Content Creation

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Did you use your cellphone today to read email, check the weather, or scan news headlines? If so, you used a mobile site or mobile app, and you're hardly alone.Nearly half (46%) of all American adults own a smartphone, up 11% from last year, according to the Pew Research Center's Internet & American Life Project. More people now own a phone that can access the web-an iPhone, BlackBerry, Android device, etc.-than carry a more basic cell.

Posted Oct 23, 2012

Syncro Soft, the developer of the Oxygen XML suite of products, announced the immediate availability of version 14.1 of its Oxygen XML Editor, Oxygen XML Author and Oxygen XML Developer products containing a comprehensive set of tools supporting all the XML related technologies.

Posted Oct 22, 2012

MuseGlobal, provider of content integration and data virtualization platforms worldwide, announced the availability of Muse version 2.6.0.0, which includes a new module and a variety of enhancements.

Posted Oct 18, 2012

MarkLogic Corporation, provider of the enterprise NoSQL database, and SGI, provider of Hadoop Big Data solutions, announced the SGI DataRaptor with MarkLogic database. An integrated and optimized hardware and software solution, SGI DataRaptor is designed to make it faster and easier for organizations to generate reliable, scalable, and secure Big Data results.

Posted Oct 18, 2012

Webcollage Inc. announced it has launched a new program that will enable smaller manufacturers to instantly create and syndicate rich media product information to retailer websites.

Posted Oct 18, 2012

Quark announced the new App StudioTM, the next generation digital publishing solution. By combining the market-leading HTML5 technology from the recent acquisition of PressRun with Quark's existing digital publishing technology, App Studio is now the only digital publishing solution that allows users to create customized apps with HTML5, QuarkXPress, InDesign, and XML.

Posted Oct 16, 2012

ActiveStandards, a website quality management (WQM) platform introduced Standards Hub, a new component of the ActiveStandards service which enables users to create website standards documents in minutes. The automated tool guides web managers through the creation of website standards documentation online, reducing the time, cost, and complexity of creating and maintaining a comprehensive website standards library.

Posted Oct 16, 2012

The World Wide Web has forever changed the way companies of all sizes do business. From the smallest mom-and-pop shop to the largest enterprise, the internet has not only made it easier for companies to grow, but it has added new concerns. To be sure, the web is the great equalizer. In the past, only a select few corporations operated on a global scale, but the web has made it possible for organizations in Peoria, Ill., to sell goods and services to those in Prague. While leveraging the web to deliver the right information to the right people at the right time may seem relatively straightforward, it is not.

Posted Oct 15, 2012

Take some flashy Korean Pop dance moves, throw in a horse barn, bus, and elevator, and mix them all up with some banging beats, and the tasty result will be the Gangnam Style music video. With almost 430 million views in the span of two months, Korean Pop star PSY has destroyed most YouTube records. Park Jae-sang, better known by his stage name PSY, has gone from a successful South Korean artist to a worldwide superstar since July. Whether you have seen the plethora of remixes on the web, watched various TV personalities do their own sad renditions, or heard your friends contemplating dressing up as PSY for Halloween, it's safe to say you have probably seen the video. If not take a few minutes and watch it now .

Posted Oct 11, 2012

These days, having a good digital strategy has become a business staple for successful publishers. Hearst Magazines has not shied away from this challenge, making it a priority to keep up with its technology-driven readership by creating both websites and mobile sites for its brands and their content. But even with all of its efforts, Hearst realized it needed to find a publishing solution that would not only provide a more efficient way to publish content to multiple venues, but would also streamline its workflow process.

Posted Oct 03, 2012

Quark announced its new enterprise publishing platform for customer communications. Quark Publishing PlatformTM is an integrated solution that automates the creation and delivery of rich, interactive content across print, web, and digital formats. As an open solution, Quark Publishing Platform is architected to work with existing enterprise infrastructures and business systems to optimize the publishing process.

Posted Sep 27, 2012

Everyone wants to know the recipe for creating viral content. And while some claim to have cracked the viral code, the vast majority of online information falls flat. While we continue to watch some videos, photos, and stories skyrocket to internet fame, the secret blend of herbs and spices remains elusive to the general population. While I doubt that there will ever be a line by line recipe for success on the internet, I do believe we can look at some key ingredients from previous successes and give content a better chance to survive and flourish online. In this ongoing series over the next few weeks we are going to take a look at several tasty surprises from 2012 and see what we can grab to add to our pantry.

Posted Sep 13, 2012

Editors are not known for embracing change. So when Ebyline surveyed editors to see how social media and SEO have changed their jobs, it's no surprise that many still valued the basics of good journalism over other concerns.According to Ebyline original reporting, depth/expertise, and exclusivity topped the list of content success factors followed by publication title and presentation. At the bottom of the editors' list were social media value, author byline, and SEO-which, to many web-focused audiences, may seem counterintuitive.

Posted Aug 10, 2012

Are the web content management systems (WCMs) that many digital publishers and web content producers use today outdated? Yes, according to a new report authored by Mountain View, Calif.-headquartered market research and analysis firm Frost & Sullivan, entitled "Web Content Management Systems: So Five Years Ago."

Posted Aug 08, 2012

But in light of the e-reader revolution, the great literary debate arose: is the book beyond improvement?I have come to believe that the argument is more philosophically stimulating than truly helpful in the process of content creation. What we have before us is not a matter of improvement, but evolution. We're talking about technology after all. The enhanced ebook may be a bird of a different feather but it still needs two good wings if it's going to fly: a smooth user experience and, of course, a compelling story.

Posted Aug 07, 2012

Automattic, the company behind web publishing platform WordPress, announced the expansion of its VIP Featured Partner Program to include interactive agencies. The company will also expand to new platform partners, such as Facebook and Flipboard. By expanding the VIP program, these partners will be able to promote their services and features to large-scale sites, including top media companies, sports leagues, and Fortune 500 companies.

Posted Aug 02, 2012

All this talk about responsive web design among so-called content strategists makes me want to puke. Multi-device layout patterns? Fluid proportion-based grids and flexible images? Progressive enhancement? Unobtrusive JavaScript? Want to barf yet? Who could blame ya?Promulgated by well-intentioned members of the digerati -- folks like information architects and user experience designers -- responsive web design promises to help organizations provide a single source of content that is easy-to-read and navigate, especially when it's being viewed on a mobile device.

Posted Aug 02, 2012

The world is full of blandness. We are guilty of constantly manufacturing for the lowest common denominator. Our culture rewards content that has been homogenized, pasteurized, and scrubbed of anything unique. We have copied what our competition is doing until we are blue in the face. The sea of sameness is prevalent across the board; marketing, communications, sales, and our entire organizations are striving for mediocrity. Fresh ideas are stifled by the layers of corporate bureaucracy and rarely see the light of day. So what do we do?

Posted Jul 12, 2012

Word up to would-be writers, novelists, self-help scribes and long-form authors everywhere: Get ready to turn the page and make the jump from print to pixels. Because if you haven't transitioned to electronic publishing yet, you'll need to get up to speed fast and not only learn what it takes to make an ebook, but also how and where best to sell it.

Posted Jul 11, 2012

In the digital world, the idea of engagement has a very different meaning. Marketing is no longer a one-way street. Rather, marketers have learned to leverage social media to build two-way conversations in pursuit of that magic word: engagement. Scrolling marquees decorated with hashtags and @ symbols stream across our television screens, encouraging viewers to engage, luring us with the promise of sharing our shout-outs with the world. In the social networking age, companies continuously ask themselves: How do we reach these communities? How do we engage? How do we create valuable conversations?

Posted Jul 04, 2012

InboundWriter announced the availability of its latest version of InboundWriter for the iPad as well as other tablets and smart phones. The company saw a trend in consumers moving to tablets, as opposed to laptops, and wanted to ensure InboundWriter availability to mobile users.

Posted Jun 28, 2012

The largest blogging platform in the UK, OverBlog, has announced a new platform which the company says will bring together the various social media postings of bloggers into one live stream. By bringing together the aggregated posts from a variety of social platforms, including blogs, the platform will enable bloggers to assemble their postings in one location.

Posted Jun 18, 2012

At this year's BEA, many digital content companies are focusing on interactive ebooks and self-publishing. OverDrive introduced a new browser based e-reading app, while the industry finally got a look at Kobo's much anticipated Writing Life -- a portal for publishers to turn convert their books to EPUB format.

Posted Jun 06, 2012

Wi-Stylus Mobile Systems has announced a suite of stylus-like pocket device designs which will allow users to write, draw, and communicate in the air or on any surface, person or visible space around them. The company says this new technology is meant to replace traditional note pads or scratch paper used in meetings and will also make digital transfer much easier to a computing device.

Posted May 29, 2012

With student loan debt recently topping out at $1 trillion, and the next wave of fresh-faced college graduates taking their newly-inked diplomas straight to the unemployment line, the question of whether higher education is worth the effort, time, and money is on many people's minds. The equation used to be so simple: go to college, complete a degree, and get a job. Not anymore. Luckily, for students with dreams of finding careers in the competitive world of publishing, all hope isn't lost. The Champlain College Publishing Initiative, a student-centric publishing company based at Champlain College, not only teaches students about the publishing industry, it turns them into editors, designers, and publishers, all before they even step foot off campus.

Posted May 25, 2012

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