Mobile Content, Tablets, Apps

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Now that 2013 is underway it is good to get a lay of the land in mobile and tablet publishing. Here are five major trends that you will want to keep an eye on as part of your strategy for the coming year.

Posted Feb 27, 2013

Barnes & Noble's future is once again up in the air, with the company's founder and chairman, Leonard Riggio, reportedly telling the board of directors that he's interested in buying the retail business - and only the retail business. Barnes & Noble put out a press release confirming the speculation. Riggio wants the stores, and the website but not Nook Media. The news of a possible split led to stock prices jumping, and seems to be a hit with investors.

Posted Feb 26, 2013

The recently launched PressApp is a content management system that connects with a brand's existing mobile apps, letting them communicate with, and receive content from, their mobile communities.

Posted Feb 22, 2013

If you're lucky enough to still have an independent bookstore in your area, you've probably wondered what would happen to it in the age of e-books. Well, those little shops aren't waiting to find out. Instead independent booksellers have banded together to file a class action lawsuit against Amazon and six publishers. According to the complaint, the Bookhouse of Stuyvesant Plaza, Fiction Addiction, and Posman Books at Grand Central have filed against Amazon, Random House, Penguin Group, Hachette, Simon & Schuster, HarperCollins, and Macmillan "on behalf of themselves and other similarly situated independent brick-and-mortar bookstores."

Posted Feb 21, 2013

Mag+ released several enhancements to its creative toolset for designing digital content apps for touchscreen devices. These new features give designers the ability to develop digital content, including the ability to make apps that don't look like magazines at all. Other additions include pinch and zoom functions, panning and dual layout options, support for the Kindle Fire HD 8.9-inch and Google Nexus 10, and more options for packaging subscriptions, and single issues.

Posted Feb 13, 2013

Kno, Inc., announced Advance, an interactive learning platform that enables publishers and authors to turn a flat file or PDF into an interactive ebook in minutes at no cost. The Advance platform was created to provide publishers with powerful, yet easy-to-use tools, to make their content and assessments interactive and engaging at scale with no added costs.

Posted Feb 12, 2013

Around this time of year, it is our tradition to look forward to the "follow the money" trends that will matter in the coming year. But the velocity of the move to mobile platforms this past year-and the challenge of monetizing that platform-is so pressing, I thought this was a good year for this annual trends column to "go mobile" itself.

Posted Feb 12, 2013

Zillow, Inc. is tackling home improvement with the launch of Zillow Digs, a free app available exclusively for iPad and as a web service. With Zillow Digs, home shoppers and homeowners can find visual inspiration and understand the potential cost of remodeling projects. Users can browse tens of thousands of photos and see Zillow's proprietary Digs Estimates for the estimated cost, based on where they live, of the actual bathrooms and kitchens they are viewing. They can create, save, and share Boards of ideas and d├ęcor, browse boards created by others, comment on photos, and follow people with similar interests.

Posted Feb 06, 2013

Readmill, the digital reading platform, has announced the launch of its new app for iPhone, designed to create a seamless mobile reading experience for users. Readmill, which is already available as an app for iPad, has launched Readmill for iPhone to cater towards the growing number of people wanting to read ebooks via their smartphones, as well as synchronize their reading experience across devices.

Posted Feb 06, 2013

On February 1, the Federal Trade Commission (FTC) issued a staff report that made recommendations for players in the mobile marketplace, most notably a suggestion to include "Do Not TracK" options to users. The report makes separate suggestions for companies operating in different parts of the mobile spheres.

Posted Feb 04, 2013

BlackBerry enthusiasts have new reason to rejoice. Research in Motion (RIM), the company that makes BlackBerry, announced a new phone, operating system, and company name. Going forward, RIM will be BlackBerry, pinning its hopes on the new BlackBerry 10 operating system and the Z10 phone which will debut in the UK first and won't come to the states until March.

Posted Jan 30, 2013, Inc. announced that it has acquired text-to-speech technology company IVONA Software. IVONA delivers the technologies that power the "Text-to-Speech," "Voice Guide" and "Explore by Touch" features on Kindle Fire tablets. Additionally, IVONA delivers text-to-speech products and services for thousands of developers, businesses and customers around the world.

Posted Jan 24, 2013

The Boston Globe's longstanding Newspaper In Education (NIE) program is launching a digital pilot program that is putting iPads - as well as digital subscriptions to - into public school classrooms in Boston and Stoneham.

Posted Jan 24, 2013

It was a busy month for ebooks, and Ebookworm is taking a look at all the news -- from the Digital Book World Conference to Pew Ereading Report and the controversy over the lack of a digital edition of Robert Jordan's A Memory of Light.

Posted Jan 22, 2013

Guy Kawasaki probably needs no introduction, but just for the record, he is the author of 12 books, a former chief evangelist for Apple, and an entrepreneur. He is the co-founder of and a founding partner at Garage Technology Ventures. And now he is an "artisanal publisher." Kawasaki teamed up with Shawn Welch to write and publish APE: Author, Publisher, Entrepreneur. Kawasaki is now a bit of an evangelist for "artisanal publishing" and took the time to answer some of EContent's questions about his book and trends in publishing.

Posted Jan 21, 2013

EBSCO Publishing (EBSCO) and Ingram announced an agreement aimed at benefitting mutual customers of Ingram's OASIS (Online Acquisitions and Selection Information System) and eBooks on EBSCOhost. The agreement will allow libraries to order eBooks on EBSCOhost through OASIS.

Posted Jan 16, 2013

Mobile software developer, Phonitive, has received a first round angel investment of 400k Euros from Toulouse-based seed investors, Capitole Angels, and DP Invest. Confirmed and received in late-December, the potential shown by Phonitive's flagship technology, Touchalize, secured the investment deal.

Posted Jan 14, 2013

Any self-respecting electronic publisher knows that content must adapt to the latest technologies and platforms to remain relevant to a fickle public. Today that means making your product available on as many portable devices as possible. "Users are turning to their smartphones and tablets more than ever before to search, play, shop and access the content they love while on the go. That's why it's critical to put your content, brand or business on an app, keeping users engaged and tuned in," says Li-at Karpel Gurwicz, marketing manager for Conduit Mobile. "Consumers want to be informed and entertained at the click of a button, and by putting your content at their fingertips at all times, you'll stay ahead of the competition as you increase brand awareness and build your online community."

Posted Jan 14, 2013

Semantico, the digital publishing solutions company, has launched the new ebook platform, VLeBooks. Semantico developed the online reader using their core product Scolaris, and has provided its SAMS solution to manage student authentication.

Posted Jan 09, 2013

I am a notoriously light packer. This is, in part, because airlines charge an arm and a leg to check bags, but it's also just a personality quirk. I don't like clutter in my home, and I don't like packing a huge suitcase for an overnight business trip. I especially dislike dragging a suitcase into a conference with me, so I've become quite adept at fitting everything I need into one -- admittedly large -- purse. But on my last few trips, my laptop has been posing challenges. It works fine, but it's heavy and by the time I board the train home I have an aching back and sore shoulder.

Posted Jan 08, 2013

Elsevier, a provider of scientific, technical and medical information products and services, announced the acquisition of Knovel Corp. New York City-based Knovel provides a web-based application that integrates technical information with analytical and search tools to drive innovation and deliver answers engineers can trust.

Posted Jan 07, 2013

Barnes & Noble is kicking off the new year by selling a five percent stake in Nook Media to Person, according to Fierce Content Management. For $89.5 million, Pearson now has the right to publish its education content on the Nook and perhaps even distribute devices.

Posted Jan 02, 2013

This year will go on record as the year that smartphone penetration in the U.S. passed the 50% mark, cementing the importance of mobile apps as a new channel to the customer. For the first time, smartphones and tablets have superseded the browser as the new mainstream platform where content is developed and deployed.

Posted Dec 20, 2012

When they are off-mic and off the record, most publishing executives are getting increasingly frank about the mobile conundrum they face. The math just doesn't look good. Oh, the hordes are here. Of that there is no doubt. It is not uncommon for top media brands to report exponential spikes in the share of traffic coming to them from mobile devices in the last year.

Posted Dec 18, 2012

Mobile phones have come a long way since the original, bulky, featureless models of the eighties. Now, we can do almost anything on our phones and consumers rarely put them down. Cellular networks have noticed over the years and responded by beefing up their data networks to support all the Facebooking, Tweeting, sharing, and emailing today's smartphone is capable of. Marketers have taken notice as well. The smart ones are understanding the need to address not only the mobile experience, but the necessity to find ways to reach the mobile consumer.

Posted Dec 14, 2012