Social Media and Communities

RocketOn, Inc., a venture-funded startup located in San Francisco, launched a second product called Blerp.

Posted May 15, 2009

The Wall Street Journal writers were given a newly compiled list of rules for "professional conduct," which included a guide for use of online outlets, noting cautions for activities on social networking sites.

Posted May 15, 2009

To succeed today, content sites must amass huge content collections, yet accomplish this with tighter budgets. At the same time, content consumers need to be enabled to find exactly what meets their needs. There are several strategies that can be employed to achieve web publishing's Holy Grail: the Triangle of Content Success.

Posted May 14, 2009

Quality, conference-centric web content can provide an ideal confluence of on-site and online. Smart organizers create all kinds of different content that helps people to make the decision, prior to the event, to buy a ticket (or not). The content also serves as search engine fodder, driving traffic to the show site prior to the event. As I wrote in last month's column, successes such as the Singapore Tattoo Show, which used a Facebook Group called Tattoo Artistry to help drive 15,000 people to the show's debut in January 2009, are the models to emulate.

Posted May 14, 2009

CubeTree announced the availability of its enterprise collaboration suite, a free enterprise intranet product built on a social networking platform.

Posted May 12, 2009

Over the past few months, from scattered corners of the web, the sentiment "enough already" has slowly emerged. Yes, we're in a recession; friends and family members are losing jobs, retirement savings, and homes; people are scared and frustrated. But enough with apocalyptic forecasting—let's move on to the question of how we're all going to get through this.Sites such as Recessionwire, Economic TurningPoint, and the Reinventing America series of reports on MSNBC.com have launched with the goal of helping readers understand not only what is going on with the economy but what to do now.

Posted May 07, 2009

Since this issue comes out during the annual Buying & Selling eContent show, I've been thinking about conferences and how they're marketed. In November, I keynoted the MeetingTechOnline (MTO) Summit. Since my topic was How Exhibition and Events are Impacted by the New Rules of Marketing and PR and the organizers were game, we did a little experiment. About a month prior to the gig, I sent an update to my Twitter followers (I'm "dmscott" if you're on Twitter) and said that I would be speaking at the event, and then I offered a discount for anyone who registered using the discount code I provided.

Posted May 06, 2009

BuddyPress version 1.0 from WordPress, a suite of WordPress plugins and themes, is now available for download.

Posted May 05, 2009

The American Chemistry Council (ACC) launched "Mylecule," a new application on the social networking website Facebook.com.

Posted May 01, 2009

Some internet scams are easy to spot—pop-ups boasting miracle weight loss or emails claiming you've won the lottery—but other, more subtle scams aren't as easy to identify. With the rise of Web 2.0 tools, advertisers have a plethora of new opportunities to promote products and, unfortunately, dupe online users. For this reason, the Federal Trade Commission (FTC) has proposed new regulations regarding misleading online endorsements, which could hinder online advertisers' ability to use social networking sites and blogs to promote products.

Posted Apr 28, 2009

The Fortune 500 are farther along in their adoption of public-facing corporate blogs than previous data has suggested says a new research study, "The Fortune 500 and Blogging: Slow and Steady."

Posted Apr 28, 2009

Facebook announced that it is opening the core Facebook platform with the new Facebook Open Stream API.

Posted Apr 28, 2009

Jadu, a Web Content Management provider, announced an integrated Twitter module within its CMS software.

Posted Apr 21, 2009

Melity, a provider of community enterprise software and online video portal applications, announced it was selected by Retailer Networks Inc., an e-commerce and community-building partner for independent retailers, to implement a social network application to connect with its members.

Posted Apr 17, 2009

Hoover's, Inc. announced it has added LinkedIn contact data to its subscriber site.

Posted Apr 17, 2009

GigaTribe, a community-based file-sharing software site, announced a new social online "Inviter Tool" that lets GigaTribe users automatically invite friends from other social networks, including Facebook, Linked-in, Yahoo!, Gmail, Windows Live, and Hotmail to the GigaTribe community.

Posted Apr 17, 2009

FriendFeed announced that a newly designed FriendFeed site is now in beta.

Posted Apr 07, 2009

Day Software, a provider of content management and content infrastructure software, announced the availability of its new Communique (CQ) 5.2 suite.

Posted Mar 31, 2009

During the inauguration of President Barack Obama, people across the country put down their political boxing gloves long enough to celebrate the historic event, but behind the scenes a debate was brewing. It started when it was reported on Wikipedia, a web-based, free-content encyclopedia project, that Sens. Ted Kennedy and Robert Byrd had died during the inauguration luncheon. Both men were still alive, and within a few moments Wikipedia editors had erased the inaccurate post, but the damage was done. This latest snafu ignited talk of Wikipedia possibly changing its information verification process, angering Wikipedia users and adding more fuel to the information accuracy fire.

Posted Mar 30, 2009

Scott Abel of The Content Wrangler Interviews Quark's Michael Boses about the Need for User-Friendly XML Authoring Tools and the Role of Structured Content in Dynamic Publishing

Posted Mar 22, 2009

Ross Mayfield, chairman, president, and co-founder of Socialtext—a provider of Web 2.0 solutions for the enterprise and other organizations—heard the news about massive layoffs at companies across the country. But unlike many of us, he was in a position to help.

Posted Mar 20, 2009

Getty Images, a creator and distributor of visual content and other digital media, and Flickr, a Yahoo! Inc. service and photo sharing community, announced the launch of the Flickr Collection, a creative imagery collection available exclusively on gettyimages.com for commercial licensing.

Posted Mar 13, 2009

The NBCU/News Corp video site is adding a social network, called Hulu Friends.

Posted Mar 13, 2009

eTouch SamePage, an enterprise wiki, announced it has enhanced its social-media features and deployment capabilities with the introduction of SamePage version 4.1.

Posted Mar 06, 2009

Traction Software, a developer of Enterprise 2.0 social software, announced the release of Traction TeamPage 4.1 and new plug-ins for content ratings and user activity metrics.

Posted Mar 06, 2009

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