Online Video

Telestream, a provider of digital media tools and workflow solutions, has created a solution to address the growing challenge of delivering a continuous supply of compelling, high-quality video content to social media platforms. Designated Vantage Social, this extension to the company's media processing and workflow automation platform targets a range of audiences from broadcasters to sports teams, large corporations, and SMEs.

Posted Jun 22, 2017

To be sure, the real-time captions that appeared on the Facebook Live feed were frequently incomprehensible, which couldn't be anything but awkward when more than 75 thousand viewers were watching Zuckerberg's speech, on Zuckerberg's platform, in real time. You can bet there were executives at Facebook's headquarters whose faces were turning that particular shade of red known as Harvard crimson.

Posted Jun 09, 2017

ANATOMY released the results of its 2017 "The Young and The Brandless" report, which provides a look at the media consumption, content discovery habits, and network brand recognition capabilities of young (18-26) adults.

Posted Jun 06, 2017

2016 was the year immersive content went big time. NBC broadcast the Olympics in 360-degree video. Pokémon GO got millions of smartphone owners out of the house. Virtual reality (VR) made the cover of TIME. And major players rolled out headline-grabbing VR devices, including Samsung's Gear VR, Oculus' Rift, HTC's VIVE, and Google's Daydream View. The era of affordable and viable VR for the masses had arrived.

Posted Jun 05, 2017

OmniVirt is expanding its platform to provide a monetization solution for Virtual Reality Inventory. With this announcement OmniVirt's platform can be used to monetize a publisher's Virtual Reality inventory as well.

Posted Jun 01, 2017

Social video creation platform Wochit and Fresco News, a network connecting mobile journalists to newsrooms worldwide, announced a partnership that will add Fresco's vetted library of crowdsourced news content to Wochit's library of pre-cleared assets.

Posted May 18, 2017

Virtual reality is becoming … well … reality, thanks to a host of new tools and people willing to test the limits of what the technology is capable of—and what the audience expects. Nowhere is that more true than at USA TODAY's VRtually There, a weekly news show done entirely in virtual reality (VR). David Hamlin is part of the team that makes the show possible.

Posted May 17, 2017

Video is an increasingly important part of content strategies. Whether you're the editor of a news site or a content marketer, your audience wants video—and there is no place like Streaming Media East to learn about the business and technology of video. But after a day's worth of sessions, I came away with three tips that any publisher can apply to their content.

Posted May 16, 2017

Innovid Releases 2017 Global Video Benchmarks Study to Establish Industry Standards for Video Marketing and Measurement

Posted May 16, 2017

In an increasingly competitive and fragmented age for electronic content providers, publishers might want to consider seeking revenue solutions less in the real world than in the virtual world. Rolling out virtual reality (VR) and augmented reality (AR) content is a good start—but especially for those digital content players that lack the resources to provide such immersive digital consumables today, hosting and creating short-form VR and AR ads may prove to be a more winning strategy in the near future.

Posted May 08, 2017

Posted May 01, 2017

movingimage, a secure enterprise video platform (EVP) provider, announced availability of VideoManager Pro App, the first end-to-end EVP video manager application available for the iOS platform.

Posted Apr 27, 2017

SpotX and OmniVirt announced their partnership in powering 360° virtual reality (VR) advertising for brands. This partnership will bring OmniVirt's 360° VR technology across all media owners on SpotX's platform, giving marketers the ability to distribute their 360° VR content at scale.

Posted Apr 20, 2017

Telestream, a provider of digital media tools and workflow solutions, announced it has entered into a strategic partnership with Unified Streaming, a pioneer of smart video streaming technologies. This agreement allows Telestream to offer Unified Streaming's Origin as an option to its Lightspeed Live Stream system to provide an industry-leading, all-in-one streaming solution with extended format and DRM (Digital Rights Management) support.

Posted Apr 20, 2017

DVEO, a well respected supplier to leading telco TV/OTT and cable operators around the world, is now shipping their professional application for creating OTT or IPTV channels on Roku or Android set-top boxes.

Posted Apr 18, 2017

AEG, a sports and live entertainment company, is launching AEG Studios, an in-house branded content division. The new division will work as an extension to AEG's Global Partnership group and supports the creation, production, and development of innovative, original content for the company as a whole as well as its numerous brand partners. Veteran content strategist, Raymond Leon Roker, will oversee the new initiative as head of the division across music, sports and facilities.

Posted Apr 13, 2017

EuclidIQ, a provider of video compression products, announced it has been granted a new U.S. patent bringing its patent pool over 40, with additional patents pending in the U.S. and internationally.

Posted Apr 11, 2017

Krush Technologies, a provider of technology, products, and experiences that create and enhance human connections, including popular video chat and instant messaging app, ooVoo, announced a licensing partnership with Videology, a provider of converged TV and video advertising software. The new offering will give advertisers increased scale through the ability to reach ooVoo's unique audience wherever they're consuming video.

Posted Apr 04, 2017

ALTV, a free streaming service recently launched in the Middle East and North Africa, is breaking new ground in the Egyptian broadcast arena with the success of the region's first ever user-generated current events show.

Posted Mar 16, 2017

Wrike, the work management software for high performance teams, announced the release of a new set of tools that allow video producers, editors, and business users to share feedback and collaborate on the development of video assets.

Posted Mar 07, 2017

YouTube is wading into the OTT TV waters with the announcement of its own television package. In a blog post, the company said, "We're bringing the best of the YouTube experience to live TV. To do this, we've worked closely with our network and affiliate partners to evolve TV for the way we watch today."

Posted Mar 02, 2017

From a meow to a roar: That's a simplistic, but spot-on, way to describe the evolution of online video, a realm previously ruled by cute and curious cat videos. But it's now populated by countless contemporary iterations of playable visual content—including those of the short-form, live-streamed, silent, branded, vertical, and viral variety.

Posted Feb 20, 2017

It's no secret that video use in content marketing is on the rise. Online video is becoming an efficient means for people to gather and consume information quickly and frequently impacts purchasing decisions. However, many businesses are failing to include it as part of their marketing strategies—doing so at their peril.

Posted Feb 16, 2017

Vidyard, a video platform for business, launched ViewedIt Enterprise, a business-class edition of ViewedIt, the free video-recording tool that makes it easy for organizations to embrace the power of video for personalized communications.

Posted Jan 12, 2017

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