Content Creation

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OneReview, a new feature of the Cloudwords Marketing Globalization Platform, launched for marketers, their translation agencies, and in-house reviewers looking to accelerate translation processes, improve translation quality, and speed up international marketing initiatives. OneReview puts managers, reviewers, and translation providers on the same page, improving workflow, collaboration, and efficiency at one of the most challenging stages of the translation process. Now, with a centralized cloud-based review platform, all collaborators involved in the translation review process can standardize and optimize reviews across all content channels and agencies.

Posted Oct 28, 2014

Readers can now visit Kindle Scout, Amazon's new reader-powered publishing program, to preview excerpts from unreleased books, help decide which will get published and receive free books. Rumors about this program have been circulating for weeks.

Posted Oct 27, 2014

Content marketers are tasked with delivering clear, concise, and relevant content to the right prospect at the right time--content designed to convert prospects into customers. And, for the most part, marketers have absolutely no idea how to do this.

Posted Oct 21, 2014

One of the challenges inherent in presenting large quantities of content is the great disparity in how users like to consume it-not to the mention the expanding list of content types. While you may not be able to please all of your users all of the time, there are some rules and trends that can help you create navigable, engaging, and beautiful apps that help spread your content to the mobile masses.

Posted Oct 20, 2014

Squarespace, an all-in-one web publishing and e-commerce platform, has announced Squarespace 7. The new platform features a redesigned interface, simplified site editing controls, a cover page builder, integration with Getty Images with access to tens of millions of premium creative and editorial images, integration with Google Apps for Work, 15 new category-specific templates, and more.

Posted Oct 09, 2014

For much of history, the primary obstacle preventing people from connecting with one another was distance. But in the mobile, social, always-on world in which we live today, distance is no longer the major challenge. Instead, our biggest challenge is the lack of a common language. It's the inability to understand one another that prevents us from making meaningful connections. Isn't there an app for that? Yes, there is. Machine translation (MT) hails from the discipline of computational linguistics and aims to help humans who speak different languages communicate with one another. And while MT is not actually an "app," many app makers are attempting to harness the power of automated translation by building MT into their products and services. But there are challenges.

Posted Oct 08, 2014

Any organization with an interest in disseminating its content to a global audience needs to familiarize itself with the basics of machine translation. At a time when the globalization of commerce is yesterday's news, the number of companies with the capacity for international ecommerce has grown considerably. Machine translation is not necessarily reserved for the titans of industry, as many translation service providers are beginning to offer more scalable services to assist even small companies with translation projects.

Posted Oct 06, 2014

GetSiteControl provides a set of six most popular types of website widgets-- Survey, Subscribe, Promo, Contact, Follow and Share--that are now fully responsive and are managed from a single control panel. Owners of responsive websites who choose to install GetSiteControl widgets can now stop worrying about how these third-party elements will look on mobile devices of their website visitors.

Posted Oct 02, 2014

My favorite part of any do-it-yourself show is the demolition. "Get all your aggression out," the bubbly host proclaims just before the token newlywed fumbles with the sledgehammer. I'm not alone because every one of these shows dedicates a segment to displaying a plume of dust. After all, you can't appreciate the shiny new kitchen if you don't show the studs and decaying wallpaper first. Why don't we extend the same logic to the new content we create on a daily (sometimes hourly) basis?

Posted Sep 16, 2014

Amazon announced KDP Kids, designed to help children's book authors prepare, publish, and promote both illustrated and chapter books in Kindle Stores worldwide. Children's book authors can use the new Kindle Kids' Book Creator tool to create illustrated children's books that take advantage of Kindle features like text pop-ups. Once the book is ready, authors can upload it to KDP, and use KDP's category, age and grade range filters to help millions of Amazon customers choose the right books for their kids.

Posted Sep 04, 2014

Although there is some debate about just how many freelancers there are in the U.S., everyone agrees that the number is rising. Writers, graphic designers, photographers, videographers, and other professionals are choosing to work for themselves even as the demand for creative content increases. Meanwhile, brands, non-profits, and small businesses need content for online platforms and other communication channels. The "freelance economy" is creating a new problem: How do organizations that need content find the professionals to create it?

Posted Aug 20, 2014

ProQuest Flow, a cloud-based research management solution, has released an add-on to operate with Google Docs. The add-on expands the collaborative writing capabilities of Google Docs by integrating the document management tools of Flow during the authoring phase of research. Researchers can find, share, and annotate documents in the cloud, then author as a team in a common virtual workspace, supported by automated citations and bibliographies. The free add-on is available in the Google Add-on Store.

Posted Aug 19, 2014

Business today is all about collaboration and technology has been the great enabler. Why? Because a fundamental requirement of collaboration is communication. John Mancini, president of AIIM, the global community of information management professionals, explains.

Posted Aug 18, 2014

In the creation of content, storytelling is a valuable and necessary skill. For those who consume content, a good story makes consuming the content that much easier. It is often assumed that simply having good content or having a good idea will translate into good stories, though this is often far from the truth. Indeed, the ability to tell a good story can be an extremely useful tool.

Posted Aug 11, 2014

Lionbridge Technologies, Inc. announced the general availability of the Lionbridge onDemand API. The onDemand API is the first translation API that provides support for a broad range of translation options, cost levels and content types. This enables technology platforms to write to a single API, rather than managing separate integrations and custom development with numerous providers.

Posted Jul 22, 2014

Following the success of its pilot Accelerator last year, Dogfish announced the launch of the second cycle of Dogfish Accelerator, a comprehensive development financing program that offers funding, mentorship, and partnership opportunities. The program will provide $10,000 to each candidate or team to establish initial financing and will offer business development and networking support over a nine-week period, from September 22 to November 19, 2014, at the company's headquarters in New York City.

Posted Jul 21, 2014

Amazon Web Services, Inc. announced several new capabilities to make it easier for developers to build, deploy, and scale mobile applications. Amazon Cognito is a new service that provides simple user identity and data synchronization that lets developers create apps that authenticate users through popular public login providers, and then keep app data such as user preferences and game state synced between devices. The new Amazon Mobile Analytics service allows developers to easily collect and analyze app usage data, up to billions of events per day from millions of users, and delivers usage reports.

Posted Jul 10, 2014

In a blog post on its site, Cisco announced that it bought Assemblage "to help us capture the ongoing market transitions of mobility, cloud and the Internet of Everything (IoE)." Assemblage provides real-time collaboration apps.

Posted Jul 01, 2014

Aptara announced it has expanded its offerings to provide end-to-end solutions for information providers and all businesses involved in content production. Aptara says its solutions and services will enable its customers to find new ways to monetize their content assets, measurably improve performance, and increase revenues across their entire operation.

Posted Jun 26, 2014

Great content creation does not have to start with being a great writer. Let's take me for instance: I am a husband and father in my mid-30's with little time on my hands for anything outside of family, church, and work. Literally, that's about all I can handle. But you are asking yourself, how did you become such a damn good writer? (Thank you by the way). And how do you make time for it in your tremendously busy schedule? Well friends, here is my secret: I study copywriting.

Posted Jun 26, 2014

Cenveo Publisher Services, a digital and print services company, announced the release of its latest editorial and production solution. Cenveo Publisher Suite, featuring Smart Edit, Smart Compose, and Smart Proof, is a cloud-based ecosystem of tools that facilitate the creation, development, structure, and delivery of content.

Posted May 29, 2014

What child hasn't become immersed in a picture book, fervently wishing the characters could come to life? In the past, a child sitting on the floor with a book, talking to the characters and imagining that they had come to life might have been considered fanciful, but the connection with imaginary characters is a rite of childhood. It's a fantasy that has been conveyed through movies such as 1994's The Pagemaster, starring Macaulay Culkin. Today, thanks to HTML5, these fantasies have become reality, literally making it possible for the characters and scenes in books-ranging from children's stories to business tomes and textbooks-to emerge from the "page" and spring to life in full color, image, movement, and sound.

Posted May 19, 2014

Splice Machine, provider of the only Hadoop RDBMS, announced that its real-time relational database management system is now available as a public beta. The Splice Machine database enables companies to replace traditional RDBMS systems. A full-featured, transactional SQL database on Hadoop, Splice Machine moves Hadoop beyond its batch analytics heritage to power operational applications and real-time analytics.

Posted May 13, 2014

As a thought leader in the content industry, I'm provided with many opportunities to wax poetic on the virtues of starting a content project with a strategy. From conferences, to webinars, to columns in magazines such as this one, I've spent the past decade evangelizing the methods, standards, and tools required to help organizations efficiently and effectively deliver the right content to the right audience, anywhere, anytime, on any device.

Posted May 13, 2014

Altova announced the upcoming release of Altova MobileTogether, a cross-platform mobile solution that enables companies to put relevant data at the fingertips of their employees, wherever they are. Using MobileTogether, companies design custom enterprise mobile solutions that are accessible on any mobile device, with native support for Android, iOS, Windows Phone 8, and Windows 8 smartphones and tablets, as well as any other device via a browser-based client.

Posted May 12, 2014

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