Social Media and Communities

Wondering what today's weather will be like? Then it's time to check Twitter, because the social media site has struck a deal with The Weather Channel, according to AllThingsD. Now, when weather-related activity starts to heat-up on Twitter, TWC will feed custom content to users.

Posted Apr 03, 2013

It would be understandable if the rumors of a Facebook phone finally coming to fruition on April Fools Day didn't quite grab your attention - after all, we've heard this before. But Facebook is, in fact, holding an Android-centric event on its campus on Thursday, April 4. The press invite was predictably and tantalizingly vague saying, "Come see our new home on Android." Speculation began immediately.

Posted Apr 02, 2013

The look of your News Feed isn't the only thing that's changing. Now Facebook is introducing a "small alpha test" that introduces targeted ads based on your activity outside of Facebook into your News Feed.

Posted Mar 28, 2013

As with many software providers, WhatsUpGold has an active userbase that has a lot of questions. And like those other companies, WhatsUpGold often deals with this base of users through social media, such as Twitter and user message boards. However, WhatsUpGold's user forums were not quite up to snuff, and the company found itself looking for a new solution.

Posted Mar 27, 2013

If you've ever had trouble following a lengthy conversation on Facebook, you'll be relieved to hear the social network has decided to try and make the situation a bit better by introducing conversation threads. The long and the short of it is that you'll now be able to reply directly to an individual comment. For now, you will have to opt-in to replies, and can do this on your admin panel under the "Manage Permissions" section.

Posted Mar 26, 2013

Acquia, the enterprise guide to Drupal, announced the general availability release of the Mollom Content Moderation Platform -- a cloud content moderation platform built for the enterprise. Acquia says Mollom reduces the time that's required to moderate large volumes of user-generated content.

Posted Mar 21, 2013

DotNetNuke (DNN), a provider of web content management systems (CMS), announced a social software solution aimed at optimizing customer engagement and loyalty through online communities. DNN Social gives businesses the ability to create and manage communities on their existing websites, giving end-users a one-stop destination for consuming content, exchanging ideas and interacting with other community members.

Posted Mar 20, 2013

LinkedIn has been the focus of lots of attention lately. Rumors that the social networking site is looking to buy Pulse, probably for its free reader, have been swirling. CMSWire reports that the purchase price is somewhere between $50 and $100 million. Pulse recommends reading based on your interests, its most well-known competitor being the popular Flipboard app.

Posted Mar 14, 2013

During the past couple of years increasing numbers of commentators form the academic and commercial sectors have begun to realize that social media is mass media. This has been less a recognition of the mass adoption of social media technology than a deeper understanding of the way in which social media technology has come to function in society. Initially it appeared that the advent of social media would inaugurate a new media paradigm - one in which users would dominate while corporations and other commercial interests, whose absolute control characterized hitherto existing mass media, would be relegated to a subordinate role.

Posted Mar 14, 2013

It was, perhaps, inevitable that along with the changes Facebook announced to the News Feed last week, that Timeline changes - which were already being tested in New Zealand - would also be coming down the pipe. So it's no surprise that the company announced it would be rolling out these changes to select users starting today. As with the News Feed changes, Facebook appears to be moving back toward simplicity, and is putting an emphasis on the things users are actually interested in like apps.

Posted Mar 13, 2013

Ning 3.0 is now available for free trials. The company has rewritten and redesigned its publishing tools. Blogs are elegantly presented, with lead photos, excerpts, categorization, and custom URL. There is a new Social Channel feature to integrate videos from YouTube or Vimeo channel. And if you want to give non-members the ability to interact with your published content, you can choose Disqus or Facebook for commenting on that feature.

Posted Mar 12, 2013

SDL announced that its machine translation (MT) solution -- SDL BeGlobal -- can now be integrated with text analytics solutions, enhancing businesses' ability to track and monitor global customer sentiment and business trends. With the ability to translate multilingual content such as social media, web content, and enterprise data in real-time, businesses can now rapidly identify and quickly respond to critical global trends and customer insights.

Posted Mar 11, 2013

Facebook users have grown used to the griping of fellow users who are upset over the latest changes to the layout, but the News Feed changes proposed last week seem to be flying under the radar. With these changes, CEO Mark Zuckerberg promised a "personalized newspaper" - which seems like a wise decision, considering the popularity of tools like Flipboard, that create personalized newspaper by pulling in content from users' social media accounts.

Posted Mar 11, 2013

Fifteen years ago, Thea Selby and Linda Ruth founded the Exceptional Women in Publishing organization to address what Selby referred to as "the vacuum in women's leadership in the magazine industry." On March 6 at EWIP's fifth annual Women's Leadership Conference, held in San Francisco's elegant Art Nouveau City Club, more than 250 attendees took a moment to reflect back on the massive changes that have taken place in the publishing industry since 1998. But the primary focus of the event was how to leverage the technologies and trends, from video integration to mobile monetization to social media partnering, that stand to radically impact the industry's future.

Posted Mar 08, 2013

Get ready for another wave of complaints from Facebook users upset about the latest changes to their news feeds. At 10 a.m. PT, Facebook is holding an event, the invitation to which says, "Come see a new look for News Feed." Yesterday, Google+ got a head start on its social media rival with a profile overhaul of its own.

Posted Mar 07, 2013

According to new survey data from Constant Contact, Inc., small business owners are evaluating their technology tools through an engagement lens. Over half (60%) of respondents said online survey tools were the most effective at engaging existing customers, followed closely by digital loyalty tracking systems (56%), with customer relationship management systems (46%), email marketing (45%), and contact management tools (38%) rounding out the top five responses.

Posted Mar 06, 2013

On Monday, Twitter announced it was going to concentrate its efforts on developing its web-based apps - which will likely be no surprise to anyone who has tried to use its mobile apps. The apps will be moved from the app marketplace in early May.

Posted Mar 05, 2013

Bazaarvoice is now piloting the Mobile Associate App, powered by user-generated content, the app turns store associates into advisors by arming them with the knowledge and content that can convert "show-rooming" into sales.

Posted Mar 05, 2013

The Content Marketing Institute reports -- in its 2013 B2B Content Marketing Benchmarks, Budgets and Trends -- marketers are now choosing LinkedIn the most for content marketing purposes. In 2011, 71% of B2B marketers posted content to the site formerly associated with nothing more than a virtual resume, but 2012 showed an increase to 83%, with Twitter and Facebook trailing by a nose at 80%.

Posted Mar 01, 2013

Topsy, the real-time social analytics company, introduced Topsy Alerts and Topsy Reports, two new alerting tools in Topsy Pro Analytics that instantly analyze billions of social conversations and deliver timely updates and early warning on breaking news and emerging trends.

Posted Feb 26, 2013

This past November, auditory neuroscientist Seth S. Horowitz began his brilliant New York Times opinion piece, "The Science and Art of Listening," by asking the reader, "What do you hear right now?" By simply listening, one suddenly becomes aware of an entire universe of information that only seconds before did not exist. Most of this information may have no other value than the purely aesthetic, but some of it may provide clues to novel, powerful perspectives on one's environment.

Posted Feb 26, 2013

Facebook's January announcement for fourth quarter 2012 revealed 1.06 billion monthly active users on the site and, with those numbers, marketers expect their reach to be vast within the social network. Instead, they were disappointed. A 10-15% view rate of page posts isn't a number that social media marketers like, especially on the most popular social media platform available on the internet, but many continue to struggle with understanding how to be seen.

Posted Feb 22, 2013

Social.me announced the launch of the first phase of its social media click tracking rollout, and the addition of new features. The personal branding startup, which reached the 1,000-user milestone just 3 days into its public launch, hopes to further expand their base with a social media analytics rollout.

Posted Feb 19, 2013

American Express has long advised customers not to leave home without it. Now, it may be telling you not to sign-on without. The Wall Street Journal reported on Monday that Twitter and American Express are partnering to allow Twitter users to buy directly through the site.

Posted Feb 12, 2013

Early adopters. We all like to pretend we're one of them. People love to be the first to discover something new: a new band, the latest cool app, the hottest social networking site. In the end though, not everyone can be on the edge of innovation.I always considered myself part of the early adopters group. I'm a "Digital Native" after all, shouldn't I, and my peers, be spearheading the search for the next big thing? I'm not so sure anymore...

Posted Feb 07, 2013

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