Online Video

If you haven't yet made the switch from cable to internet based television, Google may have just delivered the device to change your mind. Announced on July 24 at Google headquarters, the Chromecast dongle costs just $35 - but comes with $24 worth of Netflix subscriptions - and plugs into an HDMI port on your TV. It's the size of a thumb drive.

Posted Jul 25, 2013

Innovid, a platform delivering immersive video advertising anywhere, released its Interactive Video Advertising Benchmarks: H1 2013. Similar to Innovid's Q4 2012 Benchmarks, the report showed that campaigns leveraging video interactivity could increase ad engagement by 232%. The report also showed that interactive ads produced significantly higher awareness rates, viewing rates, and more time spent interacting with the ad. Overall, the latest benchmarks showed a 161% increase in brand exposure.

Posted Jul 25, 2013

blinkx, an internet media platform powered by CORE video technology, announced a beta version of its new blinkx VideoAdvantage. Publishers who leverage blinkx VideoAdvantage will be enabled to power their web and mobile properties with content from blinkx's video catalogue, with the opportunity to share in video advertising revenue.

Posted Jul 25, 2013

Brightcove Inc., a global provider of cloud content services, announced that it has teamed up with Yahoo!7, an online destinations for Australian consumers and advertisers, to deliver a technology platform for online video consumption and monetization in Australia.

Posted Jul 23, 2013

Few series have garnered more hype over the past year than those produced by Netflix. From Arrested Development's return to its latest original show, Orange is the New Black, the shows have not only received great reviews, but they have helped boost Netflix's bottom line with new subscribers. And now, a new milestone, House of Cards and Arrested Development have been nominated for a raft of Emmy awards.

Posted Jul 18, 2013

One of the pioneers of TV on the web is gone. AllThingsD reported that Microsoft quietly shut down its MSN TV. Originally WebTV, MIcrosoft bought it for $425 million in 1997. MSN TV included a set-top box and a keyboard, and eventually lent some of its technology to the Xbox.

Posted Jul 08, 2013

Broadcast Interactive Media (BIM), a provider of ad optimization and data services platforms for web and mobile publishers, announced the launch of the BIMvid App. The new app is a mobile video manager for iPhone, iPad, and iPod touch that allows reporters in the field to upload videos from their mobile devices for quick online publication. Once uploaded, videos can be published, syndicated, and distributed anytime to any device.

Posted Jun 20, 2013

Rimage Corporation, a provider of secure multimedia content management and delivery solutions, announced that it will change its name to Qumu Corporation. The change will take effect in the third quarter of 2013.

Posted Jun 18, 2013

engajer, a web-enabled interactive video platform, announced that the engajer platform is now integrated with as well as other leading CRM platforms - including SugarCRM, Zoho CRM and PipelineDeals - to better facilitate access to millions of prospective customers.

Posted Jun 13, 2013

There were plenty of lessons to be learned from this year's Streaming Media East conference, held May 21-22, in New York City. Digital content creators of all stripes have plenty to learn from the video-focused crowd at SME, but a few key takeaways stood out above the rest.

Posted May 22, 2013

Unicorn Media, a provider of internet video solutions that allow publishers to dynamically serve video ads to IP-enabled devices, and Apptelic Ltd., a UK-based company that specialize in streaming video media app and player development, announced a partnership. The companies are working together to provide monetization and video solutions to media organizations by integrating Unicorn Media's patented Unicorn Once technology with Apptelic's video player for Windows platforms.

Posted May 16, 2013

Brightcove Inc., a provider of cloud content services, announced Brightcove Video Cloud Live, a multi-bitrate live streaming module for the Video Cloud Studio that allows marketers and media companies to deliver high-quality, live video events across desktops, smartphones, tablets, and connected TVs. Within a familiar Video Cloud workflow, customers will be able to manage the entire lifecycle of a live video event, access real-time analytics, monetize live content with advertising, and seamlessly create video on demand assets from live events.

Posted May 14, 2013

Social TV is making headlines as broadcasters endeavor to monetize their audiences whose attention is now spread simultaneously across multiple platforms. It is now common knowledge that most TV viewers, while watching their favorite shows, are actively engaged in social media conversations about the shows. Broadcasters have largely seen this phenomenon as an opportunity to grow the audience of their TV programs and accompanying websites, thereby increasing the value of those properties. However many broadcasters have been seeking ways to harness their social media audiences to create new incremental revenue streams. This may sound futuristic but, in many ways, the emerging business model actually harkens back to the earliest days of broadcast media.

Posted May 09, 2013

Pivotshare, a digital media startup, announced an update of its self-service online platform that allows anyone to sell their media directly to their audience. Filmmakers, comedians, speakers, and a host of other media producers may now offer their content on iOS and Android devices. The new platform also offers features such as the ability to buy videos as a download and the capacity for customers to tip or donate as a means of support.

Posted May 01, 2013

It wasn't long ago that pundits were predicting the fall of Netflix as other streaming options rose to prominence, but the company is now beating expectations thanks in part to its original content strategy. On April 22 the company reported its first quarter earnings, and surprised investors by reporting $1 billion in revenue and $.05 earnings per share. While the profits were less than expected, Netflix chalked it up to "extinguishment of debt"--and without that cost it would have beat the original expectations of $0.20 per share.

Posted Apr 23, 2013

Digital Rapids -- a provider of media transformation and workflow solutions for bringing video to wider audiences -- is unveiling powerful new models in the company's award-winning StreamZ Live family of live encoders. Building on the multi-format flexibility of the StreamZ Live series, the new additions include the StreamZ Live 4000EX for premium multiscreen applications; the StreamZ Live 6000EX for dedicated broadcast applications; and the StreamZ Live 8000EX for converged broadcast and multiscreen deployments.

Posted Apr 11, 2013, introduced its new Android mobile video editing app which offers a cloud-based "iMovie-like" editing experience for Android phone owners who have the Jellybean OS. The app is available as a free download on the Google Play store.

Posted Apr 10, 2013

Engage Mobility, Inc. has announced that it will bring an augmented reality mobile platform to market as early as June 2013. The Company has recently acquired the perpetual license rights to core AR technology and back end MCRM software and will integrate this technology into its proprietary digital video marketing platform and Dynamic Data delivery system to form the Engage Visual Engagement System for business.

Posted Apr 09, 2013

Mirror Image, a Dynamic Delivery Network (DDN) that enables global organizations to deliver content intelligently with customized targeting logic, announced the availability of its new Audio Streaming Solution. The service allows companies to broadcast high quality live audio streams anywhere in the world.

Posted Apr 09, 2013

Rdio, a music streaming, sharing, and discovery site, is previewing its next venture: Vdio, a new way to buy, rent, and share and TV shows with your friends, in real-time. Rdio Unlimited subscribers can get a special preview of Vdio. Read all about it on the Rdio Blog.

Posted Apr 04, 2013

The mobile marketplace continues to grow and with each new model of a smartphone or tablet, more and more people are not only looking for convenience, they are changing the way they digest content. This is not a new trend, but as the technology continues to progress and users become savvier, it is vital for content providers, like publishers, to not only accommodate, but also target these users.

Posted Mar 29, 2013

Amazon Studios, the original movie and series production arm of, announced it will add cult classic Zombieland to the line-up of pilots already in production for Prime Instant Video. Zombieland , which is the seventh comedy pilot added to Amazon's pilot line-up, will be made available for free on Amazon Instant Video and LOVEFiLM UK.

Posted Mar 25, 2013

Wochit Inc. has launched its platform that seeks to provide web publishers with a constant supply of ever-fresh news video. Wochit produces videos practically in real-time, as stories break, combining large scale capabilities with quality results. Publishers gain easy access to these videos, including through partnerships that Wochit has entered with major distributors Grab Media, OneScreen and Rightster.

Posted Feb 20, 2013

Taboola, a NY-based content-distribution and monetization platform, announced that it has completed a $15 Million Series D round of funding. The funding was led by Pitango VC with participation from existing investors Evergreen Venture Partners, WGI Group and Marker.

Posted Feb 19, 2013

As mobile devices proliferated, NBC ND found itself faced with a problem that is familiar to digital publishers across the spectrum. The content management and video delivery solutions those publishers had relied on were not up to the task of delivering and monetizing content across a variety of devices and platforms in a simple, streamlined way. With these new considerations in mind, NBC ND went in search of a new video delivery and monetization solution.

Posted Feb 04, 2013