Social Media and Communities

Miramax debuted a large-scale, multi-title Facebook streaming app called the Miramax eXperience through which Facebook users can rent movie titles directly from the Facebook interface. Miramax joins Paramount Pictures, Universal Studios, and Warner Bros. Entertainment, Inc. in the small but growing group of studios to make movies available over Facebook.

Posted Aug 23, 2011

Chinese web services company Baidu announced that it was closing its microblogging platform Shuoba as a result of a "business adjustment." Launched last year, Shuoba provided Chinese users with a Twitter-like service for sharing short updates and other content. The exit of Baidu from the microblogging market leaves competitor Sina as the only significant player in that market in China.

Posted Aug 11, 2011

Telligent, a developer of social software for enterprises, released its Telligent Community 6.0 suite. The suite is designed to provide tools to create custom enterprise communities and is built on the new Telligent Evolution 6.0 platform. The suite features more than 50 new features, including social search and content discovery, native social integration, interactive profile and avatars, smart content recommendations, and social calendars.

Posted Aug 04, 2011

Social media giant Facebook snapped up Push Pop Press, a digital publishing company that developed a multi-touch interface for enhanced ebook publishing. The company, which was founded by two former Apple engineers, recently published Our Choice, an enhanced ebook by Al Gore detailing research and concepts for helping fight global warming.

Posted Aug 04, 2011

With more than 750 million accounts, Facebook accounts for 90% of all time spent on social networking sites in the U.S. according to comScore, Inc. Add 700 billion minutes per month people spend on Facebook updating statuses, perusing newsfeeds, and commenting on posts, we are talking big numbers. With statistics like these, it is only natural that companies are scrambling to crack the social media code, promote brands, and engage fans with captivating Facebook posts. How to best accomplish this feat is an ongoing question, but Vitrue, a social media publishing software provider, has determined that with the right tools and techniques, the answer may not be as complex as one would think.

Posted Aug 02, 2011

The Harry Potter fan and ebook website Pottermore.com, which officially launches to the public in October, began a contest on July 31 to grant 1 million winners access to the beta site. As part of the "Magical Quill" contest, a clue will be posted on the Pottermore homepage each day for a week. Those who solve the clue then have the opportunity to register for early access to the site. A limited number of people can register each day, and the Pottermore site and @Pottermore Twitter account will indicate when registration for the day has come to a close.

Posted Aug 02, 2011

Game designer Zynga has taken one of its most popular mobile apps-Words With Friends, a two-player Scrabble-like game-and made it available on the Facebook platform. Best known for creating Angry Birds, Zynga created many games specifically for iOS and Android devices, including Words With Friends. With a larger user base on Facebook, Zynga has brought many of the games it originally launched on the Facebook platform to mobile devices, but this is the first time that it has launched one of its mobile apps on Facebook.

Posted Aug 02, 2011

A team of four informatics and computing professors from Indiana University who established the Truthy website received a National Science Foundation (NSF) grant of $905,000 to broaden its analysis of the public data stream from social networks. The team gained national attention last year after they established the website, which identified political astroturfing on Twitter. The researchers eventually plan to create and maintain a web service that allows people to follow trends, bursts and suspicious memes based on the stream of information from large-scale social networks.

Posted Aug 02, 2011

A study of 250 marketing decision makers in the U.K. conducted by EPiServer found that 68% of businesses have appointed or plan to appoint a social media or online community manager within the next year. The survey, titled "The rise of the community manager," found that 28% already employ a social media or community manager and another 41% expect to hire one in the next 12 months.

Posted Jul 26, 2011

LinkedIn announced a plug-in that enables job seekers to submit their LinkedIn profile when job hunting on an employer's website. The Apply with LinkedIn button will be displayed on a company's site, and is intended to increase the opportunities for employers and candidates alike to find work.

Posted Jul 26, 2011

More than 600 million people use Facebook to keep in touch with old friends, get to know new ones, share pictures, network-and to keep up with their favorite brands and products. Creating and maintaining a Facebook presence has become a standard practice for companies of all sizes. Customers can "Like" the brands that they, well, like. Previously referred to as "becoming a fan," liking a page lets customers receive updates and promotions from a company. But what value truly lies in these likes? How much is a Facebook fan really worth?

Posted Jul 13, 2011

Acquia, a provider of commercial solutions for Drupal, announced today that Twitter selected a Drupal-based community solution for its new Twitter developer website at dev.twitter.com. The site, which was developed with support and guidance from Acquia, launched July 11, 2011.

Posted Jul 12, 2011

LivingSocial announced that it would celebrate the launch of LivingSocial Instant Deals in San Francisco on July 13 by offering diners $1 lunch. Instant Deals helps consumers find immediate deals at local restaurants and attractions. San Francisco is the third LivingSocial Instant Deals launch this year.

Posted Jul 12, 2011

As the popularity of daily deal sites surges, Local.com Corp. acquired Screamin' Media Group, Inc., a firm that operates daily deals websites, including Screamin' Daily Deals, which launched in February 2010, and a related travel site. Screamin' Media generated $4.4 million in revenue during the first half of 2011.

Posted Jul 12, 2011

Facebook announced a video-calling feature on Wednesday in partnership with Skype, the popular Internet video-chat provider recently acquired by Microsoft. The addition of video chat comes a week after Google launched its own social network, Google+, which also includes a video-chatting program.

Posted Jul 07, 2011

As I write this, hundreds of mainstream media reporters are dismissing Charlie Sheen as a sad example of a Hollywood star on the decline. But have you noticed that those same media outlets devote tons of ink and countless hours of airtime to each and every pronouncement by Sheen? As a creator of econtent, Sheen is #WINNING.

Posted Jul 04, 2011

When it comes to leveraging Facebook pages, publishers can be forgiven for wondering, "Where do I start?" Even in the face of overwhelming evidence that Facebook users are highly engaged and influential consumers that brands should be falling over themselves to court, it isn't always obvious exactly how a Facebook page can help businesses grow. AllFacebook's AF Expo in San Francisco recently examined the question.

Posted Jun 30, 2011

Springer announced its 50th SpringerOpen journal, the International Journal of Disaster Risk Science (IJDRS. The journal focuses on issues in disaster science and risk management and is being fully sponsored by the Beijing Normal University. The open access initiative SpringerOpen was launched one year ago with the goal of expanding open access to more disciplines within the science, technology, and medicine fields. Most of the newly launched SpringerOpen journals derive from the fields of engineering, medicine and mathematics.

Posted Jun 30, 2011

Three of Twitter's leading faces are launching a new venture dubbed The Obvious Corporation. Few details have yet been released about the project, except a statement that the corporation intends to develop systems "that help people work together to improve the world." The venture is being launched by Biz Stone, Evan Williams, and Jason Goldman.

Posted Jun 30, 2011

Consumer Watchdog filed a complaint with the Federal Trade Commission charging that a virtual currency system called Facebook Credits used to play games on Facebook's social network violates antitrust law. According to the organization, Facebook controls well over 50% of the $2 billion market for virtual goods in social gaming.

Posted Jun 30, 2011

Google released details of its Google+ project, a far-reaching social networking initiative that comprises a number of individual projects and services, including Circles, Sparks, and Hangouts. According to the search company, the project is designed to add nuance and depth to online interaction by adding more options and individual control to the process.

Posted Jun 30, 2011

Free Range Content announced new features and functionality for Repost.Us, an instant syndication platform that makes articles and stories embeddable. Repost.Us will feature a new monetization model through Amazon Payments that establishes tiered pricing for content syndication, and is also introducing a new WordPress plug-in.

Posted Jun 28, 2011

You know the drill. You log onto Facebook and then, after posting that hilarious status update or checking out the photos of your former classmate's newborn baby, you play your next move in Scrabble, or tend your virtual farm. You, like millions of other people, have fallen under the spell of simple, but compelling (and not to mention free) online game.For an increasing amount of people, it seems playing a game while visiting a website is almost an expectation. In fact, according to a Saatchi & Saatchi report titled "Engagement Unleashed: Gamification for Business, Brands, and Loyalty", 54% of male US internet users play a social game daily-with 46% of women following suit. Games keep users coming back for more. This isn't lost on web publishers.

Posted Jun 24, 2011

Socialize Your Stuff, a provider of social media strategy and analytics solutions, released a new tool for Facebook and Twitter called The Shout Out. The Shout Out offers measurable social media promotion and lead capturing tools for the social media analytics market. As part of the Socialize Now platform, The Shout Out uses Facebook and Twitter and is also capable of supporting email marketing.

Posted Jun 16, 2011

Where would we be without the Facebook Like button and the Twitter stream sidebar? Someplace almost unrecognizable, according to a recent study by Lijit Networks, Inc. The study found an 80% increase in social media widget adoption in 2010. With search engine optimization (SEO) becoming an increasingly difficult task, more and more website publishers are using social widgets to drive traffic and to promote viewer engagement.

Posted Jun 15, 2011

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