Social Media and Communities

It was, perhaps, inevitable that along with the changes Facebook announced to the News Feed last week, that Timeline changes - which were already being tested in New Zealand - would also be coming down the pipe. So it's no surprise that the company announced it would be rolling out these changes to select users starting today. As with the News Feed changes, Facebook appears to be moving back toward simplicity, and is putting an emphasis on the things users are actually interested in like apps.

Posted Mar 13, 2013

Ning 3.0 is now available for free trials. The company has rewritten and redesigned its publishing tools. Blogs are elegantly presented, with lead photos, excerpts, categorization, and custom URL. There is a new Social Channel feature to integrate videos from YouTube or Vimeo channel. And if you want to give non-members the ability to interact with your published content, you can choose Disqus or Facebook for commenting on that feature.

Posted Mar 12, 2013

SDL announced that its machine translation (MT) solution -- SDL BeGlobal -- can now be integrated with text analytics solutions, enhancing businesses' ability to track and monitor global customer sentiment and business trends. With the ability to translate multilingual content such as social media, web content, and enterprise data in real-time, businesses can now rapidly identify and quickly respond to critical global trends and customer insights.

Posted Mar 11, 2013

Facebook users have grown used to the griping of fellow users who are upset over the latest changes to the layout, but the News Feed changes proposed last week seem to be flying under the radar. With these changes, CEO Mark Zuckerberg promised a "personalized newspaper" - which seems like a wise decision, considering the popularity of tools like Flipboard, that create personalized newspaper by pulling in content from users' social media accounts.

Posted Mar 11, 2013

Fifteen years ago, Thea Selby and Linda Ruth founded the Exceptional Women in Publishing organization to address what Selby referred to as "the vacuum in women's leadership in the magazine industry." On March 6 at EWIP's fifth annual Women's Leadership Conference, held in San Francisco's elegant Art Nouveau City Club, more than 250 attendees took a moment to reflect back on the massive changes that have taken place in the publishing industry since 1998. But the primary focus of the event was how to leverage the technologies and trends, from video integration to mobile monetization to social media partnering, that stand to radically impact the industry's future.

Posted Mar 08, 2013

Get ready for another wave of complaints from Facebook users upset about the latest changes to their news feeds. At 10 a.m. PT, Facebook is holding an event, the invitation to which says, "Come see a new look for News Feed." Yesterday, Google+ got a head start on its social media rival with a profile overhaul of its own.

Posted Mar 07, 2013

According to new survey data from Constant Contact, Inc., small business owners are evaluating their technology tools through an engagement lens. Over half (60%) of respondents said online survey tools were the most effective at engaging existing customers, followed closely by digital loyalty tracking systems (56%), with customer relationship management systems (46%), email marketing (45%), and contact management tools (38%) rounding out the top five responses.

Posted Mar 06, 2013

On Monday, Twitter announced it was going to concentrate its efforts on developing its web-based apps - which will likely be no surprise to anyone who has tried to use its mobile apps. The apps will be moved from the app marketplace in early May.

Posted Mar 05, 2013

Bazaarvoice is now piloting the Mobile Associate App, powered by user-generated content, the app turns store associates into advisors by arming them with the knowledge and content that can convert "show-rooming" into sales.

Posted Mar 05, 2013

The Content Marketing Institute reports -- in its 2013 B2B Content Marketing Benchmarks, Budgets and Trends -- marketers are now choosing LinkedIn the most for content marketing purposes. In 2011, 71% of B2B marketers posted content to the site formerly associated with nothing more than a virtual resume, but 2012 showed an increase to 83%, with Twitter and Facebook trailing by a nose at 80%.

Posted Mar 01, 2013

Topsy, the real-time social analytics company, introduced Topsy Alerts and Topsy Reports, two new alerting tools in Topsy Pro Analytics that instantly analyze billions of social conversations and deliver timely updates and early warning on breaking news and emerging trends.

Posted Feb 26, 2013

This past November, auditory neuroscientist Seth S. Horowitz began his brilliant New York Times opinion piece, "The Science and Art of Listening," by asking the reader, "What do you hear right now?" By simply listening, one suddenly becomes aware of an entire universe of information that only seconds before did not exist. Most of this information may have no other value than the purely aesthetic, but some of it may provide clues to novel, powerful perspectives on one's environment.

Posted Feb 26, 2013

Facebook's January announcement for fourth quarter 2012 revealed 1.06 billion monthly active users on the site and, with those numbers, marketers expect their reach to be vast within the social network. Instead, they were disappointed. A 10-15% view rate of page posts isn't a number that social media marketers like, especially on the most popular social media platform available on the internet, but many continue to struggle with understanding how to be seen.

Posted Feb 22, 2013

Social.me announced the launch of the first phase of its social media click tracking rollout, and the addition of new features. The personal branding startup, which reached the 1,000-user milestone just 3 days into its public launch, hopes to further expand their base with a social media analytics rollout.

Posted Feb 19, 2013

American Express has long advised customers not to leave home without it. Now, it may be telling you not to sign-on without. The Wall Street Journal reported on Monday that Twitter and American Express are partnering to allow Twitter users to buy directly through the site.

Posted Feb 12, 2013

Early adopters. We all like to pretend we're one of them. People love to be the first to discover something new: a new band, the latest cool app, the hottest social networking site. In the end though, not everyone can be on the edge of innovation.I always considered myself part of the early adopters group. I'm a "Digital Native" after all, shouldn't I, and my peers, be spearheading the search for the next big thing? I'm not so sure anymore...

Posted Feb 07, 2013

Socializing Your CEO, a report released by Weber Shandwick indicates that only 18% the CEOs of the largest companies in the world have their own social network pages-a 2% increase from the 2010 report. It would appear that CEOs are simply not jumping on the social media bandwagon, at least not personally. In fact, in a search of the CEOs of the top 25 companies, according to Fortune, Margaret C. Whitman with Hewlett-Packard is the only CEO whose profile shows up (though it lists her as Director of EBay and she only has six connections). What gives?

Posted Feb 06, 2013

You may be surprised to hear what the world's second most popular social network is, according to a new study from GlobalWebIndex. No, it's not Twitter, or LinkedIn, or Pinterest. Nor is it a localized, regional network. It's Google+. But Facebook still has a huge lead, with more than double to number of monthly users of its nearest competitor.

Posted Jan 28, 2013

Qumu, a business video platform provider, announced its IBM Connections Social Video Solution that enables users to collaborate with others using video within the IBM Connections interface.

Posted Jan 28, 2013

There's a strong case to be made that 2012 was the year Twitter came of age. Founded in 2006, it was one of the earlier Silicon Valley social media Cinderella stories. It overcame a head-scratching premise-remember the days when 140 characters seemed like an impossibly short constraint in which to express oneself?-to become a ubiquitous global channel of information. Twitter is now a de rigueur component of the news media, celebrity entertainment, and even the American political discourse. Think Twitter town hall meetings.

Posted Jan 23, 2013

Social media often gets a bad rap as the place where self-involved people go to bore their friends-and sometimes complete strangers--with the mundane details of their day, but recently it helped me save my dog's life.

Posted Jan 22, 2013

TEMIS, a provider of semantic content enrichment solutions, is announced the Luxid Community Platform will be going into open beta this month. The Luxid Community Platform is an online collaboration platform where semantic content enrichment practitioners can meet their peers, exchange best practices, share information extraction components, and accelerate their projects. TEMIS will unveil the Luxid Community Platform in four dedicated events in New York, Berlin, Paris, and London starting January 29, where TEMIS customers and partners will be invited to join the platform and help further shape its directions.

Posted Jan 17, 2013

Nimble, a social relationship management platform, announced a new set of business productivity apps -- including Zapier, FreshDesk and Import2 -- has been added to the growing Nimble Apps Marketplace. Nimble empowers business teams to collectively engage with customers and turn social conversations into business opportunities with its simple web-based solution.

Posted Jan 17, 2013

Facebook put speculators out of their misery nearly a week after inviting members of the press to "come see what we're building" by finally letting everyone in on the secret at today's event. And as it turns out, some of the prognosticators turned out to be right: it's a search engine.

Posted Jan 15, 2013

The rumor mill is in overdrive thanks to a vague invitation from Facebook to reporters to "come see what we're building." The invite went out on Tuesday, and stocks started to rise on Wednesday while speculation ran wild. The event isn't scheduled until January 15, giving the media plenty of time to guess just what it is that Facebook is building -- and unlike an Apple event, it seems that no one actually knows what will be revealed.

Posted Jan 10, 2013

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