youAPPi, a provider of mobile application distribution and content monetization solutions, announced the launch of a self-service mobile monetization solution for publishers. The solution is designed to enrich mobile publisher content and add an additional revenue stream to supplement advertising dollars.
With the new service, mobile publishers can embed a short code on their mobile site that automatically adds an additional revenue stream to monetize mobile traffic. The solution recommends mobile apps that are personalized to each user based on content they are reading. It requires publishers to choose between two types of widgets - the SmartAPP and SmartStore widgets. The SmartAPP widget recommends personalized, content-related apps embedded in the publishers' content and the SmartStore full page widget recommends apps unique for each user that is featured as a full, added-value content section.