Digital Publishing

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This spring, some research had me making a series of calls to a range of people in the book publishing business, including authors, agents, publishers, and consultants. The topic-in broad terms-was about the shift to digital. How did these publishing leaders see the shift occurring today? How was it going so far, and-more importantly-what might the publishing landscape look like in 3 or 5 years?

Posted Dec 05, 2011

Content management and advertising solutions provider Atex partnered with Zissor, a company that supplies end-to-end digitization solutions, to offer media companies the opportunity to monetize more content. Atex will now offer archive digitization solutions using Zissor's industrial conversion technology.

Posted Dec 01, 2011

Amazon announced the opening of the Italian Kindle Store and the Spanish Kindle Store at Amazon.it and Amazon.es, respectively. The Italian Kindle Store offers more than 16,000 Italian-language ebooks, while the Spanish Kindle Store boasts 22,000 ebooks in Spanish; both offer access to a total of more than 900,000 titles in all languages.

Posted Dec 01, 2011

Black Friday and Cyber Monday have come and gone, and it seems many shoppers decided to forego the stampedes and fistfights associated with Black Friday and shop from their office chairs on Monday instead. IBM is reporting that it may well have been the strongest Cyber Monday yet with online sales up over last year by 33%, and order value up 2.6%. Another big change: more and more people are doing their shopping via a mobile device such as a smart phone or tablet. Almost 11% of traffic to online retailers was from mobile users. Sales via mobile devices were up as well, from 2.3% last year to 6.6% this year.

Posted Dec 01, 2011

About.com announced it would provide content from its Twitter feed, homepage, and select content categories over Flipboard, the social magazine app designed specifically for iPad. Flipboard aggregates content from social networks and other publishers. The magazine-style interface will deliver hundreds of lifestyle articles to readers.

Posted Nov 30, 2011

iMedia Revenue Ltd. developed a publishing platform that gives newsrooms tools to publish content simultaneously across multiple channels such as mobile, email, web, and print. The SaaS solution offers pre-press layout integration with Quark and InDesign in an effort to automate each step of the publishing process.

Posted Nov 30, 2011

Somewhere between unknown, independent bloggers and traditional publishers with well-respected reputations are the sites known as content farms--websites that generate a large quantity of content specifically designed to rank high in search engine results. They range from local, content-driven sites such as AOL's Patch and Examiner.com to how-to sites such as Howcast and Demand Media's eHow.com to topic-focused sites such as Suite101 and Associated Content.

Posted Nov 30, 2011

Hachette Book Group and Bloomberg Businessweek are working together to produce e-singles from published Businessweek content, according to paidContent. The first ebook rolling out is Steve Jobs: 1955-2011, available now for $3.99 through various e-tailers, including Apple's iBookstore, Kingle, and Nook.

Posted Nov 29, 2011

The Financial Times Ltd. created an iPad-iPhone app for the Indian market that is available at app.ft.com/india. Users can access all stories on FT.com for free, exclusively in India. The FT India app features content covering Indian and international business news and analysis.

Posted Nov 28, 2011

According to Pew Research Center, "50% of adult cell phone owners have apps on their phone." In other words, we have gone app crazy! What was once reserved for the early adopters, gaming companies, or social networks has now become the must-have tool for any business. You have a website, Facebook page, Foursquare deal, and now the time has come to decide... app or no app? In this episode of Content Throwdown! we will explore the pros and cons of building an app. So grab your marketing plan, put on your wrestling gear, and let's hit the mat!

Posted Nov 23, 2011

In 2008, Rafat Ali sold ContentNext media--the company behind paidContent.org--to UK-based Guardian News and Media, Co. for a reported $30 million. He left the company in 2010, and now Guardian is looking for a buyer for the property. Based in New York City, the company covers the business of digital media, serving decision makers within the media, entertainment, publishing, advertising, marketing, and technology sectors.

Posted Nov 22, 2011

Earlier this week, Penguin Group, part of Pearson Plc., added self-publishing services to Book Country, its community writing site. Self-published authors using the site have allegedly been calling the initiative overpriced, royalty-grabbing, and "truly awful." Book Country's services range from $99 to $549.

Posted Nov 21, 2011

Amazon is reportedly looking to entice self-published authors to make their ebooks available in the Kindle store and the Kindle Owners' Lending Library. Amazon is expected to go public with this offer on Thursday, Dec. 1. Amazon is allegedly offering self-published authors the chance to be paid out of a $500,000 fund.

Posted Nov 21, 2011

In publishing, small is the new big. An increasing number of publishers are releasing e-singles -- short works published digitally on a variety of platforms -- to generate ancillary revenue, build brand equity, and reach new audiences. Among those joining the e-singles market are Hearst, Rodale, Princeton University Press, and as recently as last week, Penguin.

Posted Nov 21, 2011

MindTouch, Inc. released a "how-to" toolkit to offer businesses a new social publishing endpoint that replaces static HTML and PDF. Instead, MindTouch offers end users a social, collaborative environment through CCMS (Componentized Content Management Systems), complete with behavioral analytrics.

Posted Nov 17, 2011

Whether you are an experienced digital publishing machine or a novice brand looking for the benefits of content marketing, you most likely need the help of freelance writers to help tell your story. You may find that you need help developing ongoing content - or that you need additional content producers to keep up with the velocity.

Posted Nov 15, 2011

Amazon announced that Kindle Cloud Reader, the HTML5-based web app that lets customers read their Kindle books in their web browser, is now available for Mozilla Firefox. With Kindle Cloud Reader, customers can read Kindle books instantly using only their web browser - online or offline - with no downloading or installation required. As with all Kindle apps, Kindle Cloud Reader automatically synchronizes your Kindle library, as well as your last page read, bookmarks, notes, and highlights for all of your Kindle books. To make it easy and seamless to discover new books, Kindle Cloud Reader includes an integrated, touch optimized store, allowing customers one click access to a vast selection of books.

Posted Nov 08, 2011

Online media company Burst Media introduced 12 internet video channels that offer TV-style programming to its independent publishers. Spanning food, travel, fashion, parenting, and how-to, the video programming can be integrated into publishers' websites to enhance their existing content. Burst Media's video content comes from blinkx's direct play partners such as Reuters, CelebTV, GeoBeats, and TVGuide.

Posted Nov 02, 2011

In a recent Q3 earnings report and call with shareholders, AOL CEO Tim Armstrong was positive, stressing the benefits of the company's acquisition of The Huffington Post and the success of its local news network AOL Patch-which the company hopes to expand from 500 sites to 1,000 sites.

Posted Nov 02, 2011

NewspaperDirect, Inc. released updates to its PressReader app, which enables iPad and iPhone users to read more than 2,000 digital newspapers, based on the upgraded iOS 5 platform. The updates to the user interface are designed to take advantage of the improved speeds and the high resolution touch screens found on the iPhone 4S and iPad 2.

Posted Nov 02, 2011

HarperCollins Publishers is in the midst of acquiring Thomas Nelson, Inc., a Christian publishing company. The deal is expected to be finalized by the end of the year; the amount of which has not been disclosed. Thomas Nelson bundles free digital and audio editions with the purchase of any print book.

Posted Nov 01, 2011

Social media, tablets, and eReaders have not only changed the publishing model, they have given authors and publishers a whole new avenue to engage readers beyond books. Now, with the launch of interactive websites that accompany these books, such as J.K. Rowling's Harry Potter experience, Pottermore, and the continued growth and acceptance of mobile apps, the list of digital possibilities is getting longer.

Posted Oct 31, 2011

UK-based social reading site, Anobii is now making it possible for users to buy books directly from the site. Already backed by HMV, HarperCollins UK, Penguin UK and Random House UK, Anobii recently signed with 10 publishers to allow its users to buy through the site. By the end of this month, Anobii will be able to sell e-books from participating publishers which include Penguin, Random House and HarperCollins, along with Hachette, Pan Macmillan, Bloomsbury, Canongate, Faber, Wiley and Harlequin UK.

Posted Oct 28, 2011

HighWire Press partnered with TEMIS S.A. to integrate TEMIS' Luxid software within HighWire's ePublishing Platform. The solution is intended to provide automated content annotation, enrichment, and linking to HighWire's customers. The integration is expected to accelerate product development and time-to-market for both web and mobile.

Posted Oct 27, 2011

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