Lori Cohen

Lori Cohen is chief marketing officer at Veridium.

Articles by Lori Cohen

As entrepreneurs, we are eager to share our latest innovation with the masses, whether it be a mobile app, a website, or a physical product. As marketers, we need to figure out the best way to ensure each new technology or solution is adopted. We all know user experience is critical when it comes to full-scale adoption, and yet, so many of us aren't great at cultivating it. The best way to promote large-scale adoption? Make it a habit
Editorial/Industry Insights - Posted Sep 20, 2017