Mobile Content, Tablets, Apps

Directory
Learn more in the Directory!

Siteworx, LLC, a digital experience agency, released its recent research report, "2015 State of Mobile Features and Functionality." This is the third consecutive year Siteworx has conducted a consumer survey aimed at understanding the quality of mobile buying experiences during the 2014 holiday season. The survey found that mobile web sites are on the rebound.

Posted Jan 29, 2015

Ex Libris Group, a provider of library automation solutions, is pleased to announce a development partnership with the libraries of the University of Oklahoma (OU) in the US, Imperial College and Kingston University in the UK, KU Leuven in Belgium, and UNSW Australia. The partners will participate in the development of a new reading-list solution that is now in the works at Ex Libris.

Posted Jan 29, 2015

As a digital publishing company specializing in mobile apps, Exact Editions wanted to better understand the function of mobile technology in libraries and their place in the future. A survey was conducted in January 2015. It quickly became evident that librarians are already recognizing the sudden increase in students adopting mobile devices for academic purposes. According to the study, 68% of librarians revealed that students frequently used mobile devices to access e-resources in their libraries currently, while all of them answered that this will most definitely increase in the future.

Posted Jan 29, 2015

While smartphone technology has been around since the early 1990s, it was Apple's release of the iPhone in 2007 that made it cool to be "smart." Today, according to Pew Research Internet Project's January 2014 research, more than 90% of American adults have a cellphone-58% have smartphones. Others put the adoption much higher. Regardless, there is no question that the use of smartphones is on an upward spiral. Marketers have taken notice and reached out to consumers through a wide range of mobile advertising options, from pop-up ads and videos to native advertising, in-app advertising, and more.

Posted Jan 26, 2015

Magzter, a digital magazine store and newsstand, with more than 24 million users, announced the launch of Magzter Gold, an "all-you-can-read" subscription model that gives users unlimited access to its library of digital magazines across mobile, tablet, and web for $9.99 a month. At launch, Magzter Gold features over 2,000 titles, including Maxim, ESPN The Magazine, and Fast Company, as well as many top magazines from different geographies, including the UK, Singapore, and India, with many more planned for 2015.

Posted Jan 20, 2015

Mobile product development and device-appropriate customer experience design are converging. People are spending more time on their mobile devices than ever before and expect more from their interaction with businesses. Comrade, a design and strategy agency, unveiled key findings from its new Mobile User Experience Research Report, along with top Customer Experience trends that companies should plan for in the year ahead.

Posted Jan 08, 2015

Pixbi, a developer of product discovery solutions, announced the launch of its mobile application to empower consumers to discover, scan, and purchase products in print magazines. The mobile application scans products featured in print publications to enable real time purchases while consumers flip through their favorite magazines.

Posted Dec 23, 2014

BlackBerry is going old school, bringing "The Classic" to customers still pining for their old smartphone. It features a full QWERTY keyboard and other retro features like physical navigation keys, a small screen that makes it possible to use the keyboard in one hand, and is powered by a dual-core Qualcomm processor from 2012. It is paired with 2GB of RAM, and runs the BlackBerry 10 operating system.

Posted Dec 18, 2014

Appvance, Inc., a provider of website and application performance improvement testing, released Appvance PerformanceCloud 2 (APC2), the next generation of its flagship testing platform. APC2 says it now has the broadest and deepest testing capability of any product available.

Posted Dec 18, 2014

The Search Agency, a leading global online marketing firm and the largest independent U.S. search marketing agency, released findings from the latest edition of its quarterly report, "The Mobile Experience Scorecard - Print News and Media" which found that none of the most visited print news and media sites scored were able to pass Google's recommended five-second load time threshold, however, 30% of the sites served Google-encouraged responsive web design (RWD) sites.

Posted Dec 18, 2014

With Americans now spending more time on mobile devices than on desktops or laptops, brands need a marketing strategy that embraces mobile. And yet, many brands are struggling to find a coherent mobile strategy. One mobile media company says that brands that don't "get mobile" must overhaul their marketing strategy in 2015 or risk becoming as obsolete as a flip phone. Companies can no longer create a responsive website and claim that they have a mobile strategy.

Posted Dec 10, 2014

For nearly a decade, my work has focused on ways companies can (and should) harness the unique attributes of mobile to engage and re-engage with their audience. Fast-forward, and the advance of tablets, phablets (phones plus tablets), other connected devices, and an avalanche of apps have made mobile much more than the primary way we connect with content.

Posted Dec 05, 2014

A new report from Juniper Research found that mobile phone and tablet users will make 195 billion mobile commerce transactions annually by 2019, up from 72 billion this year. According to the report, Mobile Commerce Markets: Key Sector Strategies, Opportunities & Forecasts 2014-2019, highest growth rates are expected in the NFC sector. Here, usage is expected to be buoyed by the launch of Apple Pay, together with anticipated deployments by banks using solutions based on HCE (Host Card Emulation) technology.

Posted Dec 01, 2014

Retale, a location-based mobile platform connecting shoppers with local retailers, announced the results of a commissioned study examining consumer interest and adoption of in-store mobile payment in advance of the holiday shopping season. The study focused on several key areas, including the benefits, challenges, and preferred usage of mobile payment. More than 1,000 adult men and women in the U.S. were polled between November 3-10, 2014.

Posted Nov 25, 2014

If you have been waiting with bated breath to see what Jeff Bezos would do with The Washington Post, it is time to exhale. Amazon announced an all-new WaPo tablet app, available immediately, exclusively for Amazon Fire tablet customers. Fire users will get unlimited free access to the app for six months--no subscription required.

Posted Nov 20, 2014

Whether you make widgets or wine, sell consulting services or software, deep down inside of you, there's an author waiting to come out. Regardless of your writing skills or lack thereof, you and the business you represent have a story to tell-not a fairy­tale, thriller, romance, or science fiction adventure, but a nonfiction narrative that shares your unique knowledge and expertise with others who are hungry for it.

Posted Nov 17, 2014

A new study from Expedia Media Solutions, the advertising sales division of Expedia, Inc., analyzes the importance of multiplatform devices in online travel content consumption and provides an in-depth look at device usage and trends, research and booking habits, and unique behaviors across audience segments.

Posted Nov 13, 2014

Altova announced the commercial availability of MobileTogether, a new, cross-platform mobile development environment. Beta testers of the platform agree: MobileTogether finally makes it practical for businesses to connect to their back-end data and create enterprise mobile solutions for their workforce.

Posted Nov 13, 2014

Google results vary widely on mobile devices- from as low as 20% to as high as 43% difference for individual search queries -- in comparison to identical searches via desktops and laptops, according to new research announced by Searchmetrics, a provider of enterprise search experience optimization platform.

Posted Nov 13, 2014

In a new study from the Chief Marketing Officer (CMO) Council, conducted in partnership with SAS, 61% of marketers surveyed reveal they have deployed some form of mobile engagement. Furthermore, 54% of respondents say the mobile channel has become critical to customer interaction, retention, and brand differentiation.

Posted Nov 11, 2014

If you just can't get enough of making PowerPoint presentations, you will be excited to know that the full version of Microsoft Office has come to iPhones. Word, Excel, and PowerPoint apps have been available on iPad since earlier this year, but just came to iPhone last week.

Posted Nov 11, 2014

The mobile payments industry has been plagued by false starts and unsubstantiated predictions. Back in 2008, Juniper Research projected the combined market for all types of mobile payments would reach more than $600 billion globally by 2013. However, by June 2013, Gartner, Inc. predicted the market to be around $235 billion, which was nowhere near the projection from 5 years earlier. Why haven't mobile payments seen the adoption rates predicted in years past?

Posted Nov 10, 2014

A few days ago I was sitting in the drive-thru line at my local Starbucks impatiently awaiting my turn at the window. I needed a chai tea, and I needed it bad. Then I saw it. A woman reached out of her car, smartphone in hand, and waved it at the barista at the window who was wielding a scanner. This was a momentous occasion for me. It was the first time I'd seen someone actually use a mobile payment solution in person. I assumed this was all thanks to Apple Pay, but now I'm not so sure. Starbucks announced its quarterly earnings on October 30, and as it turns out, its mobile app is a star.

Posted Nov 07, 2014

Digital Element, a provider of IP geolocation technology, announced the newest edition to its NetAcuity platform of products with the introduction of Pulse, a mobile-centric IP targeting solution. Pulse is the result of a new collaboration between Digital Element and Skyhook Wireless, a wireless positioning technology and location intelligence provider. The collaboration marries Digital Element's 15-plus years of IP location targeting experience with Skyhook's Context Accelerator Hyperlocal IP data to provide an offering that fills the mobile gap within the IP targeting space.

Posted Nov 06, 2014

Appnext released its Self-Serve Advertising Platform with the aim of providing a transparent marketplace that operates on a Cost-Per-Install (CPI) bidding basis, allowing app advertisers to place direct CPI bids on specific publisher sources. The Appnext Self-Serve Platform enables advertisers to know where their apps are being promoted, and which publishers and app categories perform best, etc.

Posted Nov 04, 2014

Pages
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53