Kinley Welly

Kinley Levack is a former assistant editor of EContent who also contributes to our sister site,

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Articles by Kinley Welly

Outsell, Inc.'s release of "The Business Intelligence Landscape Today: The New Rules of Aggregation" in September shed some new light on where content aggregators are succeeding and where they need to change in order to meet evolving market needs.
News/News Feature - December 2011 Issue, Posted Dec 14, 2011
If any company could propel an ebook-first publishing model, it is probably Amazon. With the popularity of the Kindle and the extensive information the company holds on its clients, Amazon is better positioned than most to push targeted ebooks to customers. The company even released a statement earlier this year showing that ebooks are outselling print books on Despite this, Amazon is foraying further into the print publishing world.
News/News Feature - October 2011 Issue, Posted Oct 05, 2011
At the Adobe MAX developer conference yesterday, Adobe announced the release of Adobe LiveCycle Enterprise Suite 2.5. The new version of LiveCycle is designed to increase the number of features and capabilities available to end users, particularly mobile users, and to streamline the use of information within a company or organization.
News/News Feature - Posted Oct 26, 2010
Don't sound the death knell for Microsoft Office just yet. Every year or so, someone predicts the end of the Office empire, but it's simply not happening, says "The Next Wave of Office Productivity," released in August by Forrester Research, Inc. However, there is a shift in which tools within the Office suite are used, and are slowly being replaced by other solutions.
News/News Feature - Posted Sep 09, 2010
The beginning of a new decade may feel like a fresh start for some, but for many publishers, 2010 is simply another year of trying to figure out how to survive in a changing, sometimes crumbling, industry. Research and advisory firm Outsell, Inc. offers strategies for dealing with the current environment in its report, "Information Industry Outlook 2010: A New Dawn, New Day, New Decade," which was released in January.
News/News Feature - April 2010 Issue, Posted Apr 12, 2010
The set of crises facing publishing today is enough to make the most hardened of journalists curl up in the fetal position. But there is a subset of journalistic visionaries who are hoping that this time of tumult will allow for real innovation in media, resulting in fresh ideas and, perhaps paradoxically, a return to the basics of investigative reporting.
News/News Feature - March 2010 Issue, Posted Mar 01, 2010
You would be hard pressed to find a company where the bulk of employees are not on LinkedIn, Twitter, or Facebook—likely all three and possibly many more. As organizations begin to grasp how to make social media tools part of an effective business strategy, many are developing specific guidelines for how employees can use—or not use—social media, both in the workplace and at home. Some, though, are doing it more successfully than others; recently, The Washington Post garnered criticism when its social media policy, which many perceive as draconian, was released.
News/News Feature - Posted Nov 06, 2009
An ambitious project is underway to digitize the complete cultural history of the European Union and make it available to the general public via Europeana, a digital library and museum. The project launched last November with roughly 2 million artifacts. It now counts 4.6 million items from more than 1,000 institutions among its collection, and it is expected to grow to 10 million items by 2010.
News/News Feature - November 2009 Issue, Posted Oct 29, 2009
Two major reports released recently offer both confirmation of declining advertising and marketing spend and a glimpse at the areas for growth in the coming years.
News/News Feature - October 2009 Issue, Posted Sep 28, 2009
The vertical ad-network model, in which marketers reach readers interested in niche markets, offers a target-rich environment for those with a solid strategy for navigating the world of contextual advertising. When run properly, it provides a setting in which advertisers, content creators, and visitors all stand to gain from their participation.
News/News Feature - July/August 2009 Issue, Posted Jul 09, 2009
The buzz about the e-reader market can make it easy to forget that these "new" devices have been in the works for decades. When the guy from Omaha sitting next to you on the plane raves about his Kindle, it's clear the e-reader movement is upon us. Consumers seem to be embracing e-readers, and publishers are churning out content for them, so what does the future of these devices look like?
News/News Feature - June 2009 Issue, Posted Jun 10, 2009
Over the past few months, from scattered corners of the web, the sentiment "enough already" has slowly emerged. Yes, we're in a recession; friends and family members are losing jobs, retirement savings, and homes; people are scared and frustrated. But enough with apocalyptic forecasting—let's move on to the question of how we're all going to get through this.Sites such as Recessionwire, Economic TurningPoint, and the Reinventing America series of reports on have launched with the goal of helping readers understand not only what is going on with the economy but what to do now.
News/News Feature - May 2009 Issue, Posted May 07, 2009
Few will argue with the idea that in a time of tight budgets, pared-down IT departments, and slashed staffs, it's imperative to do more with less and adopt efficient, streamlined, and easy-to-use solutions. The tanking of the economy last September may ultimately prove a boon to the software-as-a-service (SaaS) model, where ease of use and little need for tech support are major selling points.
News/News Feature - April 2009 Issue, Posted Mar 25, 2009
In the next iteration of the protracted battle between the recording industry and online music networks, both MySpace and Facebook have agreed to remove the popular Project Playlist widget from their sites. Succumbing to pressure from the Recording Industry Association of America (RIAA), which claims copyright infringement, the sites issued takedowns in mid-December 2008.
News/News Feature - March 2009 Issue, Posted Feb 23, 2009
It's no big news that social computing is mainstream—I recently learned that my grandmother is on Facebook—but just as Grandma is unsure how to make the most of her experience, most companies entering the fray are there out of some vague notion that it's what they are "supposed" to do. A few, though, are using wikis, blogs, forums, and other tools to creatively market to potential and existing clients—particularly useful as traditional marketing costs are steep and the recession may extend into 2010.
News/News Feature - January/February 2009 Issue, Posted Feb 11, 2009
While the news surrounding this year's Consumer Electronics Show may have started with the lack of a Bill Gates keynote, the show is going strong and product launches include a major move by Hoover's Inc into the mobile space. Launched January 8, Hoover's Mobile is a free application available for iPhone, BlackBerry, and Windows Mobile smartphones and Hoover's MobileSP (targeting the sales professional) is a for-fee application available for BlackBerry and Windows Mobile phones.
News/News Feature - Posted Jan 13, 2009
Content management systems often require, at best, a convoluted set of steps and, at worst, a team of IT professionals and two Excedrin to make real changes to a website. Enter Day Software Holding's Communiqué v5.0 (CQ5). Designed to enable chief marketing officers and other creative personnel to have more ownership and management of their products, CQ5 seems downright intuitive.
News/News Feature - November 2008 Issue, Posted Oct 24, 2008
A year ago, when Vivisimo launched Velocity 6.0, it focused heavily on incorporating collaborative features into the enterprise search solution. This time around, as Vivisimo today launches Velocity 7.0 "the theme is conceptual search—it's about discovery and personalization," says Rebecca Thompson, vice president of marketing.
News/News Feature - Posted Oct 14, 2008
UCrime is a free service launched on August 4 that maps crimes on college and university campuses; users view the date, time, location, and type of crime and have the option to comment on incidents as well as link to source information. Information is gleaned from police departments, campus safety departments, and newspapers, among other sources and data is shared with
News/News Feature - Posted Aug 12, 2008
With all the talk of FEMA trailers, insurance fiascos, and rebuilding efforts in New Orleans, it's easy to forget that Hurricane Katrina hit area libraries hard. Library management had to make quick decisions about what to save and enlisted Belfor, a disaster restoration specialist, to help recover collections of government documents, microforms, newspapers, and a music library.
News/News Feature - June 2008 Issue, Posted Jun 09, 2008
The problem in Boston was not the number of violent crimes (which had indeed been rising), but the “code of silence and lack of cooperation” from the community, according to Boston Police Department (BPD) spokesperson Elaine Driscoll. Boston has had a Crime Stoppers tip line in place for a decade, but use had dwindled and a new commissioner—Ed Davis, who took the helm in December 2006—needed ideas.
News/News Feature - September 2007 Issue, Posted Aug 28, 2007
The Internet Governance Project (IGP) has worked since 2004 to advance the discussion of global internet governance. Its work took a public turn in May when the IGP released a proposal to decentralize authority over domain-name system (DNS) authority.
News/News Feature - July/August 2007 Issue, Posted Jul 09, 2007
The Global Alliance for Information and Communication Technologies and Development (GAID), borne from the United Nations’ Information and Communication Technology (ICT) Task Force, has some ambitious plans regarding accessibility.
News/News Feature - May 2007 Issue, Posted May 01, 2007
New Yorkers always look like they know where they’re going, barreling down avenues, cell phone in hand. The secret is that they don’t, or rather they haven’t—until now. In fact, they may not actually be talking on those cell phones anymore, but instead using a relatively new service called HopStop, a MapQuest-like offering that uses mass transit and walking directions to get users from Point A to Point B in the five boroughs of New York.
News/News Feature - June 2005 Issue, Posted Jun 02, 2005
AvantGo, a service of the Sybase Inc. subsidiary iAnywhere Solutions, is moving fast in its efforts to push mobile content forward. The company beta launched the AvantGo Travel Tab at the end of May, with the specific intention of assisting its business traveler clientele. The project began last year when focus groups of business travelers around the world were asked how they use mobile technology and what they find important.
News/News Feature - June 2005 Issue, Posted May 27, 2005
Podcasting has jumped onto the scene rather quickly, and its latest trick involves enabling subscribers to receive alerts when their favorite podcasters offer new files. Essentially, LiveMessage is “a broadcast application” for information alerts. “Alerts have been around for a long time,” says MessageCast CEO Royal Farros, “but the only mechanism for delivering alerts has been email.” And email, as Farros points out, is certainly not without problems, like its lack of authentication.
News/News Feature - May 2005 Issue, Posted May 12, 2005
Panels at the second annual New York McGraw–Hill Media Summit, held February 9 and 10, 2005, tackled topics ranging from mobile content to maintaining a loyal customer base to VC funding for entertainment and technology. One of the more lively panels faced the issue of DRM head-on, covering the changes in DRM over the past year, the state of DRM today, and an informed peek at the future of DRM.
News/News Feature - April 2005 Issue, Posted Apr 11, 2005
Because the confusion of archiving and compliance is enough to defeat the most determined of executives, a group has come together to offer best practices and resources for companies struggling with email and IM compliance: the Electronic Communications Compliance Council, or TE3C. While the name may not roll off the tongue, it suggests the council’s approach to compliance action—take it slow.
News/News Feature - March 2005 Issue, Posted Mar 15, 2005
WiFi access has been cropping up in some unexpected places lately. While access at airports and other hubs of activity is useful, if not terribly surprising, WiFi is slowly making its way to more off-beat locales. New York has made Bryant Park and other public areas WiFi-enabled; Starbucks and retailers around the country provide access while you sip your latte, grab a burger, or make copies. The latest on the WiFi roadmap is the city of Tempe, Arizona. And you better believe that the state the Grand Canyon calls home is doing WiFi in a big way.
News/News Feature - January/February 2005 Issue, Posted Feb 11, 2005
The EContent team suggests some sites, projects, and resources that—while outside the scope of the EContent 100 list—are well worth taking a closer look at.
Editorial/Feature - December 2004 Issue, Posted Nov 29, 2004
Founded in 1848, The Associated Press has long been considered a venerable news institution with considerable authority, clout, and expertise. With its announcement of Electronic AP (eAP) last October, add cutting-edge to the list.
News/News Feature - November 2004 Issue, Posted Nov 02, 2004
Ah, the coveted 18-24 year-old voter. Every election year, the public is assaulted with statistics on the apathy of youth, and experts and political pundits debate how to get the demographic registered and voting. MTV and Rock the Vote want to make it cool to vote, and, this election year, they have the very specific goal of getting 20 million 18-24 year olds to the voting booths.
News/News Feature - November 2004 Issue, Posted Oct 26, 2004
An ever-increasing number of digital libraries are cropping up to fill very specific niches and offer visitors access to documents and materials that the public library has simply not been able to.
News/News Feature - October 2004 Issue, Posted Oct 01, 2004
Picture this. You’re going to visit relatives across the country; to amuse yourself on the journey you take a few movies and favorite TV shows, a couple of audio books, a few thousand of your favorite songs, and an inordinate number of new photos to show your family when you arrive. So what did you have to cram in your carry-on? Nothing more than a slim Portable Media Center (PMC) that takes up about as much room as a couple of CD cases.
News/News Feature - September 2004 Issue, Posted Sep 07, 2004
Scholarly research has come a long way since the days of poring over stacks at the library, and search engine companies are beginning to explore the particular opportunities within academic research. The Massachusetts Institute of Technology, one of the most venerated American institutes of higher learning, made its own foray into the search market with DSpace, a joint project with Hewlett-Packard that was first launched in 2002. DSpace is open-source software designed to assist colleges and universities in creating, managing, and maintaining digital repositories. There are currently about 125 schools using this software, but no tool existed that enabled searching across repositories instead of just within them. Enter Google into DSpace.
News/News Feature - July/August 2004 Issue, Posted Jul 19, 2004
Most Americans have at least a general understanding of the atrocities of slavery, but that knowledge likely comes from middle school history class, the media, and works from historical figures such as Frederick Douglass. One aspect many are not aware of is how geographically widespread slavery was and how it extended far beyond the small set of Confederate states all the way to the golden state of California.
News/News Feature - June 2004 Issue, Posted Jun 07, 2004
A serendipitous result of the vast amount of information now available on the Internet is that it can be sifted and used by organizations for the betterment of the general population. While some of the health conscious may surf for nutritional data or new exercises, the possible impact of widespread access to this type of information extends far beyond, to diseases that are mysterious, life altering, and—thus far—incurable.
News/News Feature - June 2004 Issue, Posted Jun 04, 2004
In 1990, before the World Wide Web played a role in the lives of the general public, the Library of Congress (LoC) set out to build a digital library.
News/News Feature - May 2004 Issue, Posted May 03, 2004
Two companies have recently entered the scene with the intent to turn your musical affinities into recommendations for other titles, albums, and artists, and, not only could it revolutionize the way consumers find music, but it has implications in a host of other consumer arenas.
News/News Feature - April 2004 Issue, Posted Mar 31, 2004
If you need something done right, sometimes you have to do it yourself. Such was the case for ContentGuard and their work in the DRM space.
News/News Feature - March 2004 Issue, Posted Mar 10, 2004
For most Americans, knowledge of nautical weather patterns is cursory or anecdotal at best, but for those whose livelihoods and lives depend on understanding the ocean’s every move, technological advances have made the waters of the Gulf of Maine safer and more predictable than ever.
News/News Feature - January/February 2004 Issue, Posted Feb 09, 2004
In April of 2003, EContent reported on the strides Mirror Image had taken in moving beyond content delivery, Web computing, and streaming, towards offering a complete end-to-end package to its Global 2000 customers. January brings a major announcement as the company unveils its new positioning as an “adaptive network for smart content,” whereby it bundles content management and content delivery solutions and makes aggressive moves into application and transaction support.
News/News Feature - January/February 2004 Issue, Posted Feb 06, 2004
The EContent team suggests some sites, projects, and resources that - while outside the scope of the EContent 100 list - are well worth taking a closer look at.
Editorial/Feature - December 2003 Issue, Posted Dec 19, 2003
In 2001, the Internet Corporation for Assigned Names and Numbers (ICANN) approved seven new top-level domains (TDLs) for Web addresses. Although these seven extensions provide some much needed elbow room on the Internet, they leave out a vast array of possible extensions that could serve some practical—if not legal or ethical, purposes—such as the .xxx extension for use by purveyors of adult content.
News/News Feature - November 2003 Issue, Posted Nov 07, 2003
Gale’s ambitious Eighteenth Century Collections Online (ECCO) project currently consists of seven subject modules containing 150,000 works totaling approximately 33 million pages and will allow a plethora of works to be added digitally to the collections of libraries worldwide.
Editorial/Feature - November 2003 Issue, Posted Nov 03, 2003
Where should the line between maintaining national security and infringing on personal freedoms be drawn? The Department of Defense has recently added some fuel to the fire in this perpetual debate.
News/News Feature - October 2003 Issue, Posted Oct 01, 2003
Adobe's recently announced intelligent forms designer product expects to target three main users: the graphical designer who is interested in the look of the form, the developer who writes text for the document, and the business user who needs to be able to edit the form but lacks the technical skills of a developer. Adobe expects it will be ready to ship in early 2004 and you can bet that one way or another you will encounter the product before long.
News/News Feature - August/September 2003 Issue, Posted Sep 01, 2003
It is a case of musical Darwinism. When your career spans decades, it is inevitable that you have adapted to the times in order to survive. Such is the case with Metallica and Pearl Jam who have both made major strides in adapting to the use of the Internet for digitally distributing their music.
News/News Feature - August/September 2003 Issue, Posted Aug 29, 2003
Sonic Foundry, the company that has been known as a digital audio and video software developer, now bills itself as a provider of professional digital media solutions, focused on enterprise rich media applications.
News/News Feature - July 2003 Issue, Posted Jul 08, 2003
Remember when a Social Security Number was supposed to be a top-secret identifier for government use only? Now SSNs are bandied about and companies don't blink before asking you for such personal information. As a result, people have a great deal of valuable personal data that needs to be secured and managed and a new law in California, the Security Breach Notification Act (SB 1386) intends to keep your information safe and sound.
News/News Feature - Posted Jul 01, 2003
A variety of serious problems plague university libraries and the MIT Press believes they just solved (at least) one of them.
News/News Feature - July 2003 Issue, Posted Jun 24, 2003
While companies need their content locked up tight, they also need those intended to use that content to be able to do so with a minimum of hurdle-jumping. InnerPresence, which officially launched its first product InnerEye in June, has set its sights on doing just that.
News/News Feature - June 2003 Issue, Posted Jun 16, 2003
The war in Iraq has brought censorship to the forefront again, particularly when the faces of American prisoners of war were shown online. This put ISPs in the tricky position of supervising what content makes it online.
News/News Feature - June 2003 Issue, Posted Jun 05, 2003
The press has not hesitated to cover attempts by large corporations, such as Disney, to extend copyrights seemingly indefinitely. There is another side to the issue, however: the side of the creators themselves.
News/News Feature - May 2003 Issue, Posted May 12, 2003
XML has been touted as the next big thing in enterprise software and Web services for awhile now, but nothing signals its mass acceptance more clearly than industry behemoth Microsoft embracing XML and delivering its power to corporate desktops everywhere.
News/News Feature - May 2003 Issue, Posted May 05, 2003
In the wake of Napster and other such fallen heroes to the fans of freebies, a new leader has emerged—Kazaa. Kazaa has done a lot right: It is free, it offers a wide variety of entertainment for download, and it has strategically based itself in geographically remote locations that left it untouchable legally—or so it seemed.
News/News Feature - April 2003 Issue, Posted Apr 30, 2003
As much as you may claim to be, or hope to be, all knowing, chances are good that you're not. But if you combine your knowledge, with my knowledge, with the knowledge of 7,000 or so others around the world, chances are good that we are collectively a whole lot smarter than we are individually.
News/News Feature - April 2003 Issue, Posted Apr 23, 2003
In the wake of terrorist attacks and with a war in Iraq looming, the government has begun to take precautions to ensure the security of online information. The current political climate has also prompted legislation aimed to ensure that governmental sites are effective at disseminating information as well as that governmental databases be effective and interrelated.
News/News Feature - March 2003 Issue, Posted Apr 16, 2003
News/News Feature - February 2003 Issue, Posted Feb 01, 2003
News/News Feature - December 2002 Issue, Posted Dec 01, 2002
News/News Feature - November 2002 Issue, Posted Nov 01, 2002
News/News Feature - September 2002 Issue, Posted Sep 01, 2002