Michael Bertini

Michael Bertini is Director of Search Strategy digital marketing firm iQuanti

Articles by Michael Bertini

The U.S. midterm elections are nearly upon us, and digital platforms like Google and Facebook are still figuring out how to deal with fake news. Learn more about how Google is addressing the credibility issue.
Editorial/Industry Insights - Posted Oct 29, 2018
Google "rewards" sites that it believes have implemented best practices for a solid consumer experience, and penalizes those that are not completely optimized. While they are promoting sites that do it well, they are also looking for reasons to decrease rankings when some of these basic recommendations have not been met. Here are five keys to ensure your site is fully optimized for mobile.
Editorial/Industry Insights - Posted Jul 06, 2018