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The fact is, Google ranking directly impacts businesses' ability to attract customers and make money - that's real. According to a 2014 Advanced Web Ranking study, more than 71 percent of searched lead to an organic click for sites on Google's first page of search results. That was only true for 5.59 percent of searches on the second and third results pages. Additionally, and even more compelling, the first five results on a search page account for more than 67 percent of all clicks. That's even more real.Here's the good news. Even sites behind on mobile-optimization will have an opportunity to take action and make the necessary upgrades without any permanent damage. There are five things Vokal recommends that you do right now to navigate the changes and improve your site's performance. Read on to learn more...,

Posted May 15, 2015

SDL introduced its Digital Experience Accelerator, a new component of SDL's Customer Experience Cloud. SDL's Digital Experience Accelerator is designed to reduce website implementation time from weeks to days, reducing operating costs. It can be used right out-of-the-box or customized to meet specific customer needs. Additionally, the open-source based Digital Experience Accelerator can be extended with other capabilities by both SDL partners.

Posted May 12, 2015

Syncro Soft, the developer of the Oxygen XML suite of products, announced the immediate availability of version 17.0 of its Oxygen XML Editor, Oxygen XML Author, and Oxygen XML Developer products containing a comprehensive set of tools supporting all the XML-related technologies.

Posted May 12, 2015

Incentive, a provider of a complete, socially powered enterprise collaboration platform for mid-market organizations and enterprise teams, announced at the Collision conference in Las Vegas, Nev. that it raised $1.7 million in a seed funding round. Led by a group of institutional and private investors, this round brings Incentive's total funding to date to $3.5 million.

Posted May 07, 2015

Incentive, a provider of a socially-powered enterprise collaboration platform for mid-market organizations and enterprise teams, announced it has added one-click integration with Dropbox. The new integration provides secure access to all Dropbox folders within Incentive, enabling users of the file sharing application to search for, discuss, comment, share and collaborate on files across both internal and external groups.

Posted Apr 30, 2015

Content is at the heart of every business. We spend a lot of time talking about content strategy, but very little talking about the reality of creating and managing it. When you have content being created by different people, at multiple locations chaos can ensue. Throw freelancers into the mix, and the picture gets even more confusing. A solid strategy must be in place for tracking assignments, billings, draft work, hours, and final product.

Posted Apr 24, 2015

ThingLink announced its interactive images and videos are now supported on WordPress.com. When users paste a ThingLink URL into the WP editor, WordPress.com automatically converts the link into an interactive media unit. ThingLink is also supported for WordPress.org users.

Posted Apr 21, 2015

The third annual "Following the Trends -Is Your Content Ready" survey found content developers have increased the range of tools they use to deliver technical content, and while they recognize the need to manage digital content across platforms and outputs, they struggle with resource constraints in meeting customer demands. The survey was jointly conducted by Data Conversion Laboratory (DCL) and the Center for Information Development Management (CIDM).

Posted Apr 14, 2015

Each year, SAE organizes about 27 international meetings, serving those three sectors related to the mobility industries, Fadik says; from those events, nearly 3,000 technical papers and journal articles are produced. "So that's really kind of where our whole scenario started," she says. "What we needed to do was to publish the documents in a consistent format. Print still is very important to our customers, so we still have to maintain that print product; so when we looked at the challenges we were facing, that led us down this path."

Posted Apr 13, 2015

Creating addictive and engaging, original, digital content is challenging. Hone, a content marketing and native advertising technology company, launched with the aim of meeting that challenge. Hone provides content creators, publishers, and brands the tools to produce interactive visual quizzes, surveys and polls that have social value, while creating a monetization channel. Dozens are creating content through Hone, including Teen Vogue, Shelborne Wyndham Grand, and Nativo.

Posted Apr 07, 2015

eClerx, a specialist Knowledge and Business Process Outsourcing (KPO/BPO) company, announced the acquisition of CLX Europe, a media content creation, and delivery solution company with over 40 years of experience working with retailers, publishers and luxury brands, for a total purchase consideration of up to EUR 25 million.

Posted Apr 02, 2015

HighWire Press, Inc., a technology platform and strategic partner to scholarly publishers and societies, announced the launch of its latest product, Stackly (Stackly.org), a web-based toolset for content collection, organization, storage, and peer-to-peer collaboration. Stackly integrates into publication sites, offering publishers a proactive way to promote content and engage with the research community. Stackly enables readers to build article collections without leaving a publication site.

Posted Apr 02, 2015

Weebly, a service that lets anyone create a website, announced Weebly for Hosts, a solution designed for web hosts and domain registrars that allows them to provide an intuitive site creation service and complete ecommerce platform to their customer base. Weebly for Hosts puts Weebly's site creation service in the hands of hosts and registrars, allowing them to expand their service offerings to attract and retain a broader set of customers looking to establish a presence online.

Posted Mar 24, 2015

BP Logix, a provider of BPM solutions for rapid workflow app development, announced plans to launch Process Director 4.0. This new version of the flagship product brings together advances in governance, development methodology, and goal orientation, giving organizations more control, more capabilities, and a smoother user experience than ever before. Process Director 4.0, in both on-premise and Cloud versions, will be available in the fall.

Posted Mar 19, 2015

MadCap Software, Inca provider of multi-channel content authoring and a showcase company for Microsoft Visual Studio, announced that MadCap Flare 11.0 is now available. Flare, MadCap's flagship software, is a single-source, multi-channel authoring and publishing solution, supporting the ability to publish to a number of devices and formats including print, Web, desktop, and mobile.

Posted Mar 19, 2015

Content Marketing is not about production. High level executives hell bent on production over substance constantly ask, "What else are we doing?" Then they want you to draw up some elaborate content calendar that "says" that you are going to do something every day. This is wrong and should stop.

Posted Mar 19, 2015

Assembla announced the release of Portfolio Perforce Team Edition, a hosted service featuring Perforce's versioning engine integrated with collaboration tools built by Assembla. Portfolio Perforce Team Edition supports up to 50 users, unlimited repos, and unlimited files of any size or type - meant to handle 3D art, audio documents, and large binary files for distributed teams.

Posted Mar 17, 2015

John Wiley & Sons, Inc.,--a provider of knowledge-based services in areas of research, professional development, and education--announced the launch of a six-month pilot program in partnership with Publons.com. The pilot enables peer reviewers for selected Wiley journals to get credit for their peer reviews on Publons.

Posted Mar 17, 2015

Author Rich James wanted to use existing technology to write fiction in a way that he hadn't seen done before-with hyperlinks embedded in the story, directing readers to external sites that enhance the story being told. "From the perspective of an author, I wanted to show that by using new technology interactively/innovatively an author could publish their work and stand out-and continue to stand out-in an overcrowded marketplace," James says.

Posted Mar 16, 2015

Search and content optimization provider, Searchmetrics, has announced a new integration with Adobe Experience Manager, Adobe's digital experience management solution. The integration will help content marketers and authors create web content that reflects the way Google now delivers search results by analyzing the intentions behind searchers' queries. The aim is to help companies create high-performing, data-driven content marketing programs to boost online traffic, conversions, and sales.

Posted Mar 12, 2015

CSG International (NASDAQ: CSGS), a provider of interactive transaction-driven solutions and services, introduced CSG Ascendon-a digital services platform that allows communications service providers (CSPs), content producers, and retailers to launch, scale and monetize new digital services such as movies, music, games, home security and more. By overlaying existing BSS and other technology systems, CSG Ascendon enables providers to launch new digital services without uprooting existing infrastructure.

Posted Mar 03, 2015

Amazon announced that customers can pre-order the first 10 titles discovered through Kindle Scout, Amazon's reader-powered publishing platform. The books, which will be released on March 3, are the first to be published under the digital publishing banner Kindle Press. To date, there have been 21 titles selected for publication by Kindle Press, with more books submitted and selected daily.

Posted Feb 24, 2015

Technical communicators, tools vendors, consultants, and even client organizations and end users all feel the rapid changes coming to content preparation, delivery and consumption. To better understand these changes over time Data Conversion Laboratory (DCL) and The Center for Information-Development Management (CIDM) are now conducting their third annual survey of practitioners, Following the Trends - Is Your Content Ready?, which is open now until March 16, 2015.

Posted Feb 10, 2015

MadCap Software, a provider of multi-channel content authoring tools and a showcase company for Microsoft Visual Studio and Microsoft XPS, announced the acquisition of Doc-To-Help from GrapeCity. Doc-To-Help, which comes from the ComponentOne Division of GrapeCity, is a Microsoft Word-based authoring tool for multi-channel publishing.

Posted Jan 13, 2015

Kentico Software, a web content and customer experience management provider, announced the release of Kentico 8.2, featuring several new collaboration and ecommerce enhancements that make launching and managing digital marketing campaigns faster and easier. With Kentico's new bi-directional SharePoint synchronization feature, all changes made in Kentico will be made automatically on the SharePoint server. Your files are always up to date, and everyone has the latest versions.

Posted Jan 13, 2015

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