Even as global readership rate increase across the digital news sector, UK publishers are struggling to adapt to the industry's shift from print to online media: PwC's latest Entertainment and Media report covering 2013-2017 projects that the UK's B2B publishers, newspapers, and consumer magazines will see a net fall in revenues over the next four years. With 22% of UK adults now using ad blocking software, native content is proving to be a smarter way for publishers to replace print ad revenue than banner ads and popups.
Michelle Manafy
Sep 01, 2006
EContent editor Michelle Manafy interviews Joe Fantuzzi, CEO of Workshare, about information security and leak prevention in the wake if the company's "Blind Faith" study.
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