Content Creation

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Weebly, a service that lets anyone create a website, announced Weebly for Hosts, a solution designed for web hosts and domain registrars that allows them to provide an intuitive site creation service and complete ecommerce platform to their customer base. Weebly for Hosts puts Weebly's site creation service in the hands of hosts and registrars, allowing them to expand their service offerings to attract and retain a broader set of customers looking to establish a presence online.

Posted Mar 24, 2015

BP Logix, a provider of BPM solutions for rapid workflow app development, announced plans to launch Process Director 4.0. This new version of the flagship product brings together advances in governance, development methodology, and goal orientation, giving organizations more control, more capabilities, and a smoother user experience than ever before. Process Director 4.0, in both on-premise and Cloud versions, will be available in the fall.

Posted Mar 19, 2015

MadCap Software, Inca provider of multi-channel content authoring and a showcase company for Microsoft Visual Studio, announced that MadCap Flare 11.0 is now available. Flare, MadCap's flagship software, is a single-source, multi-channel authoring and publishing solution, supporting the ability to publish to a number of devices and formats including print, Web, desktop, and mobile.

Posted Mar 19, 2015

Content Marketing is not about production. High level executives hell bent on production over substance constantly ask, "What else are we doing?" Then they want you to draw up some elaborate content calendar that "says" that you are going to do something every day. This is wrong and should stop.

Posted Mar 19, 2015

Assembla announced the release of Portfolio Perforce Team Edition, a hosted service featuring Perforce's versioning engine integrated with collaboration tools built by Assembla. Portfolio Perforce Team Edition supports up to 50 users, unlimited repos, and unlimited files of any size or type - meant to handle 3D art, audio documents, and large binary files for distributed teams.

Posted Mar 17, 2015

John Wiley & Sons, Inc.,--a provider of knowledge-based services in areas of research, professional development, and education--announced the launch of a six-month pilot program in partnership with Publons.com. The pilot enables peer reviewers for selected Wiley journals to get credit for their peer reviews on Publons.

Posted Mar 17, 2015

Author Rich James wanted to use existing technology to write fiction in a way that he hadn't seen done before-with hyperlinks embedded in the story, directing readers to external sites that enhance the story being told. "From the perspective of an author, I wanted to show that by using new technology interactively/innovatively an author could publish their work and stand out-and continue to stand out-in an overcrowded marketplace," James says.

Posted Mar 16, 2015

Search and content optimization provider, Searchmetrics, has announced a new integration with Adobe Experience Manager, Adobe's digital experience management solution. The integration will help content marketers and authors create web content that reflects the way Google now delivers search results by analyzing the intentions behind searchers' queries. The aim is to help companies create high-performing, data-driven content marketing programs to boost online traffic, conversions, and sales.

Posted Mar 12, 2015

CSG International (NASDAQ: CSGS), a provider of interactive transaction-driven solutions and services, introduced CSG Ascendon-a digital services platform that allows communications service providers (CSPs), content producers, and retailers to launch, scale and monetize new digital services such as movies, music, games, home security and more. By overlaying existing BSS and other technology systems, CSG Ascendon enables providers to launch new digital services without uprooting existing infrastructure.

Posted Mar 03, 2015

Amazon announced that customers can pre-order the first 10 titles discovered through Kindle Scout, Amazon's reader-powered publishing platform. The books, which will be released on March 3, are the first to be published under the digital publishing banner Kindle Press. To date, there have been 21 titles selected for publication by Kindle Press, with more books submitted and selected daily.

Posted Feb 24, 2015

Technical communicators, tools vendors, consultants, and even client organizations and end users all feel the rapid changes coming to content preparation, delivery and consumption. To better understand these changes over time Data Conversion Laboratory (DCL) and The Center for Information-Development Management (CIDM) are now conducting their third annual survey of practitioners, Following the Trends - Is Your Content Ready?, which is open now until March 16, 2015.

Posted Feb 10, 2015

MadCap Software, a provider of multi-channel content authoring tools and a showcase company for Microsoft Visual Studio and Microsoft XPS, announced the acquisition of Doc-To-Help from GrapeCity. Doc-To-Help, which comes from the ComponentOne Division of GrapeCity, is a Microsoft Word-based authoring tool for multi-channel publishing.

Posted Jan 13, 2015

Kentico Software, a web content and customer experience management provider, announced the release of Kentico 8.2, featuring several new collaboration and ecommerce enhancements that make launching and managing digital marketing campaigns faster and easier. With Kentico's new bi-directional SharePoint synchronization feature, all changes made in Kentico will be made automatically on the SharePoint server. Your files are always up to date, and everyone has the latest versions.

Posted Jan 13, 2015

eBooks in Motion released its online platform to produce multilingual, multimedia-enhanced e-publications across multiple devices. The United States Distance Learning Association will be among the first customers, in collaboration with the New York chapter of USDLA.

Posted Jan 08, 2015

Cloudwords, a cloud-based platform accelerating content globalization at scale, announced extended translation automation capabilities for customers using Marketo and Oracle Eloqua. Cloudwords' new dynamic content feature builds upon the company's integrations with leading marketing automation platforms.

Posted Jan 08, 2015

Ignoring content globalization is no longer an option in international business environments, and questions and comments may come up on how to best define, optimize, and execute against a strategy-and how the expected ROIs and growth can be ensured and measured effectively. Generally speaking, creating and developing awareness around global challenges remains crucial to align and change mindsets-which is the foundation of the organizational and process transformation needed to take up these challenges. Once the stage is set, processes can be defined and implemented in line with global business objectives and enabling technology and resources can be identified.

Posted Dec 29, 2014

I've been thinking a lot about attention span lately. Since the advent of Twitter, we've been told that our audience is no longer capable of maintaining interest in what we have to say if it's more than 140 characters long. Then Vine appeared on the scene with 6-second videos, and panic nearly ensued. Meanwhile, though, millions of Americans sat down on their couches to binge watch entire seasons of Orange Is the New Black. Clearly, the public at large is perfectly capable of paying attention when it wants to. So what are we to conclude from this information? The problem isn't your audience's attention span--it's your content.

Posted Dec 17, 2014

I LIKE ORDER. I LIKE PREDICTABILITY AND CONSISTENCY. I like anything neatly, efficiently, and intuitively classified, labeled, stored, and accessed. I like data, metrics, and maps. I like clear connections. I like patterns. I also like to be pleasantly surprised. I like it when helpful information crosses my path right when I need it most. I like when buying is easy. I like to believe in things. I like to trust things. And I especially like falling so hard for a brand that researching loads of other choices in that category becomes completely unnecessary.

Posted Dec 15, 2014

Onix Networking Corp. announced a new product offering called Equidox. It was developed to meet Web Content Accessibility Guidelines (WCAG 2.0) as required by the Americans with Disabilities Act, Section 508 of the Rehabilitation Act, Accessibility for Ontarians with Disabilities Act, and other government Acts around the world. These Acts dictate that government and industry make websites accessible to visually impaired users.

Posted Dec 04, 2014

These words--"It's quite simple. We are using Bayesian probability theory to solve oncology disease states using genetic immunotherapy."--began a recent presentation for a biotech startup. I was instantly confused. Flunking Algebra I and Algebra II had not prepared me for the potent blend of math and science that followed. I'm not a mathematician or scientist, but I do consider myself well-read and intelligent enough to grasp new concepts in a short amount of time. But the combination of new information and unfamiliar descriptions were flying over my head at a steady clip.

Posted Dec 02, 2014

XTM International, a provider of translation management systems (TMS) XTM, has announced that the DITAworks content management system (CMS) will be integrated into XTM version 8.8. This integration is aimed at achieving the goal of saving time when managing the translation process. The joint solution integrates the translation process and provides control for documentation managers to track the translation status from within DITAworks in real time.

Posted Dec 01, 2014

Quark Software Inc. announced the availability of Quark AuthorTM, new web-based software that allows business users and subject matter experts to create structured content within a word processor-like environment that keeps XML behind the scenes. With Quark Author, writers can create and organize content in components using standard content types such as sections, paragraphs, lists, tables, charts and figures. When created as structured components - or Smart Content - content can be dynamically assembled for output across mobile, digital, and print channels.

Posted Nov 25, 2014

Smartling announced that its translation software platform now includes custom workflows, functionality that enables large enterprises and fast-growing companies to easily manage complex translation processes in-house. The Smartling platform helps companies fully capitalize on today's global opportunities by streamlining translation and localization processes for multilingual web, mobile, and business document content.

Posted Nov 25, 2014

I get a lot of emails from public relations professionals hoping to get my attention. More often than not, I cannot use the pitches I receive. And, increasingly, I am baffled by the emails I get. It's clear that many of these people either have no idea who I am and what EContent covers, or they're just "spraying and praying." Either way, there is pretty much no excuse for this. The truth is, though, that this is the way many content professionals are still doing their jobs. Despite all the analytics capabilities available to us, we're still just going with our gut, relying on the pitches that come into our inboxes, and generally winging it.

Posted Nov 25, 2014

Let's assume you have an English-language, web-based business, including downloadable documents. To expand, you have to reach out to non-English-speaking customers. You must translate and transform your content for non-English speakers. When you get into the details, you realize this is complicated: Numbers may need different formatting, print and web layouts will likely need to be adjusted, cultural differences can be a mine field, specialized technical terms require deep expertise, and myriad other issues. You quickly realize that localization is a lot of work, and you may have to repeat it for each target language or culture.

Posted Nov 18, 2014

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