adjust raises $17M in funding

Oct 22, 2015

adjust, a business intelligence firm for mobile apps, has received $17 million in funding from Highland Europe. The funding round takes the company to a total of $30 million raised since it was established in 2012.

Over the past three years, adjust has quickly expanded from its Berlin office to six additional cities: San Francisco, Istanbul, Beijing, Shanghai, Tokyo, and Sydney. adjust now processes over 1 petabyte of mobile data each month and its SDK recently surpassed 1.3 billion live instances in mobile devices. The company also says it turned profitable in 2015.
This investment will help accelerate adjust's product expansion, while strengthening its commitment to the mobile marketing industry through the prevention of fraudulent traffic, encouragement of user-friendly advertising practices, and prioritization of privacy protection in mobile marketing.