adjust SDK 4.0 Available

Feb 26, 2015


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adjust, a leading app analytics and attribution company, released the fourth generation of its SDK offering new capabilities to transmit data from apps to other analytics providers. With more sophisticated tools for analytics and user acquisition, mobile marketing is increasingly revolving around leveraging and moving data across third party platforms and with this release, adjust is providing tools for marketers to manage their app data for optimizing user acquisition and monetization.

With the SDK 4.0 update clients can now transmit additional, structured data to adjust's integrated mobile measurement partners, including Google Analytics, Facebook, and Twitter. These partners provide functionality above and beyond the core analytics framework, and can now pull more critical data from adjust without requiring the integration of an additional SDK.

(adjust.com