Today, many companies' digital efforts have transitioned from simple web publishing to more full-blown customer experience management (CXM), as they seek to take advantage of the web, as well as other channels (such as offline, print, and mobile), to conduct core commercial operations and grow their businesses. Digital experience management is the digital component of CXM. It is a cross-organization discipline and includes strategies and practices to acquire, nurture, and manage users throughout their journeys. Users are customers, employees, prospects, and other people who digitally interact with the firm.
Posted Mar 09, 2016
The developer-friendly CMS for content creators, django CMS, has officially launched version 3.2.2. This release consolidates the advances made in 3.2.0, which targeted UX/UI improvements and touch-screen support, with support for the latest version of Django and numerous bug-fixes across the system.
Posted Mar 08, 2016
James Stout, senior manager, technology and developer evangelist for Episerver, a global software provider for ecommerce, CMS, and digital marketing solutions, says, "I describe my role as that of a digital renaissance man." He works with both product management and product marketing at Episerver as an ambassador and trusted advisor to partners and customers, while simultaneously serving as their internal advocate.
Posted Mar 04, 2016
Managing Editor Inc (MEI), a leading provider of digital and print publishing and workflow solutions, announced the release of TruEdit 2.0, the latest update of the company's flagship content management solution. TruEdit 2.0 is a cloud-based, flexible workflow platform that manages the omnichannel content lifecycle for publishing teams and creative designers to produce content that is easier to distribute to websites, mobile apps, and print publications. Teams using TruEdit 2.0 are able to create, track, distribute and measure all digital and print content, meet the demands of continuous publishing to digital channels and shorten the time to market.
Posted Mar 02, 2016
It's been another exciting year of growth and disruption in digital marketing. Online ad spending in the U.S. grew another $5 billion, and new entrants continue to fuel change, highlighted by Instagram's addition of 100 million users. In 2015, even GE got into the game, naming its first chief digital officer (CDO) and tasking a new CMO with branding the conglomerate a "digital industrial company."
Posted Mar 01, 2016
Adobe unveiled the Adobe Digital Design Templates for Government, an open source package that enables public sector website managers to quickly deploy U.S. Digital Service and 18F draft U.S. Web Design Standards using Adobe Experience Manager (AEM).
Posted Feb 25, 2016
Writing a book is an excellent way to gain attention as an expert in your field. But writing a book is also an incredible way to learn more about your topic and the many ways there are to explain it to others. I learned this lesson firsthand. Ann Rockley, Charles Cooper, and I recently wrote Intelligent Content: A Primer. It was produced to help introduce the concept of intelligent content, explain the basics, provide a few examples, and explore the benefits available to those who implement the approach.
Posted Feb 18, 2016
The new Edition Digital Smart Digital Publishing System says it is a one-stop shop in digital publishing. The system manages all the key aspects of effective publishing in the digital space; creating, managing, distributing, monetizing, and analyzing. Edition Digital publishing solutions are not just app-based but equally efficient for mobile and web, and it's all achieved with no coding.
Posted Feb 11, 2016
According to Gartner, Inc., web content management (WCM) software has outgrown being only a tool for creating web content. In addition to serving content, WCM vendors have set their sights on helping companies manage customer experiences and are delivering software to help them realize that ambition. This shift is due to the fact that consumers are harder to reach and more discerning, according to Mark Floisand, VP of product marketing for Sitecore.
Posted Feb 01, 2016
Razuna, a provider of open source and cloud based digital asset management software, announced the release of version 1.8. The release adds a separate search server to Razuna, adding a new level of speed and robustness to the search process. Another 180 improvement has also been added.
Posted Jan 26, 2016
Verint Systems Inc. and Squiz, an Australian-founded global technology and strategy business, announced a global partnership. Together, the organizations say, they will provide the consulting, technology and experience required to deliver market-leading digital transformation strategies for government.
Posted Jan 26, 2016
So you're ready to buy that car of your dreams. You do the research, make sure it has all the gadgets you need, test-drive it, and sign the contract. Then you need to plan for maintenance, upgrades, gas, dealing with scrapes and dings, and parking. Selecting and maintaing a CMS is similar-especially if you want to get more mileage out of it.
Posted Dec 10, 2015
Kentico Software, a pprovider of content management systems, has just introduced the latest version of its CMS, E-commerce, and Online Marketing platform. Kentico 9 - unveiled at the company's Connection User and Partner Conference in Brno -- features a long list of improvements and it's already drawing rave reviews from early adopters.
Posted Dec 08, 2015
SDL announced a new version of SDL Web, a digital experience solution that enables businesses to quickly and easily build and deploy multi-brand, multilingual websites. The offering is built from the roots of SDL's WCM platform, Tridion, and now includes SDL's experience optimization, digital media management and localization capabilities in an integrated platform to help brands go global faster.
Posted Dec 08, 2015
The constant drumbeat of market-speak has nearly pushed us to the point of semantic satiation with the terms "customer experience" and "customer experience management." White papers sponsored by technology vendors, marketing messages from digital agencies, analyst research reports, trends coverage by journalists, and hundreds of conferences with "CX" in the title--it's enough to render "customer experience" meaningless.
Posted Dec 07, 2015
TERMINALFOUR is a digital marketing & web content management platform for higher education. We enable Universities & Colleges to drive student recruitment, retention, alumni fundraising & research promotion by maximizing the effectiveness of their digital & content strategies.
Posted Dec 01, 2015
Our focus is making Ingeniux CMS the best solution for managing the digital experience. To meet this goal we've leveraged our inherent architectural advantages and created a whole new set of solutions for managing websites, portals, mobile, intranets, and customer support.
Posted Dec 01, 2015
Today's leading enterprises are now turning to modern, SaaS-based Web content management systems as the solution of choice. Modern CMS solutions provide organizations with the flexibility and agility needed to modernize and quickly accomplish the tasks that drive results and propel business growth.Crafter Software is honored to be recognized by eContent as an industry leader with a new and modern approach to SaaS-based Web content management in this era of customer engagement.
Posted Dec 01, 2015
I wondered: When did we get too lazy to navigate websites-that generally serve up plenty of content suggestions in the sidebar-using simple links and arrows? As soon as the previous thought entered my mind, I had to ask myself if I was just being a cranky ol' fuddy-duddy. But I'm not the only one who finds the infinitely scrolling page to be a plague among us. Jack Schofield wrote on ZDNet, "Sometimes, ‘infinite scrolling' means you can never get the information you want." Truth!
Posted Nov 24, 2015
No one has a crystal ball for looking into the future of content. How will people be viewing your content a year or 10 years from now? Will it be on a smartwatch or maybe as a hologram? The hologram example may be taking things a bit too far, but the point is that, as a content creator, you never know how your content will be used in years to come. If you want it to have staying power, you need to think about future-proofing.
Posted Nov 23, 2015
In the good old days, web content management (WCM) technology primarily served to deliver content to a website-hence the name. At best, "multichannel" referred to the ability to deliver content to more than one type of website (e.g., an intranet and a public-facing website) or, the ability to repurpose experiences using a simplified template to make it palatable on mobile devices. Multichannel means a lot more now.
Posted Nov 16, 2015
Episerver, a provider of digital content, digital marketing, and digital commerce solutions, introduced the Fall 2015 release of the Episerver Digital Experience Cloud. Offering new and converged functionality from Ektron and Episerver, the company says the Fall Release empowers marketers, merchandizers and digital developers to instantly realize their brilliant ideas through a super productive "people-first technology" platform.
Posted Nov 10, 2015
Extensis announced the immediate availability of Extensis Portfolio 2016, a digital asset management system designed to help companies and workgroups of all sizes efficiently manage asset creation, organization, and utilization. With new features including version control, asset check-out and check-in, file locking and secure storage, Portfolio 2016 claims to turbo charge content development workflows while offering peace of mind that assets are protected.
Posted Nov 05, 2015
SDL announced that its management system, SDL WorldServer, has been granted ISO27001 certification by the International Organization for Standardization (ISO). This important designation assures SDL customers that their translation management applications were written and are supported with security in mind, whether their deployment is on premise or SaaS-based.
Posted Nov 03, 2015
Posted Nov 02, 2015