Joe Pulizzi

Joe Pulizzi's new book, Managing Content Marketing: The Real-World Guide to Creating Passionate Subscribers, is now available. Joe is founder of the Content Marketing Institute, which includes Chief Content Officer magazine and Content Marketing World, the largest content marketing event in the world, held September 4-6, 2012. Joe can be reached @juntajoe on Twitter.
Articles by Joe Pulizzi
Coca-Cola and Google are both making big commitments to content marketing, and are marking a new era in the way global brands advertise.
Column/The Content Marketing Revolution -
Posted Jan 24, 2012
Whether you are an experienced digital publishing machine or a novice brand looking for the benefits of content marketing, you most likely need the help of freelance writers to help tell your story. You may find that you need help developing ongoing content - or that you need additional content producers to keep up with the velocity.
Column/The Content Marketing Revolution -
Posted Nov 15, 2011