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Fall is my favorite time of year - the foliage is stunning, everything smells like pumpkin spice, and I get to wear cozy sweaters and rain boots! Fall is also a great time of year to start thinking about year-end, and how you can improve your content management strategy to set yourself up for success in the year ahead. Easier said than done, right? I like to start by using the process of elimination. In this post, we'll review five content management pitfalls you should avoid right now to help you improve your content marketing strategy.

Posted Nov 17, 2017

Our judges are an integral part of making the EContent 100 list happen, but they rarely get an opportunity to talk directly to our readers. In order to get an idea of what was on their minds during this year's judging, we asked them one simple question: "What was the breakout trend of the past year from your vantage point in the industry, and how do you see it evolving next year?" These are their answers.

Posted Nov 15, 2017

SDL, a provider of global content creation, management, translation and delivery solutions, has introduced its next generation content management technology with the launch of SDL Tridion DX.

Posted Nov 07, 2017

TopQuadrant, a provider of standards-based data governance solutions announced the release of TopBraid 5.4, a collection of web-based solutions for Data Governance and Vocabulary Management.

Posted Nov 02, 2017

Creative teams play a pivotal role in driving the success of digital assets — whether being utilized across content marketing campaigns, ecommerce platforms, or social posts — but they are often hampered by inefficient design, and approval processes.

Posted Oct 20, 2017

At Adobe MAX, the Creativity Conference, Adobe unveiled the next generation of Creative Cloud, including four brand new applications, Adobe XD CC for experience design, Adobe Dimension CC for 2D to 3D compositing, Character Animator CC for 2D animation, and an all-new cloud-based photography service, Adobe Photoshop Lightroom CC. In addition, Adobe announced feature updates to its flagship applications including Photoshop CC, InDesign CC, Illustrator CC, and Premiere Pro CC, and ongoing expansion of its Adobe Stock service.

Posted Oct 19, 2017

Aprimo, a provider of digital asset management and marketing operations solutions, announced its Aprimo Digital Asset Management (ADAM) offers enhanced AI-powered auto-tagging to improve consistency, scalability, and ease of use among digital content creation.

Posted Oct 16, 2017

Digital has done a tremendous job of elevating the importance of content, but it has equally devalued its longevity. We often equate week-old data sheets or last year's white paper with yesterday's news. After all, today's latest hot take has already rendered all those thoughtful pieces irrelevant, at least in the eyes of a voracious audience. But we might need to reconsider how we think about that content.

Posted Oct 10, 2017

Offering rich, interactive images has emerged as a critical component to any website or web app visitor engagement strategy -- and with good reason. While engagement is critical to securing customer loyalty and driving higher conversions, it's important that businesses understand the negative effects that poorly managed image content can have on web performance and their customers' online experiences.

Posted Oct 04, 2017

Nuxeo, maker of the cloud-native content services platform, announced a strategic partnership with Simflofy, provider of Content Integration Services. The partnership enables Nuxeo's customers to intelligently meet their ECM objectives by connecting to content where it lives, whether in legacy Enterprise Content Management (ECM) systems or business applications, and removes the cost, pain, and risk of content migrations typically associated with ECM implementations.

Posted Sep 21, 2017

As entrepreneurs, we are eager to share our latest innovation with the masses, whether it be a mobile app, a website, or a physical product. As marketers, we need to figure out the best way to ensure each new technology or solution is adopted. We all know user experience is critical when it comes to full-scale adoption, and yet, so many of us aren't great at cultivating it. The best way to promote large-scale adoption? Make it a habit

Posted Sep 20, 2017

An opportunity to make a business case can be a blessing and a curse. On the one hand, it's an indication that the project is taken seriously. On the other hand, it formalizes the intentions, emphasizes responsibility, and implies approval by multiple stakeholders. Writing a good business case requires a pragmatic approach, strategic thinking, and persuasive language. Done well, it can convince the top management to invest in your project. Done poorly, it can cause delays or even stall the project entirely.

Posted Sep 18, 2017

e-Spirit Inc. announced the FirstSpirit Intelligent Content Engine, a new core component of the FirstSpirit Digital Experience Hub. The FirstSpirit Intelligent Content Engine enables marketers to provide personalized, content-rich digital experiences via any channel to increase engagement and compel users to action throughout the buyer's journey.

Posted Sep 13, 2017

The term "headless CMS" has emerged to describe a new way to manage content--and web managers cannot get enough of it. Instead of overwhelming their dev team with trivial requests, a headless CMS decouples code from content so that anyone can easily make edits--no training or development required. But how can it be that easy? The answer comes in the form of technology: The cloud and APIs.

Posted Sep 13, 2017

Nuxeo, maker of a content services platform, announced the release of Web UI, a brand new web client for the Nuxeo Platform. Nuxeo's Web UI is built on a modern JavaScript stack (Polymer), leveraging Web Components to provide a responsive, configurable, and extensible user interface that delivers a compelling new user experience (UX).

Posted Aug 01, 2017

RedLink announced the latest release of Remarq which includes robust collaboration components and supports author and editorial updates as well as publisher and editor administration and analytics.

Posted Jul 27, 2017

e-Spirit Inc., maker of the FirstSpirit Digital Experience Hub, announced plans to significantly expand and strengthen its partner program on a global basis and is aggressively seeking both implementation and technology partners.

Posted Jul 25, 2017

IHS Markit, similar to many global enterprises, found itself with the challenge of connecting 5,000 analysts, data scientists, financial experts, and industry specialists across the globe. Because the company had grown mostly by acquisitions, it had many different offices using any number of disparate production processes. It was clear the company needed an efficient, uniform way to create content, often across borders.

Posted Jul 24, 2017

Extensis, a provider of digital asset management and font management solutions, announced the availability of Extensis Portfolio 2017, which it describes as the industry's most usable, flexible, and supported digital asset management solution for organizations and workgroups of all sizes.

Posted Jul 20, 2017

DALIM SOFTWARE, makers of efficient, scalable software solutions for the creation, production and management of cross-media content, announces that DALIM ES has received 10 Core Certification by former principals of the DAM Foundation Board.

Posted Jul 18, 2017

Managing badly structured web content is hard. When content authors are stuck with an unusable editorial interface or with content types that don't make sense, they start working around the CMS. At some point, there are so many workarounds that training and documentation become confusing too, resulting in a desperately reactive approach to web content management (WCM). Content modeling—when done right—is meant to prevent this mess from appearing in the first place. It is about organizing content in meaningful ways, so that there's a place for everything in your digital home.

Posted Jul 17, 2017

Provider of media management solutions, Cloudinary announced it has joined forces with WebPagetest to deliver more detailed insights into how images impact a website's load speed. Cloudinary will provide measurable and actionable information about how to go beyond simple compression to optimize web performance.

Posted Jun 22, 2017

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