that it says is delivering millions of scam ads that threaten consumers and further undermine the digital advertising industry.

Posted Apr 27, 2017

Verimatrix, a specialist in securing and enhancing revenue for multi-network, multi-screen digital TV services around the globe, now enables over-the-top (OTT) operators and content owners to maximize content monetization through a package of integrated security and analytics components with the availability of MultiRights OTT Plus.

Posted Apr 25, 2017

Engaging with customers in their language is essential to delivering great experiences. Language is more than just using the right words. It also involves crafting all content that touches the customer in such a way that it demonstrates empathy and understanding.

Posted Apr 04, 2017

The rapid advance of ad-blocking tech turns up the pressure on content owners to seek more engaging and effective ways to monetize their assets. While the results of strategies aimed at delivering content and communications aligned with our context in the mobile moment are impressive, the progress is overshadowed by the steep decline in digital advertising revenues.

Posted Mar 28, 2017

Digital publishers eager to reach more eyeballs often turn to external distribution platforms to disseminate content to the masses. But new research reveals that this strategy may not be paying off as effectively as digital content providers have banked on.

Posted Mar 22, 2017

SAP SE announced the extension of its customer engagement and commerce cloud suite with the availability of the SAP Hybris Revenue Cloud solution. SAP Hybris Revenue Cloud says it goes beyond the quote-to-cash process with new capabilities for order configuration, pricing, quoting, order orchestration, and subscription billing — all in the cloud.

Posted Mar 14, 2017

The Local Media Consortium (LMC), a strategic partnership of leading local media companies, announced it has forged a strategic multi-year partnership with Milwaukee-based native platform provider Okanjo to provide Consortium members with a suite of new tools to increase audience engagement and broaden native commerce solutions across their more than 1,700 local media sites.

Posted Mar 09, 2017

Thanks to its unique ability to tell stories, content is every brand's weapon in the battle to deliver differentiated customer experiences that capture and convert. As brands start to recognize the value of content-driven ecommerce experiences, there's never been a greater need for web content management systems and ecommerce solutions to move closer together into a seamless workflow.

Posted Mar 01, 2017

Aklamio, the leading European technology company for refer-a-friend and referral marketing programs takes over firal, a Hamburg based Startup and its software Pay with a Tweet. In 2017 further expansion in Europe and U.S. are planned.

Posted Jan 19, 2017

Erudition Digital, in partnership with Custos Media Technologies, has developed a solution to the piracy challenge called Custos for Ebooks. Based on a patent pending technology used to protect screener copies of movies, it leverages Bitcoin and the blockchain to protect ebooks without impacting honest customers in any way.

Posted Jan 19, 2017

ZergNet, a content-only recommendation platform, announced the launch of its Content-Only Monetization Platform; a customizable content recommendation unit designed to help digital publishers generate revenue from their website traffic. The company also announced that Greg Coleman, president of leading independent digital media company BuzzFeed, has joined its board of directors.

Posted Jan 17, 2017

In many ways, Pinterest is the little social media site that could. According to the 2016 "Internet Trends" report, 55% of online shoppers prefer Pinterest when it comes to finding or shopping for products. Smart publishers and brands will pay attention to this.

Posted Jan 12, 2017

Longwood Software, Inc., developers of the RevBase software-as-a-service (SaaS) marketing asset management (MAM) system and the ForFile large file transfer service, announces a RevBase mobile-enabled B2B eCommerce solution.

Posted Jan 10, 2017

FanHero, a U.S.-based mobile monetization and media platform says it is taking a different approach to how celebrities engage their followers. By providing a white label app that is fully supported with a personalized growth team, FanHero says it gives celebrities full control of their content and allows them to directly reach 100% of their audience.

Posted Jan 05, 2017

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