Joyce Wells

Joyce Wells is the managing editor of Unisphere Media, a division of Information Today, Inc.

Articles by Joyce Wells

Consumers today seek information at their fingertips from a wide variety of sources including online search and social media. To tap into this thirst for information and connect with their customers and prospects in a meaningful way, modern marketers are going beyond traditional sales and advertising channels by stepping up their content marketing strategies.
News/News Feature - Posted Oct 02, 2013