Analytics

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Business Analysts can access the data in the Evergage CDP, and run analyses and visualizations that support their company's unique business requirements.

Posted Aug 15, 2019

Vennli has announced the release of its latest content intelligence (CI) platform for marketers that want to increase the effectiveness of their content.

Posted Aug 15, 2019

PathFactory, the Content Insight & Activation platform, announced a collaboration with Looker, the modern data platform, that will reinforce PathFactory's stronghold as leaders in the content engagement space.

Posted Aug 15, 2019

With as much time and money as your business pours into content marketing, it would be a shame to miss out on value simply because you don't have access to the right insights.

Posted Aug 15, 2019

Lotame continues its unstacked push, launching TV and digital product suite designed to help marketers connect TV viewership audiences for cross-screen digital campaigns. 

Posted Aug 06, 2019

Visualizer immersive data visualization solution to directly integrate with Qlik Sense Enterprise.

Posted Aug 01, 2019

Infoloom CLO Michael Biezunski discusses computer vs. human error tolerance in this clip from his presentation at Data Summit 2019.

Posted Jul 26, 2019

Ascential receives a 35% equity stake in Jumpshot valued at $60.76 million; the deal brings marketers unparalleled path-to-purchase consumer insights to optimize digital commerce performance.

Posted Jul 23, 2019

Expanded service line through Beanstalk Predictive to drive more informed client-partner business decisions through real-time data-driven by AI and audience intelligence platforms.

Posted Jul 16, 2019

Solution provides capital markets increased visibility and control of market data use and spend.

Posted Jul 09, 2019

True Digital Dossier and TransPerfect team up to create the first integration of blockchain technology with VDRs on a global scale.

Posted Jun 27, 2019

Old ways of identifying your potential customers won't cut it anymore. Now, you need a specific buyer persona in mind to reach the buyers you want.

Posted Jun 26, 2019

New analytics capabilities in Reflektion empower eCommerce retailers with new insights to accelerate revenue growth and elevate personalized customer engagement.

Posted Jun 25, 2019

FDI, a content services consultant and system integrator, announced it has entered into a partnership with MarkLogic.

Posted Jun 18, 2019

Combination to accelerate Salesforce's opportunity in the $1.8 trillion digital transformation space. Tableau will be positioned to further its mission to help the world see and understand data.

Posted Jun 11, 2019

Acquisition will speed Sitecore's growth and augment partner capabilities with additional services, support, and training for Sitecore Experience Commerce and Sitecore Content Hub.

Posted Jun 11, 2019

Twitter announces the acquisition of Fabula AI, points to machine learning and deep graph learning capabilities as strong additions to its research group.

Posted Jun 04, 2019

Veriglif, a "Personal Data Network," has announced its official public launch with 10 network partners and access to over five million consumer datagraphs, as well as achieving significant fundraising milestones.

Posted May 23, 2019

New partnership with Demandbase delivers hyper-personalized, multi-channel ABM programs execution.

Posted May 09, 2019

Spring ‘19 release, co-developed by current customers, showcases new commercial value of customer insights.

Posted Apr 25, 2019

By 2030, each person will own 15 connected devices and that means unprecedented amounts of data. What marketers and brands do with that data is up to them. But if they choose to not use that data to tell stories, they might as well be walking away from money on the table.

Posted Apr 18, 2019

Google says it hopes to level the playing field for businesses big and small and make AI available no matter what industry you're in.

Posted Apr 16, 2019

Looker unveils purpose-built, end-to-end sales analytics application to maximize pipeline and boost conversions releases and a suite of developer tools for building data applications.

Posted Apr 11, 2019

Seamless integration across platforms helps global teams build consistent, automated customer experiences from creative ideation to campaign optimization.

Posted Apr 09, 2019

Marketing is all about delivering the right message at the right time to the right people. Unfortunately, there are a lot of subjective opinions about what "right" means. In order for marketing to be more effective, strategies must be rooted in objective data.

Posted Mar 28, 2019

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