iVentureCapital Launches Games Performance Network

Jul 10, 2012

German electronic game investor iVentureCapital announced the launch of TrafficCaptain, an advertising network specializing in mobile and online games. The company says that by using TrafficCaptain, it will offer the gaming industry a tailored distribution network for successful game monetization. 

iVentureCapital says TrafficCaptain will mainly focused on the markets of Western Europe and North America but will also reach out to other international markets. The company believes what will set TrafficCaptain apart from its competitors will be the service and support to go along with the system as the iVentureCapital will work with clients to continually optimize campaigns.