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Opinions abound about what role platforms like Facebook play in combatting fake news.

Posted Nov 06, 2018

Here we define the categories we use to acknowledge the EContent 100 Companies that Matter Most in the Digital Content Industry.

Posted Nov 05, 2018

This year's EContent 100 list includes companies that are changing with the times and some that are leading the charge. Find out which 100 companies made this year's list of companies that Matter Most in the Digital Content Industry.

Posted Nov 05, 2018

If you're interested in adding influencer marketing to your strategy this year but have questions about how to separate the real influencers from the frauds, we have five tips to help you vet your partners.

Posted Nov 02, 2018

App marketers can now apply Tenjin's user-level attribution and analytics services to Snap Ads, Lenses, and Story Ads campaigns.

Posted Oct 23, 2018

Report finds organizations need to place a greater emphasis on modern workforce communications channels including mobile and social media.

Posted Oct 18, 2018

Most people use YouTube and Instagram more in 2018 than 2017, outperforming other channels such as Facebook. In addition, women tend to use social media more frequently than men.

Posted Oct 18, 2018

Facebook's investment in Stories overall will certainly come at the cost of one platform: Snapchat. The past 10 years of social media analysis tells us that Stories, as a format, won't be appealing forever. Content formats come and go. So, the time is now to invest in Stories.

Posted Oct 12, 2018

Relationship intelligence tool delivers real-time insight into users' networks to help identify the best sources of warm introductions.

Posted Oct 09, 2018

New web platforms designed to help publishers and newsrooms better manage content and combat fake news.

Posted Oct 09, 2018

The EU Copyright Directive, as it's known, is expected to pass into law when it comes to a final vote in January. It will remake the balance of power in copyright law in the European Union.

Posted Oct 09, 2018

As Facebook faces new data breach issues, Google announces it is tightening security measures for it Google Chrome extensions.

Posted Oct 03, 2018

Startup marketing can be a very complex endeavor. In order to get the most bang for your buck, you'll need to be patient, plan, revise, and research. There are only so many hours in the day and time management for new companies is extremely important.

Posted Oct 03, 2018

Integral Ad Science (IAS) and Snapchat now offer advertisers viewability and ad fraud measurement solutions to employ across their Snapchat in-app video buys.

Posted Sep 20, 2018

Brickfish, an end-to-end social media management company expanded its capabilities adding Nuvi--a real-time research, monitoring, and analytics platform.

Posted Sep 20, 2018

Mobile app gives marketers the ability to manage and respond to conversations and reviews at the speed of mobile.

Posted Sep 18, 2018

Evergreen content has long been a staple of content marketing strategies but with the rise of apps like Snapchat, time-limited content is making in-roads. Here are four reasons why you should invest in content that eventually disappears!

Posted Sep 14, 2018

Rivet Works' platform allows direct-to-consumer businesses to easily generate and organize visual content for immediate use in commerce and digital marketing.

Posted Sep 04, 2018

Referrals primarily influence businesses' search for both social media marketing agencies and software solutions, according to a survey of nearly 350 social media marketers across the world.

Posted Aug 23, 2018

BBTV actively monitoring hundreds of PBS titles on YouTube.

Posted Aug 21, 2018

Of the many disasters the digital media industrial complex has weathered in recent months, the most damaging may be that serious journalists are now scrutinizing it. How ironic that legacy media, with deep traditional journalism chops, exposed social channels that generally have been commoditizing news.

Posted Aug 14, 2018

New solution empowers businesses using Clarabridge CX Social to connect with customers quickly and easily.

Posted Aug 02, 2018

Taboola, a discovery platform, released its global travel report to help marketers understand their competitive advantage and opportunities on the open web.

Posted Jul 26, 2018

Integration enables users to search for content from the Widen Collective within Hootsuite.

Posted Jul 24, 2018

Friendz says it is taking advantage of the most powerful marketing tool--word of mouth on social media--to connect brands with their target audience based on peer-to-peer communication.

Posted Jul 24, 2018

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