Charities and non-profits have always faced a tremendous number of challenges. From fundraising to marketing to organizational difficulties, social work is a constant uphill battle. Yet today, technology seems to be turning the tides. Social media is helping charities reach out to people around the world on a scale that was never possible in the past. Social media marketing has now become an absolute must for organizations of all shapes and sizes, and developing strategies to implement this incredible tool in the most effective manner possible should now be a top priority for every non-profit. Instagram in particular has recently emerged as the best social platform for marketers. So to put this vital tool to work for your non-profit, here's a crash course in Instagram engagement and how to improve your non-profit awareness conversions.
Posted May 16, 2014