thePlatform Releases Media Publishing System 5.0

Apr 19, 2005

thePlatform, a provider of digital audio and video publishing solutions, has announced the release of thePlatform Media Publishing System (MPS) 5.0. thePlatform MPS is a digital media publishing solution, designed to enable content owners, aggregators, and enterprises to manage their digital media content once, and deliver it anywhere.

MPS 5.0 includes new features for enhanced publishing workflows and compliance scenarios including: Notifications--When updates to media are made in MPS, the application can now automatically communicate these changes to external systems, such as third party asset management tools or compliance recording systems. Customizable Permissions--Customers' account administrators now have fine-grained control over how media managers work with media files and MPS features. Content Restrictions--Content owners have an additional level of control over the time window during which media can be made available to end-users, as well as the permitted methods of delivery, and access control enforcement. Enhanced QuickTime file support--QuickTime files are automatically verified and metadata is extracted upon upload.

In addition to improvements in the MPS core, thePlatform announced two new add-ins to the system. The Remote Media Processor (RMP) allows processor and bandwidth intensive tasks such as file transfer, verification, and digital rights management (DRM) packaging to happen behind client firewalls. Customers can use MPS as an application service (ASP), an internal deployment behind their firewalls, and now in hybrid scenarios via the RMP.

Another new component is the MPS Download Media Manager (DMM). The MPS DMM is thePlatform's "white-label" client-side application that is intended to enable content owners, aggregators, and distributors to offer a customized, turnkey end-user video service that reflects their own branding. The DMM enables end-users to manage and download more secure, personalized digital media to PCs and devices via subscriptions. The DMM has been designed to handle WMV9 (VC-1) -formatted widescreen (16:9) content streams or downloads from content providers using Windows Media DRM 10.