Digital experience management (DXM) refers to providing highly satisfying digital services to customers through an effective blend of strategy, process, and technology. DXM fundamentals remain more or less the same across industries, but the modus operandi may vary based on your objectives. Education is a rather vast field, and this article focuses on DXM for higher education (higher ed) organizations such as colleges and universities.
Posted Sep 26, 2016
e-Spirit Inc., a provider of content and customer experience management tools, introduced FirstSpirit CaaS, a content-as-a-service (CaaS) solution that helps companies monetize content by streamlining its delivery to and from any device, channel, or application for faster time to market. The new extension of FirstSpirit is available immediately.
Posted Sep 20, 2016
The lack of clear, meaningful information about acquisitions when they happen makes decision making difficult for customers. Press releases are not usually helpful--they make vague claims about cutting-edge solutions and operational synergies. They are written to please and protect the companies involved, not to help customers decide what they need to do when their WCM vendor is acquired. One way to be more savvy about M&A in WCM is to look back at what worked in the past and what didn't--and why.
Posted Sep 19, 2016
Shelf.io announced the beta launch of its next generation knowledge curation platform, a powerful out-of- the-box solution that allows SMBs, groups, and individuals, to easily organize their most important online content.
Posted Sep 16, 2016
Kenshoo, a provider of agile marketing solutions, unveiled Creative Manager at dmexco 2016. Creative Manager enables Kenshoo clients to manage, format, sequence, and optimize creative assets for leading rich media ads on Kenshoo's cross-publisher platform.
Posted Sep 15, 2016
In most ways content management is very mature, but in one important way it is not: there is too much focus on new projects, new toys, and new buzzwords, and not enough on maintaining and managing content, technology, and process lifecycles – in other words, on operations.
Posted Sep 09, 2016
Xillio, provider of the Content ETL Platform, is expanding its collection of content connectors with the launch of the Alfresco connector. The Alfresco connector is a plug-in to Xillio's Content ETL platform and can be installed in one click. The connector provides the ability to quickly and easily export content types (eg. documents, users, comments, tags) from Alfresco, or import into Alfresco. This new connector is used to integrate Alfresco with other content repositories and for content migrations to and from Alfresco.
Posted Sep 01, 2016
Episerver, a global provider of a single platform to manage digital content, commerce, and marketing in the cloud, announced its acquisition of Peerius, a provider of intelligent omnichannel personalization in the cloud, accelerating the third wave of smart personalization technology called "autonomous personalization."
Posted Sep 01, 2016
Digital experience management (DXM) refers to the marshaling of strategy, process, and technology to provide highly satisfying digital interactions to customers. DXM is relevant across industries, but it has a special place in the healthcare industry--so much so that I'd like to think of it as the digital equivalent of the mandate to "wash your hands." In other industries serving to enhance customer interactions, DXM is the icing on the cake. But in the healthcare realm, DXM can play an even more crucial role in helping achieve better health outcomes for customers. This article focuses on DXM for organizations in the healthcare industry-hospital systems and other healthcare providers, pharmaceutical companies, and medical device makers.
Posted Aug 15, 2016
WoodWing's Content Station 10, the new HTML5-based version of its editorial management application, is now available. As the central dashboard of WoodWing's multichannel publishing system Enterprise, Content Station allows publishers to drive and control content creation and production processes from a single point of truth. As the industry moves away from Flash, Content Station 10 allows publishers to future-proof their mission-critical systems. The new version offers an outstanding browser-based user experience and greater flexibility, and will help ease implementation.
Posted Aug 11, 2016
The proliferation of digital channels opens up new opportunities for businesses that want to deepen relationships with existing clients and attract new customers. Social media platforms and the widespread use of mobile devices provide an affordable way to push out a steady stream of content to always-connected consumers and generate new business. However, many companies that are making the change from print-centric communication to digital content are finding that the transition isn't simple. The processes that are in place for creating, approving, publishing, distributing and tracking print-centric content don't scale when faced with omni-channel digital content.
Posted Jul 27, 2016
Adobe has announced the launch of DITA CCMS based on its Experience Manager. Now, the Technical Publishing department can take advantage of the single-click multichannel publishing capability of the solution to generate DITA-based output for Experience Manager Sites and Mobile, PDF, and other popular formats.
Posted Jul 21, 2016
SAP SE announced a new release of its SAP Hybris Commerce solution, which aims to make it simpler for businesses to deliver compelling shopping experiences, personalized for each customer. The new release of SAP Hybris Commerce contains several enhancements.
Posted Jul 12, 2016
The death of the Content Management System (CMS) market has been predicted many times over the years because of constant market consolidation. But for every CMS vendor acquired, new vendors emerged. This is still happening. But in addition, CMSs are growing in capability, and both CMSs and Content Management Components (CMCs) are being integrated into all kinds of platforms and applications. Is the CMS market finally headed to death by dilution? Is it "eating the world"?
Posted Jul 12, 2016
Consumers increasingly demand consistent, delightful digital experiences as they interact via desktop, mobile, tablet, digital signage, in-car, and in-store experiences. But the days when you could create a mobile experience that closely mirrors the desktop are long gone. Brands must create tailored experiences by carefully considering the consumer's preferences. Accomplishing this requires well-oiled and well-managed interconnected technologies. Culling necessary data from various customer touchpoint devices and employing it to personalize each consumer's experience on a constant basis demand a new level of sophistication in content-related infrastructure and architecture.
Posted Jul 04, 2016
Magnolia, a Swiss CMS vendor, launched a new solution--Magnolia Now, a cloud-based digital experience platform--at its seventh annual conference in Basel, Switzerland on June 8-9. Magnolia Now says it takes the hassle out of the deployment and operations of content management and gives companies the ability to go to market fast. It will be available beginning in November 2016 in a variety of packages.
Posted Jun 21, 2016
Digital experience management (DXM) connotes the coming together of strategy, technology, and process to provide the True North of highly satisfying digital interactions to customers. This fundamental notion of DXM remains relevant across industries, including nonprofit organizations (nonprofits)-although your DXM priorities, approach, and techniques may vary based on your core mission and goals.
Posted Jun 15, 2016
Version 3.3 of django CMS, the easy-to-use system for developers and content creators has received its official launch to market. Building upon the UX/UI and touch-screen features launched in version 3.2, the update has focused on enhancing quality and performance.
Posted Jun 07, 2016
So many clients and organizations view content creation and maintenance as a craft. But if we look deeper at this emerging trend, the concept of craft is born of individuals who have honed their skills over time. Bakers, blacksmiths, and carpenters all grew their trades and were often restricted to trial and error before achieving the desired outcome. As a result, they developed tricks and time-saving practices using jigs and templates.
Posted Jun 07, 2016
Seismic, an enterprise software company, and General Atlantic, a global growth equity firm, announced that General Atlantic has led a $40 million strategic growth investment in the company through a Series C round of funding. General Atlantic joins JMI Equity and Jackson Square Ventures as a minority shareholder. Gary Reiner, former chief information officer at GE and Operating Partner at General Atlantic, will join Seismic's board of directors.
Posted May 31, 2016
Progress announced the results of its recent global survey, Are Businesses Really Digitally Transforming or Living in Digital Denial? The survey, conducted in Q1 2016 by Loudhouse, the specialist research division of Octopus Group, aimed to better understand how business leaders view digital transformation and learn their plans to address its challenges.
Posted May 19, 2016
Digital experience management (DXM) refers to the combination of strategies, technologies, and business processes to provide highly engaging and satisfying digital services to customers. Across industries, DXM increasingly holds the keys to competitive differentiation and customer retention. DXM has a particular urgency for the financial services sector with the entry of new digital native rivals. This article focuses on retail banks, insurers, credit card companies, and other business-to-consumer (B2C) financial services organizations.
Posted May 18, 2016
EMC's Enterprise Content Division announced EMC Leap (formerly Project Horizon) and InfoArchive 4.0. EMC LEAP is a suite of purpose-built, cloud-native content apps. Unlike other offerings in the market, EMC LEAP says its apps deliver enterprise-grade content management capabilities combined with the most intuitive user experience for diverse business use cases.
Posted May 10, 2016
ScribbleLive, a provider of content, marketing, and publishing technology announced key updates to its Engage product, a solution brands and publishers use today to create and publish content experiences to drive audience engagement. The ScribbleLive Engage product announcement highlights the changing landscape for both publishers and brands.
Posted May 05, 2016
Liferay, Inc., which makes software for enterprises, announced the Liferay Digital Experience Platform (DXP), designed to help companies create and manage experiences that support the end-to-end customer relationship. With Liferay DXP, digital innovation leaders can enable every business unit in the enterprise to serve the customer consistently, by integrating deeply with business operations and building an understanding of the customer.
Posted May 03, 2016