Digital Publishing

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BrightTALK, a B2B content and demand marketing platform, announced the findings of a large-scale benchmark report of how professionals engage with online videos and webinars.

Posted May 23, 2019

Originally introduced more than a decade ago as a decentralized, digital ledger supporting bitcoin, blockchain has evolved beyond well beyond supporting digital currencies. In the case of content sharing, blockchain promises unprecedented levels of creative freedom.

Posted May 17, 2019

eyeo's investment in the UK-based AI startup ensures the further development of its news-rating extension "Trusted News."

Posted May 14, 2019

There's plenty of buzz about the growing prevalence of voice. As Alexa and her ilk become more ubiquitous it seems that analysts' predictions about the shift toward a voice-first landscape are becoming a reality. But it's not just about smart speakers. Content is everywhere, and that includes voice content. Although the implications for digital publishers are still coming into focus, those looking to get ahead of the pack may not have much time left to claim their spot on the frontier.

Posted May 06, 2019

In an increasingly competitive quest to rank ever higher in Google SERP (search engine results page), some content marketers may go a bit overboard when it comes to chasing the numbers.

Posted Apr 24, 2019

Publishing success fundamentally begins with the editorial process of curating and producing great, trustworthy content for your readers, regardless of medium. There is no substitute. Assuming you've already built the content foundation for your brand, now is the time to rethink the value proposition of how and why you distribute content digitally.

Posted Apr 19, 2019

As of January 2019, Netflix counted 139 million subscribers, while Amazon reported 100 million Prime subscribers in April 2018. The subscription model extends to the realm of digital media, where long-standing publications such as The New York Times, as well as newer players such as The Information, have built strong subscriber bases. Nevertheless, many companies may be wondering how to build a strong subscriber base or how to retain those subscribers once they have them.

Posted Apr 15, 2019

Are publishers moving into a post-advertising world? The short answer is "yes," but it's more complicated than that. It's not that advertising has gone away or even that it will. It's more that the ways in which publishers earn revenue to support their business operations are changing in a digital information environment.

Posted Apr 08, 2019

Social media may be the star of digital marketing strategies, but email has long been the work-horse. Marketers know this, and it's time publishers follow their lead.

Posted Apr 03, 2019

What even is the media? Is it The New York Times? Vogue? CNN? Facebook? Google? Netflix? YouTube? Tumblr? A podcast? All of the above? Something greater than the sums of these parts?

Posted Apr 02, 2019

The American Journalism Project is a venture philanthropy organization trying to boost local journalism and increase the visibility and understanding of civic journalism as a public good.

Posted Apr 01, 2019

Although copyright protection exists as soon as a work is created or "fixed," the US Supreme Court recently held that copyrights cannot be enforced until a registration is obtained from the US Copyright Office.

Posted Mar 29, 2019

Leveraging video and FinTech to increase revenues might be one road to salvation for struggling digital publishers.

Posted Mar 27, 2019

Remarq, the editorial engagement and researcher collaboration platform from RedLink, will give publishers the ability to preserve user comments in CLOCKSS.

Posted Mar 26, 2019

The Linqia Intelligence Suite includes Dynata, formerly Research Now SSI, for ad creativeimpact, IRI for sales lift, Foursquare and Placed for store visits, and Samba TV for TV.

Posted Mar 14, 2019

Serial Box launches in Google Play Store, offers special promotion for Android users.

Posted Mar 14, 2019

BuzzFeed surprises New Yorkers with a physical version of its publication, says it's about "joy."

Posted Mar 08, 2019

There's a limit to the audience publishers can attract on their owned sites and only so many ads they can pile on a page. To support more growth, a publisher has to enact audience extension strategies and sell on other sites beyond their own. But how do they manage this scale properly without having it morph into a chaotic mess?

Posted Mar 08, 2019

AnyClip addresses another major publisher pain point by eliminating operating costs associated with video.

Posted Feb 14, 2019

Digital publishing company Exact Editions has renewed its ABC certification for the seventh time since 2012. ABC provides independently audited data for the UK media industry to use when trading print, digital and event advertising.

Posted Feb 12, 2019

Student reading apps, audiobooks, and growing digital libraries lead to students reading more.

Posted Jan 29, 2019

Scholarly and association publishers to benefit from unified content services and digital publishing solution from industry pioneers.

Posted Jan 24, 2019

Publishers have tried various methods to win back share from the Facebook/Google duopoly. Not all have been successful. But there are some battle-tested tactics that stand out. These offer hope for publishers that are tired of losing business to Google and Facebook.

Posted Jan 23, 2019

If you're a content creator of any kind--creating books or audiobooks, podcasts, articles, magazines, videos, you name it--you're eventually going to have to bring that content into the realm of Amazon's Alexa. Here are two tools to help beginners build their skills.

Posted Dec 20, 2018

Quartz is launching the Quartz AI Studio to help our journalists - and those at other news organizations - use machine learning to report their stories.

Posted Nov 22, 2018

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