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Serial episodic publishing, a mainstay of publishing in Victorian literary magazines, is back in fashion due to 21st century technology according to research by The London Book Fair. With 90% reading on mobile phones, young readers and writers have led the explosion in growth of readers and writers of serial episodic fiction. With over two thirds of regular readers in the 18-23 age group reading serial fiction and 41% reading it on a monthly basis.
Posted Apr 14, 2016
Technical content developers have begun to dip their toes in the pool of dynamic publishing systems, for at least a small part of their content, but relatively few are utilizing the Cloud as a means to deliver and manage it. These are some of the key findings in the fourth annual "Following the Trends - Is Your Content Ready" survey, jointly conducted by Data Conversion Laboratory (DCL) and the Center for Information Development Management (CIDM).
Posted Apr 05, 2016
In 2015, I did something, well, a little weird. I bought a Barnes & Noble membership. There is a store just minutes from my house, and I realized that I'd been spending a lot of time and money there during the past year-whether on tea in the cafe or on books-and if I had a $25 membership, it would have more than paid for itself. (Members get discounts on pretty much everything.) I finally caved when I found a new John Irving hardcover on the shelves. Usually, I wait for paperbacks, but as a longtime Irving fan (who had been struggling through some books that weren't exactly page-turners), I just couldn't wait.
Posted Mar 22, 2016
Startup Shoppimon Ltd., says it is looking to shake things up in Application Performance Management with its first SaaS product built to serve the eCommerce vertical. The solution monitors online store performance by mimicking the experience of its customers, announced it has closed $2.3M in seed funding from participants including, AOL, StageOne Ventures, Explore, and 2B-Angels.
Posted Mar 15, 2016
The theme for this year's Digital Book World (DBW) conference, the self-described preeminent conference on digital content and digital publishing strategies, was transformation. It's a hefty word, one that conjurs thoughts of hope, opportunity, and for many of us, paralyzing fear. Don't be ashamed. Personally, I hate change. It's uncomfortable and difficult, but it's an essential component in keeping any industry--especially one that has encountered as many recent obstacles as publishing--moving forward.
Posted Mar 10, 2016
Edition Digital, a developer digital publishing platforms, is ready to share its signature technology with a new generation of passionate and ambitious students. Edition Digital is now available for all students to create digital projects using the new generation of publishing solutions which are not just app-based but ready for mobile and web. By offering free access to all students everywhere, Edition Digital empowers students with the technology to create and deliver magazines, portfolios, yearbooks, and other digital projects to a global audience.
Posted Mar 10, 2016
After years of go-go growth, the ebook market has matured into a slower-growth industry. However, slower growth doesn't mean that substantive changes are occurring. "The days of triple-digit growth are probably behind us," says Tina Jordan, VP at the Association of American Publishers (AAP). "Ebooks have been launched and are here to stay. Growth trends are typically incremental, with sales generally driven by bestsellers in all formats."
Posted Feb 17, 2016
Magzter, a digital magazine store and newsstand, with more than 28 million users globally, announced a partnership with Time Inc., one of the world's leading media companies. This new alliance adds 20 Time Inc. brands, including Entertainment Weekly, Fortune, InStyle, People, Sports Illustrated, and Time to Magzter's digital offering.
Posted Feb 16, 2016
The new Edition Digital Smart Digital Publishing System says it is a one-stop shop in digital publishing. The system manages all the key aspects of effective publishing in the digital space; creating, managing, distributing, monetizing, and analyzing. Edition Digital publishing solutions are not just app-based but equally efficient for mobile and web, and it's all achieved with no coding.
Posted Feb 11, 2016
A similar challenge faces publishers today seeking to convert existing readers/subscribers into multichannel users of both their digital and print products. For proof of this uphill climb, consider recent industry data: Approximately half of newspaper readers only consume the paper's print edition, per a Pew Research Center survey. Ask the experts and they'll tell you it's crucial for content providers to get their readers to use both print and digital editions, if possible.
Posted Jan 27, 2016
At the Interactive Advertising Bureau's Annual Leadership Meeting, AOL launched ONE by AOL: Publishers to simplify an overly complex ecosystem and provide holistic, tailored solutions for publishers. Over the past six years, AOL says it has invested more than $1 billion in publisher-first technologies, and has developed and expanded those solutions globally. By bringing the businesses and platforms together with ONE by AOL: Publishers, AOL is helping publishers with audience engagement and analytics, content distribution and revenue management.
Posted Jan 26, 2016
According to The New Mobile Mantra, a report from Millward Brown Digital, over half (55%) of mobile users access news on their smartphones every day. That's a lot, but desktop use is still holding on, with 50% of users accessing news every day. When Millward Brown asked respondents, "How often, if at all, do you read, watch, news using each of the following mediums?" smartphones and desktops continued to lead the pack with 93% and 92% respectively. Tablets came in behind TV and radio with just 71% of respondents choosing that option.
Posted Jan 25, 2016
AOL announced a strategic partnership with Taboola with the goal of delivering better content and advertising experiences for users. Taboola's discovery platform will be integrated across all premium brands under the AOL umbrella including AOL.com, The Huffington Post, TechCrunch, Engadget, AutoBlog, AOL Mail, and MapQuest in the United States, United Kingdom, and Canada. This will enable major brands and content marketers to reach consumers across AOL properties through sponsored content recommendations. The partnership includes desktop, tablet, mobile web, and mobile apps.
Posted Jan 21, 2016
If the world of digital publishing were a hockey game--with the content providers on one team and consumers on the other--the outcome of tomorrow's matchup would be all but certain: The latter would trounce the former in a lopsided shutout. That's because consumers have the ultimate goalie in the net: ad-blocking technology, which prevents digital advertising such as banners and display ads from appearing on device screens.
Posted Dec 23, 2015
The constant drumbeat of market-speak has nearly pushed us to the point of semantic satiation with the terms "customer experience" and "customer experience management." White papers sponsored by technology vendors, marketing messages from digital agencies, analyst research reports, trends coverage by journalists, and hundreds of conferences with "CX" in the title--it's enough to render "customer experience" meaningless.
Posted Dec 07, 2015
At Cxense Experience Americas, new data from a survey by Cxense, a provider of real-time data management and personalization solutions, found publishers understand the critical need for data for their business, but many still lag behind on using it to improve user experiences and digital revenue.
Posted Nov 17, 2015
The Atlantic and Univision Digital, the digital division of Univision Communications Inc., are building a Spanish-language version of The Atlantic's digital publication, CityLab.com. The new destination, to be called CityLab Latino, will feature original journalism in Spanish as well as reporting from CityLab.com, adapted and translated for the new platform. CityLab Latino is expected to launch in early 2016 at Univision.com.
Posted Nov 12, 2015
In the early 2000s, many people (including Stephen King) believed self-publishing would destroy traditional publishers. Why submit and resubmit your work to an editor you've never met hoping that one day he or she would cut you a break, when all you had to do was pay a couple hundred dollars to have your novel printed they way you want? Imagine the possibilities. Anyone with a credit card could become the next John Grisham. Fortunately (or unfortunately, for some) self-publishing only gave publishers something to bite their nails over, but it didn't tip the boat the way many had anticipated.
Posted Nov 04, 2015
The digital revolution is nothing new, but many legacy media organizations are still trying to master the art of giving their online audience what they want, while bringing in enough revenue on the digital side to make up for dwindling income on the print end of the business. Winnipeg Free Press was no exception.
Posted Nov 04, 2015
Digital publishers, including self-publishing authors, worry over content quality and formatting as they continue to focus on digital production, according to a survey on trends in the digital publishing industry. The number of survey respondents that have digitally published continues to rise, to 72.9% from 63.6% in 2014, while the number of self-publishers jumped nine percentage points to 45.1%. The survey was jointly conducted by Data Conversion Laboratory (DCL), and Bowker.
Posted Nov 03, 2015
Are you a journalist? Does a chill run up your spine when people start talking about "content"? Are you confused by the idea that working in a newsroom makes you a "content creator" and not just a reporter? Join the club. I talk to a lot of content experts, many of whom seem to think that creating a magazine/newspaper/news site is the same as creating "content."
Posted Oct 27, 2015
Software programs masquerading as humans and controlled by criminals are decaying trust in the ecosystem - and these bad bots are getting smarter by the day. It may sound like a mediocre movie plot, but the drama is all too real for advertisers, publishers, agencies and others in the digital advertising marketplace who are falling victim to bot fraud. Now, combatting the multipronged menace has become a priority for many stakeholders.
Posted Oct 21, 2015
October appears to be the month for media acquisitions. Conde Nast-owner of big names like Vanity Fair, Wired, and The New Yorker-purchased Pitchfork, one of the internet's publishing pioneers. The music site launched in 1996, long before most of today's digital magazines, and has expanded to incorporate a music festival in Chicago and The Pitchfork Review.
Posted Oct 20, 2015
Zooey Deschanel's HelloGiggles is now part of Time Inc. The deal was announced in a post on the site. The post says, "Under Time Inc., HelloGiggles will continue to stand for the same mission we always have: to bring positive, empowering, smart, funny stories and videos to our readers and to support new female talent and give them a safe place to express themselves across the wilds of the internet." Time Inc. reportedly paid $30 million for the site.
Posted Oct 20, 2015
In a blog post on its website, Optimizely announced the general availability of its Optimizely Personalization solution. According to the post, "We built Optimizely Personalization to make it incredibly easy to connect data about your visitors - data such as behavior or information stored in your CRM - and use it to target experiences in real time."
Posted Oct 06, 2015